Department of BUSINESS AND MANAGEMENT NCR

Syllabus for
BBA (Finance and Marketing Analytics/Honours/Honours with Research)
Academic Year  (2023)

 
1 Semester - 2023 - Batch
Course Code
Course
Type
Hours Per
Week
Credits
Marks
BBA101-1 MANAGEMENT AND BEHAVIOURAL PROCESS Major Core Courses-I 4 4 100
BBA102-1 FINANCIAL ACCOUNTING Major Core Courses-I 4 4 100
BFMA101-1 FOUNDATIONS OF BUSINESS ANALYTICS Major Core Courses-I 4 4 100
DSC142 PYTHON PROGRAMMING FOR DATA SCIENCE Multidisciplinary Courses 3 3 100
ECO141-1N MARKET AND ECONOMY Multidisciplinary Courses 3 3 100
ENG181-1 ENGLISH Ability Enhancement Compulsory Courses 2 2 50
EST144-1N CRIME FICTION: AN INTRODUCTION Multidisciplinary Courses 3 3 50
HIN141-1 FUNCTIONAL HINDI - 3 3 50
LAW144 ENVIRONMENTAL LAW Multidisciplinary Courses 3 3 100
LAW150 CORPORATE SOCIAL RESPONSIBILITY AND HUMAN RIGHTS Multidisciplinary Courses 2 2 100
MED141-1N MEDIA AND SOCIAL MOVEMENTS Multidisciplinary Courses 3 3 50
POL141-1N GANDHIAN THOUGHT Multidisciplinary Courses 3 3 50
POL142-1N GLOBAL POWER AND POLITICS Multidisciplinary Courses 3 3 50
PSY141 ADVERTISEMENT PSYCHOLOGY Multidisciplinary Courses 3 3 100
SOC141-1N YOUTH AND POPULAR CULTURE Multidisciplinary Courses 3 3 50
SOC142-1N DIGITAL TECHNOLOGY AND URBAN TRANSFORMATIONS Multidisciplinary Courses 3 3 50
STA142 DATA ANALYSIS USING EXCEL Multidisciplinary Courses 3 3 100
2 Semester - 2023 - Batch
Course Code
Course
Type
Hours Per
Week
Credits
Marks
BBA101-2 FINANCIAL MANAGEMENT - 4 4 100
BBA102-2 MARKETING MANAGEMENT - 4 4 100
BBA191-2 SOCIAL CONCERN PROJECT - 2 1 50
BFMA101-2 INTRODUCTION TO PYTHON FOR DATA ANALYTICS - 4 4 100
BFMA161-2 FOUNDATIONS OF MANAGERIAL EFFECTIVENESS - 2 2 50
CSC151N VISUALIZATION TECHNIQUES USING EXCEL - 3 3 100
CSC153N INTRODUCTION TO DATABASE MANAGEMENT SYSTEMS (DBMS) - 3 03 100
ENG181-2 ENGLISH - 3 2 100
ENG242 MYTHOLOGY IN POSTMODERN INDIAN LITERATURE - 3 3 50
MED142 DIGITAL STORYTELLING TECHNIQUES - 3 3 50
PSY156N PSYCHOLOGY OF RELATIONSHIPS - 3 3 50
PSY159N PSYCHOLOGY OF LEADERSHIP - 3 3 100
STA142N DATA ANALYSIS USING EXCEL - 3 3 100
      

    

Department Overview:

Department of Business and Management, is a premier wing of Christ (Deemed to be

University), since 1991 with a clearly defined approach for creating quality managers and

entrepreneurs required to face the challenges of the corporate sector. The department offers

undergraduate courses in Business and Administration and Masters Programme in Management

and Finance which are challenging and specifically designed to develop and enhance career

opportunities and to contribute in the dissemination of academic and applied knowledge in

business management.

Mission Statement:

Vision statement

Our vision is to be an institution of excellence developing leaders serving enterprises and society globally.

 Mission statement

Our mission is to develop socially responsible business leaders with the spirit of inquiry through academic and industry engagement

Introduction to Program:

The Course offers the students opportunity to learn the various aspects of finance and marketing analytics which has a definite edge related to specialization in analytics which provides a meaningful insight for decision making. The program makes the students analyse finance and marketing data and take effective decisions on the challenges of the global economy. Students will acquire the skills and knowledge to meet the challenges of the changing business environment embedded with courses like Business analytics, Python, Data mining etc.

Program Objective:

Programme Outcome/Programme Learning Goals/Programme Learning Outcome:

PO1: Social Responsibility and Ethical Sensitivity

PO2: Functional Knowledge and Application

PO3: Communication

PO4: Problem Solving

Programme Specific Outcome:

PSO1: test
Assesment Pattern

CIA-1: 20 marks

CIA-2 (MSE): 50 marks (converted to 25 marks)

CIA-3: 20 marks

Attendance: 5 marks

ESE: 50 marks (converted to 30 marks)

Total: 100 marks

Examination And Assesments

The assessment is done through Continuous Internal Assessment, Mid-Semester Examination and End-Semester Examination.

BBA101-1 - MANAGEMENT AND BEHAVIOURAL PROCESS (2023 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Course Description: The course focus on developing an understanding about managing human behaviour at the workplace for achieving organizational effectiveness. The course has been designed to provide valuable insights into the functions of modern-day managers. It involves tracing the historical evolution of management thoughts, exploring the concepts, principles and behavioural processes of management. The course provides an overview of human behaviours at individual, group and organization level.

Course Objectives: 

•To explain the basic concepts, principles and theories of management

•To examine the broad essential functions of a manager

•To identify the challenges posed by of globalization, diversity and ethics on today’s manager

•To analyse the individual’s personality, learning, attitudes and perceptions and its impact on their work behaviour

•To compare and contrast motivation and leadership styles of managers

•To assess the dynamics of group behaviours and its influence on group effectiveness

 

Learning Outcome

CO1: Summaries the essential managerial functions for the organizational effectiveness.

CO2: Identify the impact of challenges posed by of globalization, diversity and ethics on managerial effectiveness.

CO3: Analyse the individual differences and its implications in the organisation.

CO4: Assess factors that motivate individuals at the workplace.

CO5: Evaluate various leadership styles that enhance group effectiveness.

Unit-1
Teaching Hours:10
INTRODUCTION TO MANAGEMENT
 

Definition – nature, process and significance of management – Role of managers – Managerial Skills and Roles - Evolution of Management Thought: Classical Management Approaches, Behavioural Management Approaches, Quantitative Management Approach, Modern Management Approaches - Management as a Science or Art - Management as a profession- Administration and Management- Functions of Management – Functional Areas of Management. Challenges for 21st Century Business Managers.

 

Unit-2
Teaching Hours:10
PLANNING AND DECISION MAKING
 

Planning - Nature and Importance of Planning- Types of Plans - Levels of Planning - Steps in planning - Making Effective Plans- Objectives and Management By Objective (MBO) –Management By Exception (MBE) - Policy and Strategy-.Organizing - Nature and purpose -Principles of Organization - Types of Organization - Organizational Structure and Design – Line, Staff and functional authority – responsibility and Accountability - Principles of Delegation - Steps - Centralization Vs Decentralization – Factors determining the degree of Decentralization of authority.

 

Unit-3
Teaching Hours:6
CONTROLLING
 

Controlling - Concept, Nature and Importance - Essentials of Control - Requirements of an Effective Control System – Behavioural Implications of Control – Techniques of Managerial control.

 

Unit-4
Teaching Hours:8
INTRODUCTION TO ORGANISATIONAL BEHAVIOUR
 

Definition of Organizational Behaviour, OB as systematic study, Contribution from other disciplines, OB Model/Framework- Individual, Group and Organisational Level.

 

Unit-5
Teaching Hours:10
UNDERSTANDING INDIVIDUAL BEHAVIOUR
 

Personality - Defining and Measuring Personality, Determinants of Personality, The Big Five Personality Model, Learning: Meaning of Learning; Theories of Learning- Classical Conditioning, Operant Conditioning, Cognitive Theory, Social Learning Theory, Principles of Learning; Attitude-Components of Attitude- ABC model, Work Attitudes- Job Satisfaction and Organisational Commitment. Perception: Meaning, Perceptual Process; Common Shortcuts in Judging Others.

 

Unit-6
Teaching Hours:10
MOTIVATION AND LEADERSHIP
 

Motivation- Basic Motivational Process, Content Model of Motivation- Maslow’s Need Hierarchy, Dual Factor Theory, Achievement Motivation Model, Process Model - Victor Vroom’s Expectancy Model. Leadership and Management, Trait Perspective of Leadership, behavioural Perspective- Ohio State Studies, Managerial Grid; Contemporary Perspective- Transformational, Transactional, Charismatic Leadership, Ethical Leadership, Shared Leadership.

 

Unit-7
Teaching Hours:6
GROUP DYNAMICS
 

Define Group, Types Groups, Functions of Group, Tuckman’s Model of Group Development, Group Cohesiveness, Sources of Group Cohesiveness, Common Threat to Group Effectiveness- Groupthink, Group Shift, Social Loafing.

 

Text Books And Reference Books:

● Stephen P. Robbins, Timothy A. Judge and Neharika Vohra (2018), 18th Ed. Organizational Behaviour. Pearson Education Asia.

● Stoner, Freeman, Gilbert Jr. (2014). Management (6th edition), New Delhi: Prentice Hall India.

Essential Reading / Recommended Reading

● Aswathappa, K. (2016). Organizational Behaviour (Text, Cases and Games), 12th Ed. Bangalore: Himalaya Publication.

● Fred Luthans (2017). Organizational Behaviour: An Evidence - Based Approach, 12th Ed. McGraw Hill Education.

● Gupta, C. B. (2014). A textbook of organizational behaviour: With text and cases. NewDelhi: S Chand & Company.

● Daft, R. L. (2009). Principles of Management (1st edition), Cengage Learning.

 

Evaluation Pattern

CIA1          20 Marks

CIA2          25 Marks

CIA3          20 Marks

ESE           30 Marks

Attendance  5 Marks

BBA102-1 - FINANCIAL ACCOUNTING (2023 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Course Description: This course intends to introduce basic accounting principles and practices. It also deals with subsidiary books maintained in business organizations. The students will have knowledge about the fundamental accounting processes such as journalizing, ledger posting, preparation of trial balance and final accounts in sole trading business. It also deals with providing an overview of accounting standards and IFRS. This course will be useful for all those who are desirous of having an understanding and application of financial dynamics of the business and become successful financial managers/entrepreneurs.

Course Objective:

      To provide an understanding of application of various principles and practice of Accounting.

      To demonstrate the knowledge on the process of accounting cycle and basic steps involved in Accounting.

      To extend the knowledge of systematic maintenance of books of accounts to real life business.

      To interpret Annual Financial statements of Sole proprietorship form of business.

  • To outline the need for Accounting standards and IFRS.

 

Learning Outcome

CO1: Identifies the application of various principles and practice of Accounting in preparation of accounting statements.

CO2: Demonstrate the knowledge on the process of accounting cycle.

CO3: Extend the knowledge of systematic maintenance of books of accounts to real life business.

CO4: Interpret Annual Financial statements of Sole proprietorship form of business.

CO5: Outline the need for Accounting standards and IFRS

Unit-1
Teaching Hours:6
Introduction to Accounting
 

Level of Knowledge: Conceptual

 

Meaning, Need for accounting, Internal and External users of accounting information, limitations of accounting, accounting Concepts and Conventions, Accounting Practices, Generally Accepted Accounting Principles.

Unit-2
Teaching Hours:12
Accounting systems & process
 

Level of Knowledge: Analytical

 

Nature of Accounting, Accounting equation - Systems of Accounting, Process of Accounting transactions- types of Accounts, Rules of Accounting. Journal - Meaning, features, simple and compound entries, Including recording of GST transactions, Capital and revenue expenditures, Capital and revenue receipts, Contingent assets and contingent liabilities, Preparation of ledgers and Trial balance.

Unit-3
Teaching Hours:10
Subsidiary books
 

Level of Knowledge: Analytical

 

Conceptual introduction to subsidiary books - Sales book, Sales return book, Purchases book, Purchase returns book, receivable book, payable book. Practical problems in Cash Book- Single column, double column, and three columnar cash book.

Unit-4
Teaching Hours:8
Bank reconciliation statement
 

Level of KnowledgeAnalytical

 

Need for reconciliation and preparation of bank reconciliation statements.

Unit-5
Teaching Hours:8
Rectification of Errors
 

Level of Knowledge:  Analytical

 

Need for rectification of errors, types of errors, process of rectification and accounting entries of rectification.

Unit-6
Teaching Hours:12
Final Accounts
 

Level of Knowledge: Analytical

 

Preparation of Trading and Profit and Loss account and Balance Sheet of sole trading concerns.

Unit-7
Teaching Hours:4
Accounting standards and IFRS
 

Level of Knowledge: Conceptual

 

Types of Accounting standards Need for IFRS, Ind AS and IFRS.

Text Books And Reference Books:

Jain S.P., & Narang K L. (2020). Basic Financial Accounting I, New Delhi, Kalyani publishers.

Essential Reading / Recommended Reading
  1. Maheshwari, S.N., Maheshwari, S.K. (2020). Advanced Accountancy1, New Delhi: Jain Book Agency.
  2. Shukla, M. (2020). Advanced Accounts, New Delhi, S Chand Group
  3. Radhaswamy, M & Gupta, R.L. (2020). Advanced Accountancy 2, New Delhi, Sultan Chand & Sons.
  4. Reddy, A. (2020). Fundamentals of Accounting, New Delhi, Himalaya Publishing House
  5. Gupta, A. (2020). Financial Accounting for Management: An Analytical Perspective, Noida, Pearson Education.
  6. Raman, B. S. (2014). Financial Accounting (1stedi). I& II, New Delhi: United Publishers.
  7. Porter, G.A., & Norton, C.L. (2013). Financial Accounting (IFRS update) (6th edi), Cengage Learning.
  8. Jawahar Lal & Seema Srivastava (2013). Financial Accounting New Delhi: Himalaya Publishing House.
Evaluation Pattern

CIA 1: 20 Marks

CIA 2: 25 Marks

CIA 3: 20 Marks

Attendance: 5 Marks

ESE: 30 Marks

Total: 100 marks

BFMA101-1 - FOUNDATIONS OF BUSINESS ANALYTICS (2023 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

This course provides the knowledge base for understanding the principles, concepts, tools and techniques of business analytics for effective decision making by creating insights from data. The objectives of the course are to equip learners in understanding data attributes, data visualization and deriving insights through both descriptive and predictive analytical tools/frameworks. The course also investigates the functional applications of analytics. 

Learning Outcome

CO1: Prepare data for analysis

CO2: Assess datasets and apply relevant analytical tools to derive insights

CO3: Visualize data in an effective manner that facilitates decision-making.

CO4: Build predictive models using relevant analytical tools

CO5: Develop models/solutions for business problems associated with specific domains/industries.

Unit-1
Teaching Hours:10
Introduction to Analytics
 

Data – information – intelligence – knowledge approach, What is analytics, types of analytics, organization and source of data, importance of data quality, popular tools used for analytics, Role of Data Scientist in Business & Society, Analytics Methodology

Unit-2
Teaching Hours:8
Data Preparation
 

Data types – data collection – structured/unstructured data sources – government & private data resources/repositories - data scraping – data scrubbing- removing duplicates, treating missing values, identification & treatment of outliers – data cleaning – identification of primary key & foreign key - file formats for various analytical tools.   

Unit-3
Teaching Hours:8
Descriptive Analytics
 

Descriptive statistics, Measures of Central Tendency, Measures of Dispersion, Skewness, Kurtosis, Pivot tables, Cross tabulation. 

Unit-4
Teaching Hours:10
Data Visualization
 

Visualization tools, Tables, Charts, Advanced Data Visualization, Data Dashboards

Unit-5
Teaching Hours:8
Predictive Modelling
 

Simple linear regression model, assumptions, testing for normality, multicollinearity, Time Series Pattern, forecast, accuracy, moving averages, seasonality 

Unit-6
Teaching Hours:8
Application of Analytics
 

Marketing Analytics, Finance Analytics, HR Analytics, Operation Analytics, tools and case studies.

Unit-7
Teaching Hours:8
Decision Analysis
 

Problem formulation - payoff tables, decision trees; Decision analysis without probabilities : optimistic approach, conservative approach and mini-max regret approach; Decision analysis with probabilities : expected value approach, risk analysis and sensitivity analysis; Decision analysis with sample information - expected value of sample information and expected value of perfect information.

Text Books And Reference Books:

Camm, J. D., Cochran, J. J., Fry, M. J., Ohlmann, J. W., & Anderson, D. R. (2018). Essentials of Business Analytics (Book Only). Nelson Education

James R. Evans, Business Analytics: Methods, Models & Decisions, 1st edi. Prentice Hall

Essential Reading / Recommended Reading
  1. RN Prasad, Seema Acharya, Fundamentals of Business Analytics, 2nd edit. Wiley
  2. U Dinesh Kumar, Business Analytics, 1st edi. Wiley
  3. Amar Sahay, Business Analytics Volume II – A Data Driven Decision-Making Approach for Business, BEP
Evaluation Pattern

CIA 1 20 Marks

CIA 2 Mid Semester Exam  25 Marks

CIA 3 20 Marks

End Semester Exam

DSC142 - PYTHON PROGRAMMING FOR DATA SCIENCE (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

This course covers the programming paradigms associated with Python. It provides a comprehensive understanding of Python data types, functions and modules with a focus on modular programming.

Learning Outcome

CO1: Understand and apply core programming concepts.

CO2: Demonstrate significant experience with python program development environment.

CO3: Design and implement fully-functional programs using commonly used modules and custom functions.

Unit-1
Teaching Hours:12
INTRODUCTION
 

INTRODUCING PYTHON

Introduction, Python Fundamentals, Features of Python, Components of a Python Program, Understanding the interpreter.

Python basics:

Identifiers, Basic Types, Operators, Precedence and Associativity, Decision Control Structures, Looping Structures, Console input, output.

Practical Exercises:

1.Implement Basic data types, Control structures and operators.

2.Exercise on console input and output.

Unit-2
Teaching Hours:18
Programming Fundamentals
 

PYTHON DATA TYPES

Strings,Lists:Accessingelements,Basic List operations, Built-in methods

Tuples: working with elements, Basic Tuple operation, Tuple methods and Type of Tuples 

Sets: Definition, Set Elements, Built-in methods, basic set operations, Mathematical Set operation, Variety of Sets.

Dictionaries: Defining a dictionary, accessing elements, basic operations, methods.

COMPREHENSIONS and FUNCTIONS

 Comprehensions:ListComprehensions, Set Comprehension, Dictionary Comprehension.

Functions: Defining a function, Types of arguments, unpacking arguments.

Recursive functions.Main module, built-in, custommodules, importing a module.

 

Practical Exercises:

    1. Implement Tuples

    2. Implement Dictionary

    3. Implement Set

    4.ImplementList, Set and Dictionary Comprehensions

    5.Implement Recursive function

 

Unit-3
Teaching Hours:15
Introduction to NUMPY AND PANDAS
 

NUMPY 

Introduction to NumPy, Aggregations Computation on Arrays, Comparisons, Sorting Arrays.

PANDAS

Introduction to Pandas: Data indexing and Selection, Operating on Data, Handling Missing Data.

 

Text Books And Reference Books:

 

[1]Martin Brown, Python:The Complete Reference,     McGraw Hill Publications,4th Edition March 2018.

[2]Yashavant Kanetkar,Aditya Kanetkar, Let Us Python, BPB Publications ,4th Edition 2022.

 

Essential Reading / Recommended Reading

[1]Reema Thareja ,Python Programming using problem solving Approach , Oxford University, Higher Education Oxford University Press, 2017

[2]Zhang.Y      ,An      Introduction     to         Pythonand      Computer            Programming,Springer Publications,2015

Evaluation Pattern

CIA 100%

ECO141-1N - MARKET AND ECONOMY (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

The course –Market and Economy – covers the pertinent themes in both Microeconomics and Macroeconomics. It aims at providing a systematic introduction to mainstream approaches to the study of economics and enable students to understand the basic concepts of economic development.

Learning Outcome

CO1: Have an overview of the basic concepts in microeconomics.

CO2: Develop a comprehensive view of the dynamics of markets and factors controlling the markets.

Unit-1
Teaching Hours:12
Micro Economics and the Theory of Consumption
 

Ten Principles of Economics, Market, People and Economy: How people make decisions, how people interact and how the economy as a whole works State and Economy, Models and Theories in Economics: Role of Assumptions and Economic Models, Wants and Resources, Problem of Choice, Production Possibility Frontier, Opportunity Costs

Unit-2
Teaching Hours:16
Demand and Supply
 

Law of demand, Reasons for the downward slope of the demand curve, Exceptions to the law; Changes in demand; Elasticity of Demand; Degrees of price elasticity with diagrams; Factors determining price elasticity, methods of measurement. Income elasticity demand; Cross elasticity demand, Laws of supply, Changes in supply- Consumers, Producers, and the Efficiency of the Markets: Consumer’s surplus (Marshall), Producer surplus and Market efficiency- Externalities and Market inefficiency; Market Equilibrium; Public goods and common resources.

Unit-3
Teaching Hours:17
The Households
 

The consumption decision - budget constraint, consumption and income/price changes, demand for all other goods and price changes; description of preferences (representing preferences with indifference curves); properties of indifference curves; consumer‘s optimum choice; income and substitution effects; labour supply and savings decision - choice between leisure and consumption.

Text Books And Reference Books:

1.     Case, K. E., Fair, R. C., &Oster, S. M. (2013). Principles of Microeconomics (11th ed.). London: Pearson Education Inc.

2.     Mankiw, N. G.  (2017). Principles of Microeconomics (8th ed.). MA: Cengage Learning.

3.     Ahuja, H.L. (2016). Principles of Microeconomics. New Delhi: S. Chand

Essential Reading / Recommended Reading

1.     Pindyck, R. S., &Rubinfeld, D. L. (2013). Microeconomics (8th ed.). New York: Pearson Education.

2.     Mankiw, N. G. (2011). Economics: Principles and Applications (10th ed.). MA: Cengage Learning.

Evaluation Pattern

3 CIAs 

30 Marks Each 

Attendance 

05 marks 

Class Participation

05 marks 

ENG181-1 - ENGLISH (2023 Batch)

Total Teaching Hours for Semester:30
No of Lecture Hours/Week:2
Max Marks:50
Credits:2

Course Objectives/Course Description

 
  • To expose learners to a variety of texts to interact with
  • To help learners classify ideologies and be able to express the same
  • To expose learners to visual texts and its reading formulas
  • To help learners develop a taste to appreciate works of literature through the organization of language
  • To help develop critical thinking
  • To help learners appreciate literature and the language nuances that enhances its literary values
  • To help learners understand the relationship between the world around them and the text/literature
  • To help learners negotiate with content and infer meaning contextually
  • To help learners understand logical sequencing of content and process information

·         To help improve their communication skills for larger academic purposes and vocational purposes

·         To enable learners to learn the contextual use of words and the generic meaning

·         To enable learners to listen to audio content and infer contextual meaning

·         To enable learners to be able to speak for various purposes and occasions using context specific language and expressions

·         To enable learners to develop the ability to write for various purposes using suitable and precise language.

Learning Outcome

CO1: Understand how to engage with texts from various countries, historical, cultural specificities, and politics and develop the ability to reflect upon and comment on texts with various themes

CO2: Develop an analytical and critical bent of mind to compare and analyze the various literature they read and discuss in class

CO3: Develop the ability to communicate both orally and in writing for various purposes

Unit-1
Teaching Hours:7
1. The Happy Prince- Oscar Wilde 2. Sonnet 18- William Shakespeare
 
  • 1. The Happy Prince- Oscar Wilde
  • 2. Sonnet 18- William Shakespeare

Unit-1
Teaching Hours:7
Language
 

Common errors- subject-verb agreement, punctuation, tense errors  Just a minute talk, cubing

Unit-2
Teaching Hours:6
1. Why We Travel-Pico Iyer
 

 Why We Travel-Pico Iyer 

Unit-2
Teaching Hours:6
language
 

Sentence fragments, dangling modifiers, faulty parallelism,

Unit-3
Teaching Hours:4
1. Thinking Like a Mountain By Aldo Leopold
 

Thinking Like a Mountain  By Aldo Leopold

Unit-3
Teaching Hours:4
language
 

Note taking

Unit-4
Teaching Hours:5
Aarushi-Hemraj Murder Article
 

 

Aarushi-Hemraj Murder Article 

Unit-4
Teaching Hours:5
Language
 

Newspaper report

Unit-5
Teaching Hours:4
1. My Story- Nicole DeFreece
 

 

 My Story- Nicole DeFreece

 

Unit-5
Teaching Hours:4
Language
 

Essay writing

Unit-6
Teaching Hours:4
Language
 

Paraphrasing and interpretation skills

Unit-6
Teaching Hours:4
Casey at the Bat- Ernest Lawrence Thayer
 
  • Casey at the Bat-  Ernest Lawrence Thayer
Text Books And Reference Books:

ENGlogue 1

Essential Reading / Recommended Reading

Additional  material as per teacher manual will be provided by the teachers

Evaluation Pattern

CIA 1=20 

CIA 2=50 

CIA 3= 20 

ESE= 50 marks

EST144-1N - CRIME FICTION: AN INTRODUCTION (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

This is an introductory course to understanding the emergence and development of crime fiction as a literary genre. Once considered as popular literature insignificant to the canon, crime fiction exists as a genre that is relevant to the current times, especially to understand the society in which we live in today. This course will engage discussions on the concepts of crime and justice, and enable students to identify how crime impacts individuals and communities. Certain discourses will include socio-cultural understanding of crime and punishment, role of detectives and police officers and their interactions with civilians, and how gender, race, class, religion play a role in these narratives. Through this course, students will critically analyse textual works in the form of short stories, chapters, essays, novels, along with visual sources such as documentaries, films, television and web series and animated works.

 

 

 

 

Course Objectives

 

The objective of this course is to:

 

      Sensitise students to the real-world scenario of conflict and violence and its consequence thereof.

 

      Introduce crime fiction and its sub-genres

 

      Study the impact of crime on literature and society.

 

      Explore different forms of crime fiction from across the globe.

 

      Identify works of crime fiction that are yet unexplored such as regional works with linguistic variabilities.

 

Learning Outcome

CO1: Define crime fiction and identify its sub genres

CO2: Understand the evolution of crime fiction from mystery and puzzle stories

CO3: Contextually place the given work to comprehend the society, history and culture.

CO4: Engage with the emerging regional, national and global crime literature in the textual and digital space.

Unit-1
Teaching Hours:10
Background
 

This unit will focus on understanding how we define crime. It will look into various instances of crimes such as homicide, war crimes, white collar crime, physical assault, terrorism and so on, across societies in history. The unit will include how punishment and torture were used as tools to persuade the masses to follow law and order. Prison systems based on the panopticon will also be considered. This unit aims at understanding the society around us and how incidences of crime shapes our lives today.

Topics for Discussion:

 

 

 

      Crime

 

      War Crimes (Jews genocide, Russia Ukraine War, Kashmiri Pundit genocide)

 

      Homicide (Jack the Ripper murder case)

 

      Rape and assault (December 16th; Partition narratives)

 

      White Collar crimes (Frank Abagnale Jr, Harshad Mehta)

 

      Terrorism (9/11, 26/11)

 

      Punishment

 

      Torture Instruments

 

      Prisons (Panopticon: Cellular Jail)

 

 

 

Readings:

 

 

 

      Beccaria, C. (1764). An essay on crime and punishments. The Portable Enlightenment Reader, 525-532. Ed. Isaac Kramnick. USA: Penguin Books, 1995. Print.

 

      Bentham, J. (1789). Cases unmeet for punishment. The Portable Enlightenment Reader, 541-546. Ed. Isaac Kramnick. USA: Penguin Books, 1995. Print.

Suggested Reading

 

      Althusser, Louis. "Ideology and ideological state apparatuses (notes towards an investigation) (1970)." Cultural theory: an Anthology (2010): 204-222.

 

      Foucault, Michel. “Discipline and Punish”.  Readings in the Theory of Religion. Routledge, 2016. 549-566.

 

      Dostoevsky.  Crime and Punishment.

 

 

 

Unit-2
Teaching Hours:15
Defining Crime Fiction and its Sub-genres
 

This unit will focus on the emergence of crime fiction from mystery stories, riddles and puzzles. It will explore how crime fiction has developed over a period of time into different sub-genres.

 

 

 

Topics for Discussion:

 

 

 

      Definition of crime fiction

 

      Sub-genres of crime fiction

 

      Rules of writing crime fiction

 

 

 

Readings:

 

      Todorov, Tzvetan. “The Typology of Detective Fiction”. Poetics of Prose. 1966.

 

      Edgar Allan Poe. “The Murders in the Rue Morgue”. 1841.

 

      Arthur Conan Doyle. “A Scandal in Bohemia”. 1891.

 

 

 

Suggested Readings:

 

      SS Van Dine’s “Twenty Rules of Writing Detective Stories” (1928)

 

      Sophocles’ Oedipus Rex

 

      Select folk tales of Charles Perrault and Grimm Brothers.

 

      Arthur Conan Doyle “The Red Headed League”. 1891. ​The Adventures of Sherlock Holmes. Project Gutenberg, EBook, 2002. 18-33

 

      Scaggs, John. Crime Fiction: A New Critical Idiom. Oxon: Routledge, 2005

 

      Wilder, Ursula M. “Odysseus, the Archetypal Spy”. International Journal of Intelligence and CounterIntelligence, 2021, pp. 1–17. DOI: 10.1080/08850607.2020.1847517.

 

      Auden, W. H. “The Guilty Vicarage: Notes on the Detective Story, by an Addict”. Harper’s Magazine. May 1948 issue. Web. https://harpers.org/archive/1948/05/the-guiltyvicarage/

 

      Kayman, Martin A. “The Short Story from Poe to Chesterton”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 41–58.

 

      Seed, David. “Spy Fiction”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 115–134.

 

Unit-3
Teaching Hours:10
From the Private to the Public Eye/I
 

From short stories to the novel form, crime fiction has become more elaborate in terms of how it reflects the society and culture of its setting. This unit delves into the emergence of the police officers in crime fiction narrative as a public figure as opposed to the private detective. Concepts of policing system and jurisprudence will be discussed here along with social issues related to race, gender, class as reflected in the texts.

 

 

 

Reading:

 

 

 

      Keigo Higashino. Malice. 1996.

 

 

 

Suggested Readings

 

 

 

      Rendell, Ruth. Simisola. New York: Kingsmarkham Enterprises Ltd, Dell Publishing, 1995.

 

      Dove, George N. The Police Procedural. Ohio: Bowling Green University Popular Press, 1982.

 

      James, P.D. “The Art of the Detective Novel”. Journal of the Royal Society of Arts, vol. 133, no. 5349, 1985, pp. 637–649. Web. https://www.jstor.org/stable/41374015

 

      ---, Talking About Detective Fiction. New York: Vintage Books, 2009.

 

      ---, “P.D. James: ‘Some People Find Conventions Liberating’”. Interview by Sarah Crown. YouTube, uploaded by The Guardian, 6 August 2010. Web. https://www.youtube.com/watch?v=EAECcqmDTaM

 

      Knight, Stephen. Crime Fiction, 1800-2000: Detection, Death, Diversity. New York: Palgrave Macmillan, 2004.

 

      Effron, Malcah. “Fictional Murders in Real “Mean Streets”: Detective Narratives and Authentic Urban Geographies”. Journal of Narrative Theory, vol. 39, no. 3, 2009, pp. 330–346. JSTOR: http://www.jstor.org/stable/41427212.

 

      Porter, Dennis. “The Private Eye”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 95–114.

 

      Kadonaga, Lisa. “Strange Countries and Secret Worlds in Ruth Rendell’s Crime Novels”. Geographical Review, vol. 88, no. 3, 1998, pp. 413–428. Web. http://www.jstor.org/stable/216017.

 

      Erdmann, Eva. “Nationality International: Detective Fiction in the Late Twentieth Century”. Investigating Identities: Questions of Identity in Contemporary International Crime Fiction. Eds. Marieke Krajenbrink and Kate M. Quinn. Amsterdam: Rodopi, 2009, pp. 11–26.

 

      Mills, Rebecca. “Victims”. The Routledge Companion to Crime Fiction. Eds. Janice Allan, Jesper Gulddal, Stewart King and Andrew Pepper. London and New York: Routledge, 2020, pp. 149–158

 

      Close, Glen S. Female Corpses in Crime Fiction: A Transatlantic Perspective. USA: Palgrave Macmillan, 2018. DOI: 10.1007/978-3-319-99013-2.

 

      Lloyd, Joanne Reardon. “Talking to the Dead – The Voice of the Victim in Crime Fiction”. New Writing: The International Journal for the Practice and Theory of Creative Writing, vol. 11, no. 1, 2014, pp. 100–108. DOI: 10.1080/14790726.2013.871295.

 

Unit-4
Teaching Hours:10
Crime Fiction and the Digital Space
 

Crime Fiction has transcended space in terms of geographies and become a global literature, but has also grown beyond the textual space to the digital. Many of them include adaptations of novels. The genre is gaining popularity in the form of films, television and web series and is widely watched on OTT platforms today.

 

 

 

Content:

 

 

 

      Alfred Hitchcock’s Rear Window

 

      Animated Series: Tantei Gauken Kyu (select episodes)

 

      Web series: Paatal Lok (select episodes)

 

 

 

 

 

Suggested Content

 

      Jonathan Demme’s Silence of the Lambs (1991)

 

      Steven Spielberg’s Catch me if you can (2002)

 

      The Pink Panther series

 

      David Fincher’s The Girl with a Dragon Tattoo (2011) (Adaptation of Steig Larsson)

 

      Abrid Shine’s Action Hero Biju (2016)

 

      Byomkesh Bakshi series

 

      The Godfather Trilogy

 

      Scorsese’s Goodfellas (1990)

 

 

 

Suggested Reading

 

      Unur, Ayşegül Kesirli. “Representing Female Detectives in Turkish Police Procedurals”. Television in Turkey: Local Production, Transnational Expansion and Political Aspirations. Eds. Yeşim Kaptan and Ece Algan. Switzerland: Palgrave Macmillan, 2020, pp. 125–148. DOI: 10.1007/978-3-030-4601-8_7

 

      Berglund, Karl. “With a Global Market in Mind: Agents, Authors, and the Dissemination of Contemporary Swedish Crime Fiction.” In Crime Fiction as World Literature, edited by Louise Nilsson, David Damrosch, and Theo D’haen. New York: Bloomsbury, 2017.

 

      Boltanski, Luc. Mysteries and Conspiracies: Detective Stories, Spy Novels and the Making of Modern Societies. Translated by Catherine Porter. Cambridge: Polity, 2014.

 

      Charlotte Beyer. ““Death of the Author”: Maj Sjöwall and Per Wahlöö’s Police Procedurals”. Cross-Cultural Connections in Crime Fictions. Ed. Vivien Miller and Helen Oakley. UK: Palgrave Macmillan, 2012, pp. 141–159. DOI: 10.1057/978117016768.

 

      Farish, Matthew. “Cities in Shade: Urban Geography and the Uses of Noir”. Environment and Planning D: Society and Space, vol 23, 2005, pp. 95–118. DOI: 10.1068/d185

 

      Schmid, David. “From the Locked Room to the Globe: Space in Crime Fiction”. Cross Cultural Connections in Crime Fiction. Eds. Miller V and Oakley H. London: Palgrave Macmillan, 2012, pp. 7–23. DOI: https://doi.org/10.1057/9781137016768_2

 

Text Books And Reference Books:

      Beccaria, C. (1764). An essay on crime and punishments. The Portable Enlightenment Reader, 525-532. Ed. Isaac Kramnick. USA: Penguin Books, 1995. Print.

 

      Bentham, J. (1789). Cases unmeet for punishment. The Portable Enlightenment Reader, 541-546. Ed. Isaac Kramnick. USA: Penguin Books, 1995. Print.

      Todorov, Tzvetan. “The Typology of Detective Fiction”. Poetics of Prose. 1966.

 

      Edgar Allan Poe. “The Murders in the Rue Morgue”. 1841.

 

      Arthur Conan Doyle. “A Scandal in Bohemia”. 1891.

      Keigo Higashino. Malice. 1996.

      Alfred Hitchcock’s Rear Window

 

      Animated Series: Tantei Gauken Kyu (select episodes)

      Web series: Paatal Lok (select episodes)

 

Essential Reading / Recommended Reading

      Althusser, Louis. "Ideology and ideological state apparatuses (notes towards an investigation) (1970)." Cultural theory: an Anthology (2010): 204-222.

 

      Foucault, Michel. “Discipline and Punish”.  Readings in the Theory of Religion. Routledge, 2016. 549-566.

 

      Dostoevsky.  Crime and Punishment.

      SS Van Dine’s “Twenty Rules of Writing Detective Stories” (1928)

 

      Sophocles’ Oedipus Rex

 

      Select folk tales of Charles Perrault and Grimm Brothers.

 

      Arthur Conan Doyle “The Red Headed League”. 1891. ​The Adventures of Sherlock Holmes. Project Gutenberg, EBook, 2002. 18-33

 

      Scaggs, John. Crime Fiction: A New Critical Idiom. Oxon: Routledge, 2005

 

      Wilder, Ursula M. “Odysseus, the Archetypal Spy”. International Journal of Intelligence and CounterIntelligence, 2021, pp. 1–17. DOI: 10.1080/08850607.2020.1847517.

 

      Auden, W. H. “The Guilty Vicarage: Notes on the Detective Story, by an Addict”. Harper’s Magazine. May 1948 issue. Web. https://harpers.org/archive/1948/05/the-guiltyvicarage/

 

      Kayman, Martin A. “The Short Story from Poe to Chesterton”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 41–58.

 

      Seed, David. “Spy Fiction”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 115–134.

 

 

      Rendell, Ruth. Simisola. New York: Kingsmarkham Enterprises Ltd, Dell Publishing, 1995.

 

      Dove, George N. The Police Procedural. Ohio: Bowling Green University Popular Press, 1982.

 

      James, P.D. “The Art of the Detective Novel”. Journal of the Royal Society of Arts, vol. 133, no. 5349, 1985, pp. 637–649. Web. https://www.jstor.org/stable/41374015

 

      ---, Talking About Detective Fiction. New York: Vintage Books, 2009.

 

      ---, “P.D. James: ‘Some People Find Conventions Liberating’”. Interview by Sarah Crown. YouTube, uploaded by The Guardian, 6 August 2010. Web. https://www.youtube.com/watch?v=EAECcqmDTaM

 

      Knight, Stephen. Crime Fiction, 1800-2000: Detection, Death, Diversity. New York: Palgrave Macmillan, 2004.

 

      Effron, Malcah. “Fictional Murders in Real “Mean Streets”: Detective Narratives and Authentic Urban Geographies”. Journal of Narrative Theory, vol. 39, no. 3, 2009, pp. 330–346. JSTOR: http://www.jstor.org/stable/41427212.

 

      Porter, Dennis. “The Private Eye”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 95–114.

 

      Kadonaga, Lisa. “Strange Countries and Secret Worlds in Ruth Rendell’s Crime Novels”. Geographical Review, vol. 88, no. 3, 1998, pp. 413–428. Web. http://www.jstor.org/stable/216017.

 

      Erdmann, Eva. “Nationality International: Detective Fiction in the Late Twentieth Century”. Investigating Identities: Questions of Identity in Contemporary International Crime Fiction. Eds. Marieke Krajenbrink and Kate M. Quinn. Amsterdam: Rodopi, 2009, pp. 11–26.

 

      Mills, Rebecca. “Victims”. The Routledge Companion to Crime Fiction. Eds. Janice Allan, Jesper Gulddal, Stewart King and Andrew Pepper. London and New York: Routledge, 2020, pp. 149–158

 

      Close, Glen S. Female Corpses in Crime Fiction: A Transatlantic Perspective. USA: Palgrave Macmillan, 2018. DOI: 10.1007/978-3-319-99013-2.

 

      Lloyd, Joanne Reardon. “Talking to the Dead – The Voice of the Victim in Crime Fiction”. New Writing: The International Journal for the Practice and Theory of Creative Writing, vol. 11, no. 1, 2014, pp. 100–108. DOI: 10.1080/14790726.2013.871295.

      Unur, Ayşegül Kesirli. “Representing Female Detectives in Turkish Police Procedurals”. Television in Turkey: Local Production, Transnational Expansion and Political Aspirations. Eds. Yeşim Kaptan and Ece Algan. Switzerland: Palgrave Macmillan, 2020, pp. 125–148. DOI: 10.1007/978-3-030-4601-8_7

 

      Berglund, Karl. “With a Global Market in Mind: Agents, Authors, and the Dissemination of Contemporary Swedish Crime Fiction.” In Crime Fiction as World Literature, edited by Louise Nilsson, David Damrosch, and Theo D’haen. New York: Bloomsbury, 2017.

 

      Boltanski, Luc. Mysteries and Conspiracies: Detective Stories, Spy Novels and the Making of Modern Societies. Translated by Catherine Porter. Cambridge: Polity, 2014.

 

      Charlotte Beyer. ““Death of the Author”: Maj Sjöwall and Per Wahlöö’s Police Procedurals”. Cross-Cultural Connections in Crime Fictions. Ed. Vivien Miller and Helen Oakley. UK: Palgrave Macmillan, 2012, pp. 141–159. DOI: 10.1057/978117016768.

 

      Farish, Matthew. “Cities in Shade: Urban Geography and the Uses of Noir”. Environment and Planning D: Society and Space, vol 23, 2005, pp. 95–118. DOI: 10.1068/d185

 

      Schmid, David. “From the Locked Room to the Globe: Space in Crime Fiction”. Cross Cultural Connections in Crime Fiction. Eds. Miller V and Oakley H. London: Palgrave Macmillan, 2012, pp. 7–23. DOI: https://doi.org/10.1057/9781137016768_2

 

Evaluation Pattern

CIA 1: Assignment (20 marks)

 

CIA 2: Presentation (20 marks)

 

CIA 3: Term Paper Submission (50 marks)

HIN141-1 - FUNCTIONAL HINDI (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

Course Description

Functional Hindi course under the Multidisciplinary courses is offered to the students of the undergraduate programmes to introduce the students to the basics and the functional forms of the Hindi language. The course will focus on improving the oral and writing skills of the students.

 

Course Objectives:

  • To develop linguistic competencies and sharpen oral and written communicative skills
  • To enable the students to learn the language for day-to-day communication.
  • To enrich the learner’s vocabulary
  • To enable learners to engage in and discuss simple topics with ease

Learning Outcome

CO1: At the end of the course the students will be able to communicate in Hindi.

CO2: Students will understand the aesthetics of the language.

CO3: They will learn correct grammar, vocabulary and pronunciation.

CO4: They will acquire technical skills for the use of the language.

Unit-1
Teaching Hours:6
Basic Hindi grammar
 
  • Alphabets,
  • Parts of speech,
  • Numbers,
  • Gender,
  • Tense,
  • Cases,
  • Vocabulary
Unit-2
Teaching Hours:10
Hindi Language
 

Oral Traditions of Hindi, History of Hindi Language, Devanagari Script, Hindi as National and Official Language, Link Language, Dialects of Hindi

 

Unit-3
Teaching Hours:10
Translation and Communicative Hindi
 

Translation - Concept and processes, Types of translation Qualities required for a Translator, Issues, and challenges in Translation, and translation practice.

Communicative Hindi- Public speaking in Hindi, day-to-day communication, voice-over, Micro presentation.

Unit-4
Teaching Hours:9
Hindi and Computer
 

Hindi typing software and tools, E-Learning, Wikipedia writing in Hindi, Hindi and social Media, Hindi on cyber space, Employability

Unit-5
Teaching Hours:10
Hindi in Business and Entertainment Industry
 

Business Correspondence in Hindi - Bank, Insurance, Multimedia, Advertisement, Technical terminology used in Business,

Entertainment Industry- Cinema, Web Series, Documentary making in Hindi

Text Books And Reference Books:
  1. Sugam Hindi Vyakaran – Prof. Vamsidhar and Dharmapal Shastry, Siksha Bharathi, New Delhi
  2. Pramanik Aalekhan Aur Tippan -Prof. Viraj M.A., Rajpal & son’s, New Delhi
  3. Prayojanmulak Hindi Vyakarana – Dr B.N. Pandey, Prabhat Prakashan, New Delhi
Essential Reading / Recommended Reading
  1. Sugam Hindi Vyakaran – Prof. Vamsidhar and Dharmapal Shastry, Siksha Bharathi, New Delhi
  2. Pramanik Aalekhan Aur Tippan -Prof. Viraj M.A., Rajpal & son’s, New Delhi
  3. Prayojanmulak Hindi Vyakarana – Dr B.N. Pandey, Prabhat Prakashan, New Delhi

 

Evaluation Pattern

Assessment pattern

The evaluation will be based on continuous internal assessments, which include written and oral

tests.

 

CIA 1: Written test to assess the writing skills- 10 marks (conducted out of 20)

CIA 2: Micro presentation in Hindi - 10 marks (conducted out of 20)

CIA 3: Translation and viva-voce - 25 marks (conducted out of 50 ) 

Attendance 5 marks (system calculate out of 10)

Total 50 Marks

 

LAW144 - ENVIRONMENTAL LAW (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

The present decline in environmental quality calls for a stricter enforcement of laws relating to protection of environment. The objective of this course is to give an insight into various legislations that has been enacted in our country for protection of environment and also to create awareness among the citizens of the country about the duties cast on them under various legislations in relation to protection of environment.

 

Course Objectives:

  • To impart an in-depth knowledge of environmental legislations to students from diverse backgrounds.
  • To interpret, analyse and make a critique of the legislations and Case laws relating to environment
  • To provide a brief understanding of various developments that has taken place at international level to check various environmental harms.

Learning Outcome

CO1: learn about environmental law

C02: make students environmentally conscious

Unit-1
Teaching Hours:5
INTRODUCTION
 

INTRODUCTION

Unit-2
Teaching Hours:5
INDIAN CONSTITUTION AND ENVIRONMENT
 

INDIAN CONSTITUTION AND ENVIRONMENT

Unit-3
Teaching Hours:5
JUDICIAL REMEDIES AND PROCEDURES AVAILABLE FOR ABATEMENT OF ENVIRONMENTAL POLLUTION
 

JUDICIAL REMEDIES AND PROCEDURES AVAILABLE FOR ABATEMENT OF ENVIRONMENTAL POLLUTION

Unit-4
Teaching Hours:5
ENVIRONMENT (PROTECTION) ACT, 1986
 

ENVIRONMENT (PROTECTION) ACT, 1986

Unit-5
Teaching Hours:5
ENVIRONMENT (PROTECTION) ACT, 1986
 

ENVIRONMENT (PROTECTION) ACT, 1986

Unit-6
Teaching Hours:5
WATER (PREVENTION AND CONTROL OF POLLUTION) ACT 1974
 

WATER (PREVENTION AND CONTROL OF POLLUTION) ACT 1974

Unit-7
Teaching Hours:5
FORESTS AND CONSERVATION LAWS
 

FORESTS AND CONSERVATION LAWS

Unit-8
Teaching Hours:5
WILD LIFE PROTECTION AND THE LAW
 

 WILD LIFE PROTECTION AND THE LAW

Unit-9
Teaching Hours:5
INTERNATIONAL DEVELOPMENTS FOR PROTECTION OF ENVIRONMENT
 

INTERNATIONAL DEVELOPMENTS FOR PROTECTION OF ENVIRONMENT

Text Books And Reference Books:

MC Mehta Enviromental Law Book

Essential Reading / Recommended Reading

MC Mehta Enviromental Law Book

Evaluation Pattern

Class Discussion: 50 Marks

MCQ exam: 50 Marks

LAW150 - CORPORATE SOCIAL RESPONSIBILITY AND HUMAN RIGHTS (2023 Batch)

Total Teaching Hours for Semester:30
No of Lecture Hours/Week:2
Max Marks:100
Credits:2

Course Objectives/Course Description

 

This course, thus, has been specifically designed for the non-law people. It aims to address the linkages between the corporate and the human rights in the form of CSR. It critically analyses one significant question – whether the issues of human rights should be addressed by the corporate sector mandatorily or voluntarily, in different social contexts? The strengths and weaknesses of the CSR initiatives in India and other countries are analysed. Also, the international commitments, with special reference to the role of United Nations are seen.

Course Objectives: Corporate Social Responsibility or CSR, as it is popularly referred to, is a combination of ethical, philanthropic, legal and economic responsibilities of a corporate organization towards the social transformation by addressing the social issues in collaboration with Government and NGOs. The corporate entities are more into profit making business and in this race, they often forget that their activities are causing harm to and not protecting the environment as well as human rights of the people.

Learning Outcome

CO1: Analyze the concept of Corporate Social Responsibility and the laws related to it

CO2: Understand the national and international laws related to regulate the CSR activities of the company and organizations.

CO3: Evaluate the contemporary position and explain how it is related to the protection of the Human rights.

Unit-1
Teaching Hours:6
INTRODUCTION
 

Meaning and origin of CSR; Meaning of human rights; Linkage between human rights and CSR

Unit-2
Teaching Hours:6
INDIA AND OTHER COUNTRIES
 

CSR by companies in India affecting human rights; CSR and the provisions of the Companies Bill, 2012; CSR by companies in other countries affecting human rights

Unit-3
Teaching Hours:6
INTERNATIONAL LAW
 

United Nations commitments on CSR relating to human rights; other international commitments on CSR affecting human rights

Unit-4
Teaching Hours:6
CONTEMPORARY POSITION
 

Strengths and weakness of CSR in terms of promotion of human rights in India as well as globally

Unit-5
Teaching Hours:6
RECOMMENDATIONS
 

Suggestions to improve upon the weaknesses of the CSR for the protection of human rights

Text Books And Reference Books:

"Human Rights and Business: Direct Corporate Accountability for Human Rights"-  Lara Blecher and Nancy Kaymar Stafford,  1st edition, Routledge publication.

"Business and Human Rights: From Principles to Practice"-  Dorothée Baumann-Pauly and Justine Nolan, 1st edition, Routledge publication

"Corporate Social Responsibility: An Ethical Approach"- Mark S. Schwartz, 1st edition, Broadview Press

Essential Reading / Recommended Reading

"Corporate Social Responsibility: Readings and Cases in a Global Context" by Andrew Crane, Dirk Matten, and Laura J. Spence.

"The Responsibility to Protect: Human Rights and the New Global Moral Compact" by Ramesh Thakur and William Maley.

Evaluation Pattern

Assessment details

CIA 1 - 25 marks. 

CIA 2   - 25 Marks 

CIA 3 -  50 marks.

Students must bring their own sheets, stapler and necessary stationery with them on the date of the exam.

MED141-1N - MEDIA AND SOCIAL MOVEMENTS (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

 

This course explores the intricate relationship between media and social movements, examining how media platforms and technologies have shaped the formation, mobilization, and impact of contemporary social movements. Through an interdisciplinary lens, students will analyze the role of media in fostering collective action, amplifying marginalized voices, and challenging power structures. They will critically examine various forms of media, including traditional news outlets, social media platforms, and alternative media, and investigate their influence on activism, protest, and social change. Drawing on case studies from around the world, students will gain insights into the complexities of media representation, framing, and manipulation, as well as strategies employed by social movements to harness media for their causes. By the end of the course, students will develop a nuanced understanding of the dynamic interplay between media and social movements in the contemporary global context.

Learning Outcome

CO1: Understand the theoretical frameworks and key concepts related to media and its role in social movements, including media framing, agenda-setting, and the construction of collective identities.

CO2: Analyze the ways in which traditional media outlets, social media platforms, and alternative media contribute to the formation, mobilization, and impact of social movements.

CO3: Critically evaluate the relationship between media representation and social movements exploring issues of visibility, inclusion, and the amplification of marginalized voices.

CO4: Examine case studies of successful and unsuccessful media strategies employed by social movements, and assess their effectiveness in achieving their goals

CO5: Develop the skills to analyze and interpret media content, including news articles, documentaries, and social media campaigns, to identify biases, manipulation, and alternative narratives surrounding social movements.

Unit-1
Teaching Hours:12
Media and Society
 

This chapter defines the symbiotic relationship between media and society. Though the relevance of contemporary media activism has its roots back over a half-century or more, they each have a unique essence in today’s emerging ‘global’ era. The initial restrictions on media activism have not altogether diminished but these restrictions have been transformed by the ever-expanding possibilities of connection and coordination. Media activism today emerges as a global phenomenon in a newer form that involves synchronized protests worldwide for global inclusive justice involving diverse lengths of movements. In this increasingly globalization of mass media be it television, press or digital media, the information flow of ideas is gigantic marked by the proliferation of the internet offering newer means of opportunities and modes of direct communication to the social and political actors.

  • Media and the Global Public Sphere
  • Representation of Gender, Public Sphere, Ethnicity and Subaltern groups
  • Ideology and Hegemony in Media
  • Media and Globalization: Trends and Challenges.
Unit-2
Teaching Hours:12
Media and Social Activism
 

In the first decade of the twenty-first century, global politics seem to be provoked due to the aggressive encounter between authoritative states and armed groups.The veil behind these conflicts consists of several kinds of actors at work in society all over the world. Forms of peaceful protests marked by social and political changes have permeated all spaces and spheres of social life across regions. Activism involves both local and international power structures and attempts to offer recourse to the politics of oppression.

Activist politics are spread across various forms of movements, networks, organizations and websites. They persuade ‘mainstream’ politics over significant global issues like trade, gender relations and the environment.  It is this relationship among actors, agency and structure that has been the focus of study of this chapter.

  • Media as an Advocacy and Campaign Tool
  • Global Activism and Activist Media 
  • Use of Traditional/Folk Media for Advocacy/Campaigns
  • Activism in the Print and Electronic Platforms 
  • Activism in the Digital Space
Unit-3
Teaching Hours:12
Media and Social Movements-Case Studies
 

We live in a period where politics is communication, be it politicians’ manifestos, pressure groups propaganda or peaceful protests - all make their attempts to gear their communication in reaching people as a mass. All political conflicts occur majorly within and through organized media of communication, but these are much more diverse than the term ‘mass media’ implies. Direct communication takes place from political actors to audiences in media that actors themselves define. It is indirect, when it travels through formal media institutions. In the twenty-first century, transformations of communications technology offer many radical new possibilities of communication between these varied forms of actors and the masses. The chapter undertakes all the diverse case studies in media activism in relation to democracy, corruption, gender equality, race, economic justice, and environmental issues.

  • Arab Spring
  • India Against Corruption
  • #MeToo
  • #BlackLivesMatter
  • Occupy Wall Street
  • Greta Thunberg
  • Malala Yousafzai
Unit-4
Teaching Hours:9
Project Management and Presentation
 

 

  • Planning, Scheduling, and Budgeting for Digital/Social Media Campaigns
  • Networking for Social Media Campaigns
  • Final Project and Presentation (Students will undertake a social media campaign on a local/regional social/development issue and present their work)
Text Books And Reference Books:
  • Castells, M. (2015). Networks of outrage and hope: Social movements in the Internet age. John  Wiley & Sons.
  • Della Porta, D., & Diani, M. (2015). Social movements: An introduction. John Wiley & Sons.
  • Earl, J., & Kimport, K. (2011). Digitally enabled social change: Activism in the Internet age. MIT  Press.
  • McCurdy, P. (2019). Social media and social movements: The transformative power of hashtag  activism. Rowman & Littlefield.
Essential Reading / Recommended Reading
  • Bennett, W. L., & Segerberg, A. (2012). The logic of connective action: Digital media and the personalization of contentious politics. Information, Communication & Society, 15(5), 739-768.
  • Gerbaudo, P. (2012). Tweets and the streets: social media and contemporary activism. Pluto Press.
  • Couldry, N., & Cammaerts, B. (2018). Global voices: Media and social change. Routledge.
  • Gerhards, J., & Schäfer, M. S. (2010). Is the Internet a better public sphere? Comparing old and new media in the US and Germany. New Media & Society, 12(1), 143-160.
  • Jenkins, H., Ford, S., & Green, J. (2013). Spreadable media: Creating value and meaning in a  networked culture. NYU Press.
  • Tilly, C. (2015). Contentious performances. Cambridge University Press.
Evaluation Pattern
  • CIA 1   Assignment    10 marks (conducted out of 20 )
  • CIA 2   Presentation  10 marks (conducted out of 20 )
  • CIA 3   Project            25 marks (conducted out of 50 ) 
  • Attendance 5 marks (system calculate out of 10)
  • Total 50 Marks

 

POL141-1N - GANDHIAN THOUGHT (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

Popularly known as ‘Father of the Nation,’ Mahatma Gandhi was the leading figure of

India’s freedom movement. It was his mass-based mobilization and campaign marked by the

method of non-violence and Satyagraha which changed the course of the movement. His

guiding method and principles continue to fascinate and inspire many both in India and

around the world. Gandhi elevated pacifism to an empowering political force, which inspired

world leaders like Martin Luther King, Nelson Mandela, Walesa, etc. His views – although

developed in the context of a struggle in South Africa and India many years ago – Gandhi's

ideology has influenced myriad spheres of human experience: politics, economics, education,

nation-building etc. The course seeks to introduce to the students the ideas and thought of

Gandhi and why the interest on him has only increased.

 

Course Objectives

 The course is designed to acquaint the students with the life and works of Mahatma

Gandhi and also to make them understand how M.K. Gandhi transformed from a

lawyer to a Mahatma?

 To introduce the political thought of Mahatma Gandhi and his non-violent protest.

 The significance and Relevance of Gandhian values in the contemporary world.

Learning Outcome

CO1: Develop an appreciation of Gandhi?s contribution to India?s freedom struggle and the influence of his ideas and thought around the globe particularly relating to peace and non-violence movements for justice and equality.

CO2: Explain the central tenets of Gandhi?s thought and political practice such as satyagraha, ahimsa, and Swaraj and their significance in the contemporary world.

Unit-1
Teaching Hours:8
MAKING OF GANDHI
 

Introducing Gandhi

Formative Years

Indian Influences: Epics, Narratives, Gita, Raichand Bhai, Folklore

Western Influences: Ruskin, Thoreau, Tolstoy, Quakers

Unit-2
Teaching Hours:6
GANDHI AND MASS STRUGGLES
 

Gandhi in South Africa

Return of Gandhi

Khilafat and Non-Cooperation Movement

Civil Disobedience Movement of 1930.

Unit-3
Teaching Hours:8
TOWARDS FREEDOM
 

Communal Award and Poona Pact

Constructive Programme

Gandhi and the Quit India Movement

Partition of India

Unit-4
Teaching Hours:8
GANDHI, HIS CRITIQUES AND LEGACY
 

Moderates, Extremists and Revolutionaries

Religious Nationalists

Tagore, Nehru and Ambedkar

Gandhi and the Left

Text Books And Reference Books:

Ambedkar, B R. What Congress and M.K. Gandhi have done to the Untouchables. Kalpaz

Publications, 2017. (Chapter X- What do the Untouchables say? Beware of Gandhi!).

Bhattacharya, Sabyasachi, ed. "The mahatma and the poet: Letters and debates between

Gandhi and Tagore, 1915-1941." National Book Trust.

Gandhi, M.K, Hind Swaraj (Ahmedabad: Navajivan Publishing House), 1999.

Gandhi, M.K. An Autobiography or The Story of My Experiments with Truth (Ahmedabad:

Navajivan Publishing House), 2001.

Gandhi, M.K. Hind Swaraj and other Writings, edited by Anthony J. Parel. Cambridge

University Press, 1997.

Gandhi, M.K. Satyagraha in South Africa (Ahmedabad: Navajivan Publishing House), 1992.

Gandhi. M.K. ‘Letter to Adolf Hitler’, December 24,

1940.https://www.mkgandhi.org/letters/hitler_ltr1.htm.

Essential Reading / Recommended Reading

Brown, Judith M. “Gandhi as nationalist leader, 1915-1948,” in The Cambridge Companion

to Gandhi, edited by Judith M. Brown and Anthony Parel. Cambridge University Press, 2011.

Pp. 51-70.

Dalton, Denis. “Satyagraha Meets Swaraj: The Development of Gandhi’s Ideas, 1896-1917,”

in Mahatma Gandhi: Non-Violent Power in Action. Columbia University Press, 2012. pp. 12-

29.

Guha, Ramachandra. Gandhi before India. Penguin UK, 2013.

Guha, Ramachandra. Gandhi: The years that changed the world, 1914-1948. Vintage, 2018.

Guha, Ramachandra. Patriots and partisans. Penguin UK, 2016.

Mukherjee, Bipan Chandra Mridula and Others, India’s Struggle for Independence 1859-

1947 (New Delhi: Viking), 1998.

Parekh, Bhikhu. Gandhi: A Very Short Introduction. Oxford University Press, 1997. (Chapter

1- Life and Work, pp. 1-24).

Evaluation Pattern
Assessment pattern:
  • CIA 1  10 marks (conducted out of 20 )
  • CIA 2 10 marks (conducted out of 20 )
  • CIA 3 25 marks (conducted out of 50 ) 
  • Attendance 5 marks (system calculate out of 10)
  • Total 50 Marks

POL142-1N - GLOBAL POWER AND POLITICS (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

This course has been conceptualized in order to introduce the students to the study of international relations. It introduces students to major theoretical approaches to understand international politics and diplomacy.

 To introduce the students to:

       The nature, scope and importance of International Relations/Politics

       The basic concepts of International Relations such as Sovereignty, Security, balance of Power etc.

       The contemporary global issues

Learning Outcome

CO1: Demonstrate an understanding of the various concepts in international relations and approaches to studying IR.

CO2: Analyze global issues by understanding the background for the issues.

CO3: Analyze the relations between nations and the formation of international organizations

CO4: Demonstrate an understanding of the impact of international issues on domestic policies.

Unit-1
Teaching Hours:10
Introduction to International Relations
 

International Relations: Meaning, nature and scope of international relations;

 

Key Concepts of International Relations: Sovereignty (territorial sovereignty), Balance of Power, National Power, Security and Globalization.

Unit-2
Teaching Hours:10
Theorization of Great Power in International Relations
 

Theories of International Relations: Realism (Classical Realism and Neo-Realism), Liberalism (Neoliberalism), Constructivism.

Unit-3
Teaching Hours:9
Great Power Politics in 20th Century
 

First World War, Second World War: Causes and Consequences, dynamics of strategic interaction between the great powers including the alliances, Inter war period (multipolarity), the Cold War (bipolarity) and the post-Cold War period (unipolarity).

Unit-4
Teaching Hours:8
Power Shifts in the Post-Cold War
 

Power shifts in the post-Cold War international system, Great Powers: traditional and non-traditional security threats, Emergence of new powers (rise of China and India as a challenge to the west).

Unit-5
Teaching Hours:8
Contemporary Global Issues
 

Environmental Issues, Terrorism, Human Security, Migration.

Text Books And Reference Books:

J. Baylis, S. Smith and P. Owens (eds.) (1997) Globalization of World Politics, New York: Oxford University Press.

Goldstein, Joshua S, and Jon C. Pevehouse. (2012) International Relations. Boston: Pearson Longman.

Basu, Rumki. (2010) International Politics: Concepts, Theories and Issues. New Delhi: SAGE Publications.

H. Andrew, Ben Whitham (2011) Global Politics, Bloomsbury.

Ghai, K.K. (2005). International Relations: Theory and Practice of International Politics. New Delhi: Kalyani.

Essential Reading / Recommended Reading

Mansbach R. and K. Taylor, (2008) Introduction to Global Politics. New York: Routledge, pp. 2-32.

Carter, N. (2007) The Politics of Environment: Ideas, Activism, Policy. Cambridge: Cambridge University Press, pp. 13-81.

Waltz, K. (1979). Theory of International Politics. Illinois: Waveland Press (reissued 2010).

Morgenthau, Hans J. (1948) Politics Among Nations: The Struggle for Power and Peace. New York: A.A. Knopf.

Evaluation Pattern
  • ·  CIA 1  10 marks (conducted out of 20 )

    ·  CIA 2 10 marks (conducted out of 20 )

    ·  CIA 3 25 marks (conducted out of 50 ) 

    ·  Attendance 5 marks (system calculate out of 10)

PSY141 - ADVERTISEMENT PSYCHOLOGY (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

This course will develop an understanding of how advertising affects the human mind by giving unique and valuable insight from the industry. The course will help in studying the relationship between advertising and human mind and also apply this learning to advertising strategy, positioning, brand, and marketing communications that prepare students for the competitive world of advertising and marketing.

Course objectives

This course aims to

  • Introduce psychological perspectives of advertisements in real life situations. 
  • Orient students towards the various functions and roles of cognitive, affective and behavioral responses in the field of advertisement.
  • Help students to identify and apply the various theories and principles of advertisement psychology in the field of marketing.

Learning Outcome

CO1: Apply the psychological perspectives of advertisements in the real-life setting.

CO2: Integrate different domains such as cognitive, affective and behavioral responses in the field of advertisement.

CO3: Develop the ability to make applications based on understanding of marketing strategies.

Unit-1
Teaching Hours:15
Unit I: Introduction to advertisement psychology
 

 

Introduction to advertisements; Its objectives and importance; Types and forms of advertising; Effects of advertisements a psychological perspective; Classic and contemporary approaches of classifying advertisement effectiveness.

Unit-2
Teaching Hours:20
Unit II: Cognitive processing of advertisements
 

Influence of advertisements on buying behaviors; Dynamics of Attention,Comprehension,Reasoning for advertisements; Attitudes and attitude changes with the influence of advertisements;Principles of persuasion and attitude change; Achieving advertisement compliance without changing attitude.

Unit-3
Teaching Hours:10
Unit III: International Advertising and Creating Brand
 

Emergence of International Advertising; Advertising in Multicultural Environment; Ethics in Advertising; Integrated marketing communication and marketing mix.

Text Books And Reference Books:

 Fennis,B.M.,&Stroebe,W.(2015).ThePsychologyofAdvertising.NewYork:PsychologyPress.

Andrew,A.Mitchell.(1993).AdvertisingExposure,MemoryandChoice.LawrenceErlbaumAssociates.Hillsdale,NJ.

Essential Reading / Recommended Reading

 

Linda,F.Alwitt & Andrew,A.Mitchell (1985).PsychologicalProcessesandAdvertising Effects:Theory,Research,andApplications. Lawrence Erlbaum Associates. Hillsdale, NJ. London.

Rolloph,M.E.&Miller,G.R.(Eds)(1980).Persuasion:NewDirectionsinTheoryandResearch.Sage.N.Y.

Eddie.M.Clark,Timothy.C.Brock,&DavidW.Stewart.(1994).Attention,AttitudeandAffectinResponsetoAdvertising.LawrenceErlbaumAssociates.Hillsdale,NJ.

 

Evaluation Pattern

CIA I

CIA II

CIA III

25

35

35

SOC141-1N - YOUTH AND POPULAR CULTURE (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

This course is designed to address the changing ideas of the conceptualisation of youth in contemporary times in relation to popular culture. It explores the question of the formation of youth identity in popular culture and the debates challenging the dominant idea of youth identity in popular culture through the lens of gender, caste, class and minorities. The course takes up the case study of social media as the particular site mediating popular culture to explore these questions of youth identity formation as usage of social media by young people is increasing, especially in countries like India which has one of the highest populations of youth in the world. Popular culture and media are intertwined and social media has emerged as a phenomenon of popular culture which shapes youth identity either by mobilising youth in a powerful way in favour of dominant socio-political norms or social movements which challenge the dominant socio-political trends. In recent times, the participation of youth in electoral politics through social media has multiplied phenomenally in India shaping the nature of engagement of youth with popular culture. The conceptualisation of youth as a democratic dividend has implications for defining the relationship between youth and social media in relation to popular culture. Similarly, conceptualisation of youth as a subculture is constitutive of the relationship between youth and media. Thus, the case study of social media will be linking the theoretical conceptualisations with the empirical phenomena.

Learning Outcome

CO1: Students will be able to define theoretical conceptualisation of youth and its changing nature in the contemporary world in relation to popular culture

CO2: Students will be able to demonstrate critical understanding with regard to the dominant identity of youth in popular culture

CO3: Students will be able to evaluate the subculture in Indian society.

CO4: Students will be able to critically understand the role of social media in mobilising youth in favour or against the dominant socio-political norms.

CO5: Students will be able to analyse the popular culture through the lens of caste, gender, class and minority.

Unit-1
Teaching Hours:20
UNIT 1 Conceptual Issues
 

 1.1 Youth as a Cultural Category

1.2 Youth as Demographic Dividend

1.3 Youth as Democratic Dividend

1.4 Youth as Subculture

Unit-2
Teaching Hours:15
Unit II: Rethinking Youth Identity in Popular Culture
 

2.1 Caste: Dalit Youth and Popular Culture

2.2 Class: Rethinking the Youth from Class Perspective

2.3 Gender: Addressing the Gendered Idea of Youth and Popular Culture

Unit-3
Teaching Hours:10
UNIT 3 Case Study - Youth and Social Media
 

3.1 Social Media, Youth and and Dominant Socio-Political Norms

3.2 Social Media, Youth and Social Movements

Text Books And Reference Books:

·         Keniston, Kenneth (1970). Youth: A "New" Stage of life. The American Scholar, 39 (4), 631- 654.

·         Mead, M. (1928). Coming of Age in Samoa: A Psychological Study of Primitive Youth for West.

·         Chandrasekhar, C. P., J. Ghosh, & A. Roychowdhury. (2006). The 'Demographic Dividend' and Young India's Economic Future’, Economic and Political Weekly, 41 (49), 5055-5064.

·         James, K. S. (2008). Glorifying Malthus: Current Debate on 'Demographic Dividend' in India. Economic and Political Weekly, 43(25). 63-69.

·         National Population Policy of India 2000.

·         Hall, Stuart and Tony Jefferson (1976), (Ed.), Resistance through Rituals: Youth Subcultures in Post-War Britain. Routledge: London & New York. pp. 9-79.

·         Hebdige D. (1979). Subculture: the Meaning of Style. London: Methuen. pp.1-22. McRobbie, Angela (1991). Settling Accounts with Subculture: A Feminist Critique. Feminism and Youth Culture, 16-34.

·         Wyn, Johanna and White, Rob. (1997). Rethinking Youth, Allen & Unwin Pty Ltd.

·         Stephen, Cynthia. (2022). ‘Popular Culture and Caste: The Three Indias’, Economic and Political Weekly. Volume 57, Issue 9.

·         Kumar, Vijay. (2020). ‘5 Dalit Artists Challenging Casteism Through Music, Films and Literature’, Feminism in India.com (https://feminisminindia.com/2020/04/15/dalit-artists-challenging-casteism-music-films-literatur e/)

·         Kumar, Nitish. (2021). Social Media, Dalits and Politics of Presence: An Anlalysis of the Presence of Dalit Voices in the Indian Media. Social and Political Research Foundation. (https://sprf.in/wp-content/uploads/2021/12/SPRF-2021_Dalit-Media_Final.pdf)

·         Mukhopadhyay, S and Mazumdar, S. (2020). ‘Echoing Global Marginalised Voices: A Study of Rap Music in India’, Heritage Times. (https://www.heritagetimes.in/echoing-global-marginalised-voices-a-study-of-rap-music-in-india )

·         Samos, Sumeet. (2021). ‘Dalit Rap is India’s New Musical Vanguard’, Music Opinion. (https://www.frieze.com/article/dalit-rap-indias-new-musical-vanguard)

·          Ingole, Prashant. (2019). ‘Ambedkarite Protest Music and the Making of a “Counter Public”: An Overview’, Indian Cultural Forum. (https://indianculturalforum.in/2019/10/11/ambedkarite-protest-music-and-the-making-of-a-coun ter-public/)

·         Banaji, Shakuntala. (2014). ‘A Tale of Three Worlds: Young People, Media and Class in India’, LSE Research Online, http://eprints.lse.ac.uk/57563/1/__lse.ac.uk_storage_LIBRARY_Secondary_libfile_shared_repository_Content_Banaji%2C%20S_Tale%20of%20three%20worlds_Banaji%20_Tale%20of%203 %20worlds_2014.pdf

·         Cohen, P. (1972). Rethinking the Youth Question: Education, Labour and Cultural Studies. Capital & Class, 23(3), 171-173.

·         Gooptu, Nandini (ed.). 2013. Enterprise Culture in Neoliberal India: Studies in Youth, Class, Work and Media. Routledge.

·         Lukose, Ritty (2005). Consuming Globalization: Youth and Gender in Kerala, India. Journal of Social History. 38 (4), 915-935.

·         O’Connor, Laura. (2020). ‘Digital Activism and The Increased Role of Dalit Activism in Intersectional Feminism in India’, The Undergraduate Journal of Politics, Policy and Society (UJPPS), Vol. 3, No.1. (https://www.ujpps.com/index.php/ujpps/article/view/99)

·          Kujat, Christopher Norman. (2016). ‘Can the Subaltern Tweet?: A Netnography of India’s Subaltern Voices Entering the Public via Social Media’, http://www.diva-portal.org/smash/get/diva2:1483945/FULLTEXT01.pdf

·         Udupa, Sahana. (2017). ‘Gaali Cultures: The politics of abusive exchange on social media’, New Media & Society 20(4): 1506-1522.

·         Jamil, Ghazala. (2022). ‘Tech-mediated Misogyny and Communal Vitriol’, Economic and Political Weekly, Volume 57, Issue 3.

·         Kumar, Rajesh and Thapa, Devam. (2014). ‘Social media as a catalyst for civil society movements in India: A study in Dehradun city’, New Media & Society. Volume: 17 issue: 8, page(s): 1299-1316.

·         Sonkar, Madhulika; Soorma, Ishita and Akanksha, Sreshtha. (2020). ‘Social Media and the Mobilization of Collective Action on Sexual Violence against Women: A Case Study of the ‘#MeToo’ Movement in India’, Vantage: Journal of Thematic Analysis, Volume 1, Issue 1. (http://maitreyi.ac.in/Datafiles/cms/2021/vantage%202021%20new/7.%20MeToo%20paper.pdf)

Essential Reading / Recommended Reading

·         Keniston, Kenneth (1970). Youth: A "New" Stage of life. The American Scholar, 39 (4), 631- 654.

·         Mead, M. (1928). Coming of Age in Samoa: A Psychological Study of Primitive Youth for West.

·         Chandrasekhar, C. P., J. Ghosh, & A. Roychowdhury. (2006). The 'Demographic Dividend' and Young India's Economic Future’, Economic and Political Weekly, 41 (49), 5055-5064.

·         James, K. S. (2008). Glorifying Malthus: Current Debate on 'Demographic Dividend' in India. Economic and Political Weekly, 43(25). 63-69.

·         National Population Policy of India 2000.

·         Hall, Stuart and Tony Jefferson (1976), (Ed.), Resistance through Rituals: Youth Subcultures in Post-War Britain. Routledge: London & New York. pp. 9-79.

·         Hebdige D. (1979). Subculture: the Meaning of Style. London: Methuen. pp.1-22. McRobbie, Angela (1991). Settling Accounts with Subculture: A Feminist Critique. Feminism and Youth Culture, 16-34.

·         Wyn, Johanna and White, Rob. (1997). Rethinking Youth, Allen & Unwin Pty Ltd.

·         Stephen, Cynthia. (2022). ‘Popular Culture and Caste: The Three Indias’, Economic and Political Weekly. Volume 57, Issue 9.

·         Kumar, Vijay. (2020). ‘5 Dalit Artists Challenging Casteism Through Music, Films and Literature’, Feminism in India.com (https://feminisminindia.com/2020/04/15/dalit-artists-challenging-casteism-music-films-literatur e/)

·         Kumar, Nitish. (2021). Social Media, Dalits and Politics of Presence: An Anlalysis of the Presence of Dalit Voices in the Indian Media. Social and Political Research Foundation. (https://sprf.in/wp-content/uploads/2021/12/SPRF-2021_Dalit-Media_Final.pdf)

·         Mukhopadhyay, S and Mazumdar, S. (2020). ‘Echoing Global Marginalised Voices: A Study of Rap Music in India’, Heritage Times. (https://www.heritagetimes.in/echoing-global-marginalised-voices-a-study-of-rap-music-in-india )

·         Samos, Sumeet. (2021). ‘Dalit Rap is India’s New Musical Vanguard’, Music Opinion. (https://www.frieze.com/article/dalit-rap-indias-new-musical-vanguard)

·          Ingole, Prashant. (2019). ‘Ambedkarite Protest Music and the Making of a “Counter Public”: An Overview’, Indian Cultural Forum. (https://indianculturalforum.in/2019/10/11/ambedkarite-protest-music-and-the-making-of-a-coun ter-public/)

·         Banaji, Shakuntala. (2014). ‘A Tale of Three Worlds: Young People, Media and Class in India’, LSE Research Online, http://eprints.lse.ac.uk/57563/1/__lse.ac.uk_storage_LIBRARY_Secondary_libfile_shared_repository_Content_Banaji%2C%20S_Tale%20of%20three%20worlds_Banaji%20_Tale%20of%203 %20worlds_2014.pdf

·         Cohen, P. (1972). Rethinking the Youth Question: Education, Labour and Cultural Studies. Capital & Class, 23(3), 171-173.

·         Gooptu, Nandini (ed.). 2013. Enterprise Culture in Neoliberal India: Studies in Youth, Class, Work and Media. Routledge.

·         Lukose, Ritty (2005). Consuming Globalization: Youth and Gender in Kerala, India. Journal of Social History. 38 (4), 915-935.

·         O’Connor, Laura. (2020). ‘Digital Activism and The Increased Role of Dalit Activism in Intersectional Feminism in India’, The Undergraduate Journal of Politics, Policy and Society (UJPPS), Vol. 3, No.1. (https://www.ujpps.com/index.php/ujpps/article/view/99)

·          Kujat, Christopher Norman. (2016). ‘Can the Subaltern Tweet?: A Netnography of India’s Subaltern Voices Entering the Public via Social Media’, http://www.diva-portal.org/smash/get/diva2:1483945/FULLTEXT01.pdf

·         Udupa, Sahana. (2017). ‘Gaali Cultures: The politics of abusive exchange on social media’, New Media & Society 20(4): 1506-1522.

·         Jamil, Ghazala. (2022). ‘Tech-mediated Misogyny and Communal Vitriol’, Economic and Political Weekly, Volume 57, Issue 3.

·         Kumar, Rajesh and Thapa, Devam. (2014). ‘Social media as a catalyst for civil society movements in India: A study in Dehradun city’, New Media & Society. Volume: 17 issue: 8, page(s): 1299-1316.

·         Sonkar, Madhulika; Soorma, Ishita and Akanksha, Sreshtha. (2020). ‘Social Media and the Mobilization of Collective Action on Sexual Violence against Women: A Case Study of the ‘#MeToo’ Movement in India’, Vantage: Journal of Thematic Analysis, Volume 1, Issue 1. (http://maitreyi.ac.in/Datafiles/cms/2021/vantage%202021%20new/7.%20MeToo%20paper.pdf)

Evaluation Pattern
  • CIA 1  10 marks (conducted out of 20 )
  • CIA 2 10 marks (conducted out of 20 )
  • CIA 3 25 marks (conducted out of 50 ) 
  • Attendance 5 marks (system calculate out of 10)
  • Total 50 Marks

SOC142-1N - DIGITAL TECHNOLOGY AND URBAN TRANSFORMATIONS (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

 

This course is designed to introduce students to urban transformations mediated through digital technology. The paper specifically explores the urban transformations in the economic and cultural sphere. In the economic sphere, the paper addresses the changing forms of work and labour, thereby the political economy of the digital technology mediated urban transformations will be explored. In the cultural sphere, the paper will introduce students to the changing nature of social relations induced by the technological advancements in cities. 

Learning Outcome

CO1: Explain urban transformations in the economic and cultural sphere mediated by Technology

CO2: Apply the political economy approach in their everyday observations of digital technology mediated urban transformations

CO3: Describe the consumptions patterns and lifestyles induced by digital technologies

CO4: Evaluate the changing forms of social relations in urban areas due to digital technologies

CO5: Explain the changing forms of work in urban areas

CO6: Identify how digital technology influences identity formations in urban areas

Unit-1
Teaching Hours:20
Political Econonomy
 

- Relationship between Labour and Capital  

- Changing Forms for Work and Labour 

- Changing Forms of Unionisation in Gig Economy 

Unit-2
Teaching Hours:15
Cultural Transformations
 

- Consumption Patterns and Lifestyles 

- Changing patterns of Mobility 

- Changing patterns of Identity 

Unit-3
Teaching Hours:10
Case Study - Platform based Economy
 

- App based Transportation

- Labour Code 

Text Books And Reference Books:

 

1. Athique, Adrian & Parthsarathi, Vidbodh (Eds.). (2020). Platform  Capitalism  in India. Palgrave Macmillan

2. Fuchs, Christian. (2014). Digital Labour and Karl Marx. Routledge. 

3. Harvey, David. (1985). The Urbanization of Capital. Johns Hopkins University Press.

4. Mosco, Vincent. (2019). The Smart City in a Digital World. Emerald Publishing Limited.

5. Mukherjee, Rahul and Nizaruddin, Fathima. (2022). ‘Digital Platforms in Contemporary India: The Transformation of Quotidian Life Worlds’, Asiascape: Digital Asia, 9, page 5-18. 

6. Standing. Guy. (2011). The Precariat. Bloomsbury Academic. 

7. Woodcock, Jamie. (2021). The Fight Against Platform Capitalism: An Inquiry into the Global Struggles of the Gig Economy. University of Westminster Press. 

8. Zuboff, Shoshana (2019). The  Age  of  Surveillance  Capitalism:  The  Fight  for  a  Human  Future at the New Frontier of Power. Public Affairs.

Essential Reading / Recommended Reading

1. Chhabra, Ronak. (2022).  ‘New Labour Codes From July 1? Trade Unions Will Continue to Oppose Changes’, News Click. 

2. Ganapathy, Venkatesh. (2017). Urban Mobility in the Era of Sharing Economy: An Empirical Study of Smartphone App Based Ridesourcing Services. Journal of Global Economy, Vol.13, No.4. 

3. Hodson, Mike et. al. (Eds.). (2020). Urban Platforms and the Future City: Transformations in Infrastructure, Governance, Knowledge and Everyday Life. Routledge

4. Ilavarasan, Vigneswara et.al. ‘Sharing economy platforms as enablers of urban transport in the global south: Case of digital taxi aggregators in New Delhi, India’, In Urban Transport in the Sharing Economy Era Collaborative Cities. CIPPEC. 

5. M.G, Deepika and M. Madhusoodhan. (2022). ‘Labour Laws for Gig Workers in the Context of Labour Law Reforms’, Economic and Political Weekly, Vol.57, No.30. 

6. ‘Protecting Workers in the Digital Platform Economy: Investigating Ola and Uber Drivers' Occupational Health and Safety.’ (2020). Report prepared by Indian Federation of App-based Transport workers (IFAT) in collaboration with the International Transport Workers' Federation (ITF), New Delhi Office. 

7. Punathambekar, Aswin & Mohan, Sriram (Eds.). (2019). Global  Digital  Cultures: Perspectives from South Asia.  University of Michigan Press. 

8. Rao, Ursula & Nair, Vijayanka (2019), ‘Aadhaar: Governing with Biometrics’. Journal of South Asian Studies, , 42(3), 469–481.

9. Sundaram, Ravi (2020), ‘Hindu Nationalism’s Crisis Machine’. HAU: Journal of Ethnographic Theory, 10(3), 734–741.

10. Tarnoff, Ben. (2022). Internet for the People; The Fight for our Digital Future. New York: Verso.

11. Zuboff, Shoshana (2019). The  Age  of  Surveillance  Capitalism:  The  Fight  for  a  Human  Future at the New Frontier of Power. Public Affairs.

 

Evaluation Pattern

CIA 1 - 20 Marks (converted out of 10)

CIA 2 - 20 Marks (converted out of 10)

CIA 3 - 50 Marks (converted out of 25)

Attendance  - 10 (converted out of 5) 

STA142 - DATA ANALYSIS USING EXCEL (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

This course is designed to build the logical thinking ability and to provide hands-on experience in solving statistical models using MS Excel with Problem based learning. To explore and visualize data using excel formulas and data analysis tool pack.

Learning Outcome

CO1: Demonstrate the logics of using excel features.

CO2: Demonstrate the building blocks of excel, excel shortcuts, sample data creation and analyzing data.

CO3: Analyze the data sets using Data Analysis Pack.

Unit-1
Teaching Hours:15
Basics
 

Introduction: File types - Spreadsheet structure - Menu bar - Quick access toolbar - Mini toolbar - Excel options - Formatting: Format painter - Font - Alignment - Number - Styles - Cells, Clear - Page layout - Symbols - Equation - Editing - Link - Filter - Charts - Formula Auditing - Overview of Excel tables and properties - Collecting sample data and arranging in definite format in Excel tables.

Unit-2
Teaching Hours:15
File exchange and Data cleaning
 

Importing data from different sources - text file - web page and XML file - Exporting data in different formats - text - csv - image -pdf etc - Creating database with the imported data - Data tools: text to column - identifying and removing duplicates - using format cell options - Application of functions - Concatenate - Upper - Lower - Trim - Repeat - Proper - Clean - Substitute - Convert - Left - Right - Mid - Len - Find - Exact - Replace - Text join - Value - Fixed etc.

Unit-3
Teaching Hours:15
Data Analysis
 

Data analysis tool pack: measures of central tendency - dispersion - skewness - kurtosis - partition values - graphical and diagrammatic representation of data: histogram - bar diagram - charts - line graphs - Ogive - covariance - correlation - linear regression.

Text Books And Reference Books:

1. Alexander R, Kuselika R and Walkenbach J, Microsoft Excel 2019 Bible, Wiley India Pvt Ltd, New Delhi, 2018. 

 2. Greg Harvey, Excel 2019 All-in-One For Dummies,for Dummies,US, 2018. 

 

 

Essential Reading / Recommended Reading

1 . Paul M, Microsoft Excel 2019 formulas and functions, Pearson Eduction, 2019

Evaluation Pattern

CIA 100%

BBA101-2 - FINANCIAL MANAGEMENT (2023 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Financial Management is an introductory core course that is offered with intent to equip the students with the basic knowledge of finance theory and its application to develop relevant financial strategies pertinent to profit-seeking organizations. The theme of financial management is structured around three decision making financial areas: Investment- long term as well as working capital, Financing and Dividend policy. This imbibes students with analytical and decision-making skills in managing finance through application of theoretical questions and practical problems.

 

Course Objectives: 

      To understand the basics of finance function and the concepts of financial management

      To apply the knowledge in taking finance decisions

      To develop analytical skills to identify financial management problems and solve them.

      To analyse the relationship among capital structure, cost of capital, dividend decisions, and value of the business.

To assess a firm’s requirement for long-term assets by applying capital budgeting techniques

Learning Outcome

CO1: Demonstrate understanding of the principles and concepts of financial management

CO2: Summarize the motives behind financial decision making

CO3: Interpret the relevant theories and concepts of various practices of financial management and ethics in Finance.

CO4: Analyze the relationship among capital structure, cost of capital, dividend decisions, and value of the business.

CO5: Evaluate projects for profitability

Unit-1
Teaching Hours:6
Introduction to Financial Management
 

Meaning of finance and financial management, Types of finance, Scope of financial management, Approaches to finance function relationship of finance with other business functions, Objectives of financial management – profit maximization and wealth maximization - merits and criticisms Financial decisions, Internal relation of financial decisions, Factors influencing financial decisions, Functional areas of financial management, Functions of a finance manager, Agency Cost, Definition of ethics and the importance of ethics in Finance.

Unit-2
Teaching Hours:9
Sources of Finance
 

Ownership securities – Equity shares, Preference shares, Deferred shares, No par stock/shares, Shares with differential rights, Sweat Equity Creditorship securities – Debentures – Zero coupon bonds, Zero interest bonds, Callable bonds, Deep discount bonds Internal financing or ploughing back of profit – factors affecting ploughing back of profits – merits and demerits Loan financing – short term and long term sources. Startup finance-Bootstrapping, Series Funding

Unit-3
Teaching Hours:12
Capital Structure & Capitalization
 

Meaning of capitalization – Theories of capitalization – cost theory and earnings theory. Over capitalization and under capitalization (Theory) – causes – effects and remedies, Watered stock, Over trading and under trading. Meaning of capital structure and financial structure, principles of capital structure, Optimum Capital Structure, Determinants of capital structure, capital gearing-Theories of Capital structure, Effect of capital structure on EPS, EBIT-EPS Analysis, Point of indifference-Practical Problems

 

Unit-4
Teaching Hours:12
Cost of Capital and Leverages
 

Meaning of cost of capital, significance of cost of capital, components of cost of capital – Computation of Cost of capital and Weighted Average Cost of Capital, CAPM-Practical Problems. Meaning of Leverage, Types of Leverages – operating, financial and combined leverage, risk and leverage – practical problems

 

Unit-5
Teaching Hours:8
Capital Budgeting
 

Meaning of Capital Budgeting, Importance, Need, Time value of money-Present and Future Value (Simple Problems), Capital budgeting process, project appraisal by using traditional methods and modern methods, Practical problems on Payback Period, Net Present Value, Profitability Index, IRR and MIRR methods

Unit-6
Teaching Hours:6
Dividend Policy decisions
 

Meaning, Kinds, Bonus shares – Merits and Demerits, Theories of dividend decisions, determinants of dividend policy decisions, Companies Act, 2013 and SEBI Guidelines on Dividend Distribution (Theory only)

Unit-7
Teaching Hours:7
Management of Working Capital
 

Meaning of working capital, types of working capital, working capital cycle, adequate working capital, determinants of working capital, estimation of working capital-Practice problems. Management of cash. Management of inventory and debtors – Theory only

Text Books And Reference Books:

Khan, M, Y, & Jain, P, K (2018). Financial Management. Tata Mc Graw Hill. 

Essential Reading / Recommended Reading
  1. Chandra, P. (2019).Financial Management. New Delhi, India. Tata McGraw Hill Book Co.
  2. Pandey,I.M.(2015). Financial Management. New Delhi, India. Vikas Publishing House.
  3. Gupta, S, K., Sharma, R.K. & Gupta, N (2013). Financial Management. Kalyani Publishers.
  4. Khan, M, Y, & Jain, P, K (2018). Financial Management. Tata Mc Graw Hill. 

Brigham and Houston (2021), Fundamentals of Financial Management, Cengage Learning, 14 edition

Evaluation Pattern

CIA I- 20 Marks

CIA II- 50 Marks

CIA II- 20 Marks

ESE- 50 Marks

Attendance : 5 Marks

BBA102-2 - MARKETING MANAGEMENT (2023 Batch)

Total Teaching Hours for Semester:60
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Marketing a particularly stimulating subject for learners, since its practical application is visible every day. Old rules of marketing are no longer useful to those who want to influence these new consumer’s choices. This course will lead the exploration of the leading edge of this paradigm shift that is now underway. This course introduces students to the concepts and processes of marketing and takes them deeper into the world of marketing.

Course Objectives: This course intends

  • To explain fundamental concepts of marketing and their application to different markets.
  • To give an understanding about marketing mix elements and strategies.
  • To explain about consumers buying behavior.
  • To critically examine and evaluate existing marketing strategies and tactics.
  • To study the social responsibility and ethics of marketing.

Learning Outcome

CO1: Explain fundamental concepts of marketing and their application to different markets.

CO2: Understand elements and strategies about marketing mix.

CO3: Explain about consumers buying behavior.

CO4: Critically examine and evaluate existing marketing strategies and tactics.

CO5: Study the social responsibility and ethics of marketing.

Unit-1
Teaching Hours:8
Introduction to Marketing Fundamentals
 

Meaning and Definition of Marketing; Scope of marketing - What Is Marketing? What Is Marketed? Who Markets, Evolution of marketing - The Production Concept, The Product Concept, The Selling Concept, The Marketing Concept, The Holistic Marketing Concept; Core marketing concepts - Needs, Wants, and Demands, Target Markets, Positioning, and Segmentation, Offerings and Brands, Value and Satisfaction, Marketing Channels, Supply Chain, Competition Marketing Environment

Unit-2
Teaching Hours:10
Connecting with Customers
 

Consumer behavior model (Black box) Factors affecting consumer Behavior, Types of Buying Decision Behavior, The Buyer Decision Process, The Business Buyer Decision Process, Institutional and Government Market. Segmentation, targeting and positioning for competitive advantage.

Unit-3
Teaching Hours:10
Product Decision
 

Setting Product Strategy: Product Classification, Product Levels, Product and Services Differentiation, New product development stages, categories of new product, reasons for launching new products and its failure. Product life cycle strategies and its extension, Ansoff’s Matrix, meaning of services, unique characteristics of services, 7Ps of service marketing, Service delivery process.

Competitive Dynamics: Competitive Strategies for Market, Other Competitive Strategies – Market Challenger Strategies Market Follower Strategies, Market Nicher Strategies.

Unit-4
Teaching Hours:8
Pricing
 

Types of pricing, Pricing strategies: New product pricing strategies, Product mix pricing strategies, Price adjustment strategies, Price changes, Public policy and pricing.

Unit-5
Teaching Hours:8
Distribution Channels
 

Marketing channels, structure, types and criteria of selecting a channel, wholesaling, retailing, and physical distribution, Channel Management (Channel design and Channel Conflict)

Unit-6
Teaching Hours:10
Promotion
 

Significance of Integrated Marketing communication, Advertising, sales promotion, personal selling and sales management.  Public and customer relations, direct and online marketing, multi-level marketing-the new marketing model. Other promotional strategies (Buzz Marketing, Stealth Marketing and Guerilla Marketing)

Unit-7
Teaching Hours:6
Competitive Dynamics and Socially Responsible Marketing
 

Sustainable Marketing, Social Criticisms of Marketing, Marketing’s Impact on Individual, Marketing’s Impact on Society as a Whole, Marketing’s Impact on Other Businesses, Actions to Promote Sustainable Marketing, Business Actions Toward Sustainable Marketing, Principles and Marketing Ethics.

Text Books And Reference Books:

Kotler.P, &Keller.K.L., Koshy & Jha  (2020). Marketing Management, 20th edition, Pearson.

Essential Reading / Recommended Reading
  1. Marshall & Johnston, Marketing Management, McGraw Hill
  2. Kotler & Armstrong, 15th ed., Principles of Marketing Management, Pearson publication
  3. Chernev & Kotler, 5th ed., Strategic Marketing Management, Brightstar Media
  4. Stanton, Etzel, Walker, Fundamentals of Marketing, Tata-McGraw Hill, New Delhi.
  5. Saxena, Rajan, Marketing Management, Tata-McGraw Hill, New Delhi.
  6. McCarthy, E.J., (2016). Basic Marketing: A managerial approach. Irwin, New York.
Evaluation Pattern

CIA 1- for 20 marks. Report submission either individual or in group

CIA 2 - For 25 marks- Written exam for 50 marks, converted to 25 marks.

CIA 3 - For 20 Marks- Report Submission either individual of in group.

ESE- For 30 Marks- Written Exam conducted for 2 hours for 50 Marks converted to 30

Attendance percentage - carry a maximum of 5 Marks.

BBA191-2 - SOCIAL CONCERN PROJECT (2023 Batch)

Total Teaching Hours for Semester:30
No of Lecture Hours/Week:2
Max Marks:50
Credits:1

Course Objectives/Course Description

 

This project is an opportunity to students understand social issues and challenges around their society. A short term association of students with NGO’s help them to learn other side reality of society which enable them to consider social issues in their future corporate decision makings. This project facilitate the students to effectively  utilizing their skills and competences to contribute the people, community and society

Learning Outcome

CO1: Identify the social problems and issues

CO2: Students able to analyze the opportunities to be agents of social change

CO3: Develop the students to become socially responsible citizens

CO4: Motivate to help them to realize what they learn and do can resolve social problems and issues by their contributions towards people, community, or society

Unit-1
Teaching Hours:30
Social Responsibility Project
 

Social Responsibility Project

Text Books And Reference Books:

       An external guide(from NGO) must be identified and informed to the teacher teaching Business ethics and sustainability.

       A mail confirming the details-Name of the external guide, designation, email id, phone number, address to be sent to teacher.

       A mail from the external guide must be sent to the teacher accepting your proposal to work with them and clearly mention your work, roles and responsibilities.

       Team leaders to coordinate which teams go when and complete what task and inform the teacher about the same

       A flow chart must be prepared by cluster coordinator showing each teams work to be completed and time line.

       A log book must be maintained by each group mentioning the individual contribution and work completion on a daily basis

       No more than 1 group from each cluster can go for project on any given day

       Each student is expected to put in a 25 hrs work towards project they undertake. The burden of proof lies with each student.

       Failure to report the day to day activities and update log book will lead to cancellation of project.

       Sufficient documents shall be made available both to the faculty guide and mentor at the NGO, for the work completed.

       It may consider  working with corporate foundations and in house CSA

       It is the group’s responsibility to ensure that the mentor at the NGO is aware about these guidelines. 

       Attendance shall be granted subject to confirmed participation by each student on a daily basis. NO attendance shall be given during class hours.

        At the end of each day's work it is the responsibility of the team leader to coordinate with the faculty mentor and get attendance sorted for their team.  No white forms or note is issued by anybody for this purpose.

Essential Reading / Recommended Reading

Approved NGO by Department

Evaluation Pattern

Evaluation Pattern

VIVA-VOCE (50 Marks): -Implementation

• Demonstrate awareness of social issues -20 marks

• Propose initiatives for future commitment -20 marks

• Summarise key facts with clarity- 10 marks

REPORT VALUATION (25 Marks) & RELECTIVE/FEEDBACK SESSIONS (25

Marks)

• Analyze stakeholder impact on social issues 10 marks

• Demonstrate clarity and coherence in writing – 10 marks

• Develop documents with appropriate structure and style- 5 marks

BFMA101-2 - INTRODUCTION TO PYTHON FOR DATA ANALYTICS (2023 Batch)

Total Teaching Hours for Semester:2
No of Lecture Hours/Week:4
Max Marks:100
Credits:4

Course Objectives/Course Description

 

Course Description: Python is a high-level, general-purpose programming language; its programming skills enhance the implementation of various concepts. The course will cover various programming concepts and techniques for real-world business, finance, healthcare, and more applications.In addition to theoretical concepts, the course will provide hands-on experience with various tools like IDEs and their usage in creating projects and assignments.

This course is designed for students interested in understanding programming and its applications. Upon completing this course, students will have a strong foundation in Python programming concepts and programming techniques and be well-equipped to pursue further study or career opportunities in this rapidly growing field. 

 

Course Objectives:

To identify various data types in Python.

To apply various string operations for data processing.

To develop algorithms and programs to serve real-world problems.

            To create and utilize functions for efficient Python programming. 

Learning Outcome

CLO1: Comprehend the fundamental concepts of Python and its usage in real-world applications

CLO2: Apply Python programming techniques to solve real-world problems

CLO3: Analyze the strengths and weaknesses of different programming techniques

CLO4: Design and implement Python programming solutions to meet specific requirements

CLO5 : Develop different Python programs using functions

Unit-1
Teaching Hours:8
Introduction to Python
 

Introduction to Python and installation, data types: Int, float, Boolean, string, and list; variables, expressions, statements, precedence of operators, comments; Introduction to different environments and IDEs like IDLE, PyCharm, VS Code etc.

Unit-2
Teaching Hours:8
Data modules
 

Modules, functions --- function and its use, flow of execution, parameters and arguments. Control flow and loops steps; if-else statements – one-way, multiway (elif), logical operators and Boolean expressions; while loops – break

Unit-3
Teaching Hours:8
String Operations
 

Strings and text files: string concatenation, subscript operator, indexing, slicing a string; string methods, manipulating files and directories; text files: reading/writing text and numbers from/to a file

Unit-4
Teaching Hours:8
Data Structures
 

Lists: basic list operators, list methods, mutators, aliasing, object identity and structural equivalence; tuples; dictionaries: dictionary literals, adding and removing keys, accessing and replacing values, traversing dictionaries

Unit-5
Teaching Hours:8
Design with functions
 

 

Overview of Object-oriented programming, pickling, exception handling – the try-except statement. Overview of Functions, Functions as abstraction mechanisms, removing redundancy, hiding complexity; recursive functions; Managing a program’s namespace – module variables, parameters, and temporary variables; scope, lifetime, named arguments

Unit-6
Teaching Hours:10
File Handling and Database using MySQL
 

 

Overview of File handling using Python programming. Overview of Read, Write, Append, Execute Functions, Functions to deal with file status and manage the data entry. Overview of databases, relational databases, normalization, normal forms used in DB creation. Overview of MySQL and introduction to MySQL workbench and its various operations.

Unit-7
Teaching Hours:10
CRUD Application with Files and DataBase
 

Overview of DB handling using Python programming, the conceptualization of application, and creating CRUD framework. Introduction to webapps, cloud computing etc. Creating standalone WebApps using Streamlit and MySQL

Text Books And Reference Books:

 

1.     Manaranjan Pradhan, U Dinesh Kumar. (2019) Machine Learning using Python, Wiley

2.     Lambert KA., Juneja BL. (2015). Fundamentals of Python. Cengage Learning

Essential Reading / Recommended Reading

 

1.     McKinney W (2018). Python for Data Analysis. 2nd Edition. O’Reilly Media.

2.     Martin C. Brown (2018). Python The Complete Reference, 4th Edition, Tata McGraw-Hill Education India

3.     Reema Thareja (2019), Python Programming: Using Problem-Solving Approach, OUP, India

Evaluation Pattern

Component of Assessment

Description of the Assessment

Units covered

Maximum Marks

Weightage

Total Marks

CIA I

Multiple Choice Questions (MCQ) based assessment

(20 Marks)

1,2

20

100%

20

CIA II (MSE)

Mid Semester Examination

1,2,3,4

50

50%

25

CIA III

Group Assignment

5,6,7

20

100%

20

ESE

End Semester Examination

All units

50

60%

30

Attendance

 

 

5

100%

5

School Guidelines & Cohort guidelines applicable for the assessments

 

Minimum class attendance percentage for submission of assignments

 

Submission of drafts for feedback

 

Opportunities given for improvement

 

Penalty for late/non-submission (As per the School/University policy)

 

 

 

Plagiarism prevention guidelines (As per the School/University policy)

 

75%

 

 

 

Permitted in the form of doubts clarification

 

 

No improvement opportunity will be given for a submission

 

Penalty of 1 mark per day for late submission. Assignments of students without prior permission will not be taken for evaluation after the due date

 

 

15% allowed

BFMA161-2 - FOUNDATIONS OF MANAGERIAL EFFECTIVENESS (2023 Batch)

Total Teaching Hours for Semester:30
No of Lecture Hours/Week:2
Max Marks:50
Credits:2

Course Objectives/Course Description

 

Course Description 

This course is intended to provide a cohort experience and to help students acquire a range of useful

strategies and skills for enhancing their managerial effectiveness, as well as for engaging productively

with the undergraduate course concepts throughout their program. The theme addressed in this course

is enhancement of intrapersonal and interpersonal managerial skills including professionalism, ethics,self-awareness, communication, collaboration and time management.

Course Objectives

● To explain and illustrate different barriers of professionalism and ethics as an attribute.

● To develop understanding between individuals within a team or in a group setting.

● To enhance communication skills required to be a competent manager

● To discover the importance of Team Building & Networking, including in the multicultural context.

 

● To analyze and interpret the techniques and tools that will promote efficient utilization of time.

 

Learning Outcome

CO1: Explain and illustrate different barriers of professionalism and ethics as an attribute

CO2: Develop understanding of the importance of self-awareness

CO3: Discover the significance of Communication

CO4: Evaluating the need for Team Building & Being a Team Member

CO5: Analyze and interpret the techniques and tools that will promote efficient utilization of time

Unit-1
Teaching Hours:4
PROFESSIONALISM AND ETHICS
 

Level of Knowledge: Conceptual

Professionalism in workplace, positioning yourself at the workplace to become more marketable through the right attitude, grooming and etiquettes. Ethics at the workplace.

Unit-2
Teaching Hours:6
SELF AWARENESS
 

Level of Knowledge: Conceptual

Introduction, importance, benefits, types and how to create a self-awareness, understand yourself,

Realize your strengths and weakness, Applicability of self-awareness in our lives JOHARI WINDOW- The four quadrants of JW, Advantages and disadvantages, Applications

Unit-3
Teaching Hours:6
ENHANCING COMMUNICATION SKILLS
 

Level of Knowledge: Conceptual

TRANSACTIONAL ANALYSIS - Ego states, Type of transactions, Implications of TA,Communicating in meetings; PRESENTATIONS – Making effective oral and written presentations,concept of multicultural communication, challenges in cross cultural communication and tips to improve cross cultural communication skills.

Unit-4
Teaching Hours:8
TEAM BUILDING AND NETWORKING
 

Level of Knowledge: Conceptual

TEAMS - Introduction to meaning and concept of Teams, importance of being a Team Member and Team Leader. Meaning, importance and Challenges of Team Building; Cross-Cultural collaboration.

NETWORKING – Importance of professional network, building your professional network within and outside the organisation

Unit-5
Teaching Hours:6
TIME MANAGEMENT
 

Level of Knowledge: Conceptual

Introduction to Time management, Benefits of time management, Prioritization of events, preparing schedules, Procrastination, Problems in time management and strategies for effective time management.

Text Books And Reference Books:

1.Chatterjee, D. A. (2017). Managerial Effectiveness: An insight. Rigi Publication.

2. Horstman, M. (2016). Effective Manager. Wiley.

3. Reddin, W. J., & Reddin, W. J. (1970). Managerial Effectiveness. McGraw-Hill.

 

Essential Reading / Recommended Reading

Websites:

1. https://www.merriam-webster.com/dictionary/professionalism

2. https://www.linkedin.com/pulse/20140831053426-77080879-10-golden-rules-to-professional-

ethics-in-the-workplace

3. https://www.youtube.com/watch?v=vj4hvpLYZ6M

 

Evaluation Pattern

CIA Based

CIA1 - 30 marks

CIA2 - 30 marks

CIA3 - 30 marks

Class participation - 10 marks

CSC151N - VISUALIZATION TECHNIQUES USING EXCEL (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

This course focuses on the importance of data visualization for business intelligence and decision making. The course provides a practical approach to assess and enhance the impact of visuals for the database/dataset and use  data visuals to convey distributions and relationships.To make students understand, how to compare and contrast performance measurement data using effective data visuals and also use construct effective data visuals to solve workplace problems.

Learning Outcome

CO1: Work with different types of data.

CO2: Understand the importance of data visualization to drive more effective business decisions.

CO3: Understand charts, graphs, and tools used for analytics and use them to gain valuable insights.

Unit-1
Teaching Hours:10
Introduction
 

Dashboard Basics: Introduction - What is Dashboard? - Uses of Dashboard - User Requirements - Assembling the Data - Worksheet Functions: Vloopup - Xlookup - Index and Match - Sum product Function - Tables. Pivot Table - Building the Table - Dashboard case studies.

Unit-2
Teaching Hours:9
Organizing Data
 

Separating Data Layers - Working with External Data - Power Query vs Power Pivot - Text Files - Excel Files - Access Databases - SQL Server Database - Transforming Power in Query - Managing Columns and Rows - Transforming Columns.

Unit-3
Teaching Hours:9
The Fundamentals of Visualization
 

Creating effective visualization - Driving Meaning with color - Focusing attention with Text - Non-Chart Visualization - Format - Date and Time Format - Icons - Sparklings.

 

Unit-4
Teaching Hours:9
Infographics
 

Creating Infographics using shapes - Working with shapes - Framing with Data Shapes - Creating Charts with Shapes. Visualizing Performance Comparisons - Single Measurement.

Unit-5
Teaching Hours:8
Visualizing Parts
 

Column Charts - Bullet Charts - XY charts - Bubble Charts - Dot Plot Charts - Pie Charts - Line Charts - Animated Charts - Chart Automation - Manipulating Chart Objects.

 

Text Books And Reference Books:

[1] Schwabish, Jonathan. Data Visualization in Excel: A Guide for Beginners, Intermediates, and Wonks. United States: CRC Press, 2023.

[2] Data Visualization in Excel: All Excel Charts and Graphs. United States: Packt Publishing, 2020 Academy, Start-Tech.

Essential Reading / Recommended Reading

[1] Kusleika, Dick. Data Visualization with Excel Dashboards and Reports. United States: Wiley, 2021.

 

Evaluation Pattern

CIA 100%

CSC153N - INTRODUCTION TO DATABASE MANAGEMENT SYSTEMS (DBMS) (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:03

Course Objectives/Course Description

 

This course helps to understand the fundamental concepts, terminology and application of databases. This course gives knowledge of ER diagrams, Database normalization, relational databases and SQL commands.

Learning Outcome

CO1: Understand the basic concepts of relational database model

CO2: Demonstrate database operations and design normalized database applications

CO3: Apply SQL commands to find solutions to a broad range of queries

Unit-1
Teaching Hours:9
Databases and Database Users
 

Data- Database- Database management system- Characteristics of the  database  approach-  Role of Database administrators- Role of Database Designers- End Users- Advantages  of Using a DBMS and When not to use a DBMS-Database System Concepts and Architecture- Data Models- Categories of data models- Schemas- Instances- and  Database  states-  The  Three schema architecture- Data independence- DBMS Languages and Interfaces- Classification of Database Management Systems.

Unit-2
Teaching Hours:12
Basic SQL
 

SQL data definition and data types- specifying constraints in SQL- SQL functions- Basic queries-Filtering data using where- Group by statements- DDL- DML- Retrieving data from multiple tables- Sub queries- Concept of a view in SQL.

Unit-3
Teaching Hours:8
The Relational Algebra and Relational Calculus
 

Relational Algebra: Unary relational operations; Binary relational operations ; Examples of queries in relational algebra, Relational calculus: The Tuple relational calculus; The Domain relational calculus

Unit-4
Teaching Hours:8
Data Modeling using Entity-Relationship Model
 

Using  High   Level   Conceptual   Data   Models   for   Database   Design-    Example  Database applications-Entity types- Entity Sets-Attributes and Keys- Relationships- Relationship types- Roles and Structural constraints- Weak Entity Types- Drawing E- R Diagrams.

Unit-5
Teaching Hours:8
Database Design
 

Functional dependencies and Normalization for Relational Databases-  Normalization  concepts- Normal forms-1NF- 2NF- 3NF- BCNF- 4NF-5NF.

Text Books And Reference Books:

Fundamentals of Database Systems, Shamkanth B Navathe, Ramez Elmasri, 7th Edition, Pearson Education, 2017.

Essential Reading / Recommended Reading

 Database System Concepts, Abraham Silberschatz, Henry F Korth, S Sudarshan, McGraw Hill Education, 6th edition, 2017.

Evaluation Pattern

CIA 100%

ENG181-2 - ENGLISH (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:2

Course Objectives/Course Description

 
  • To expose learners to a variety of texts to interact with
  • To help learners classify ideologies and be able to express the same
  • To expose learners to visual texts and its reading formulas
  • To help learners develop a taste to appreciate works of literature through the organization of language
  • To help develop critical thinking
  • To help learners appreciate literature and the language nuances that enhances its literary values
  • To help learners understand the relationship between the world around them and the text/literature
  • To help learners negotiate with content and infer meaning contextually
  • To help learners understand logical sequencing of content and process information

·         To help improve their communication skills for larger academic purposes and vocational purposes

·         To enable learners to learn the contextual use of words and the generic meaning

·         To enable learners to listen to audio content and infer contextual meaning

·         To enable learners to be able to speak for various purposes and occasions using context specific language and expressions

·         To enable learners to develop the ability to write for various purposes using suitable and precise language.

Learning Outcome

CO1: Understand how to engage with texts from various countries, historical, cultural specificities, and politics and develop the ability to reflect upon and comment on texts with various themes

CO2: Develop an analytical and critical bent of mind to compare and analyze the various literature they read and discuss in class

CO3: Develop the ability to communicate both orally and in writing for various purposes

Unit-1
Teaching Hours:4
food
 

Witches’ Loaves

O Henry

 

Unit-1
Teaching Hours:4
language
 

Presentation skills

Unit-2
Teaching Hours:6
Fashion
 

In the Height of Fashion-Henry Lawson

Unit-2
Teaching Hours:6
Language
 

Report writing

Unit-3
Teaching Hours:4
Management
 

The Story of Mumbai Dabbawalas- ShivaniPandita

 

Unit-3
Teaching Hours:4
Language
 

Resume Writing

Unit-4
Teaching Hours:3
Language
 

Interview skills and CV writing

Unit-4
Teaching Hours:3
Management
 

If

By Rudyard Kipling

Unit-5
Teaching Hours:4
History
 

Who were the Shudras?

By Dr Ambedkar

 

 

Unit-5
Teaching Hours:4
language
 

Developing arguments- debating

Unit-6
Teaching Hours:3
language
 

Developing arguments- debating

Unit-6
Teaching Hours:3
History
 

Dhauli

By JayantaMahapatra

Unit-7
Teaching Hours:4
language
 

email writing

Unit-7
Teaching Hours:4
Social Media
 

An Occurrence at Owl Creek Bridge by Ambrose Bierce

Unit-8
Teaching Hours:2
Social Media
 

Truth in the time of Social Media' by Girish Balachandran

Text Books And Reference Books:

ENGlogue 1

Essential Reading / Recommended Reading

teacher manual and worksheets that teachers would provide. Listening skills worksheets.

Evaluation Pattern

CIA1- 20

MSE-50

CIA3- 20

ESE- 50

ENG242 - MYTHOLOGY IN POSTMODERN INDIAN LITERATURE (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

Indian mythologies have fascinated and captured the imagination of the mankind in general and the Indians in particular since time immemorial.In the recent past, there have emerged a generation of writers, who have begun refurnishing and repackaging the same age-old stories and the same age-old characters in their own ingenious way and have achieved remarkable success to capture and retain the imagination of the present, increasingly rational and tech-savvy, generation. The popularity and commercial success of their works is unprecedented in the Indian publishing history of fiction in English. This course will explore this vast corpus of retelling of mythical tales that have been able to create and propagate a sort of popular culture by adding a new dimension to the mythologies or, as some people argue, puranas. The objective of this course is to examine how Indian English writers in the 21st century have incorporated mythological elements and themes into their literary works. Through close reading and analysis, students will explore how authors have reimagined and recontextualized mythological narratives, characters, and symbols to address contemporary social, political, and cultural issues.

Learning Outcome

CO1: Develop an understanding of the rich and diverse mythological traditions of India

CO2: Analyze the contemporary reinterpretations of mythology in Indian English literature

CO3: Enhance literary appreciation and cross-cultural understanding

CO4: Critically evaluate the role of mythology in shaping contemporary Indian literature

CO5: Develop critical thinking and interpretation skills through textual analysis

Unit-1
Teaching Hours:10
Definition, Functions and Genres
 

This module attempts to introduce students to the fundamental ideas, key concepts, basic

issues, nomenclature and pioneers of mythology studies. It will critically engage with

the idea of  myths and their development as a genre in the 21st century Indian English literature.Introduction to the concepts of myth, mythology, mythopoeia, retelling, Archetypes, Narrative forms.

Unit-2
Teaching Hours:15
Retelling and Myth-making
 

 

This unit will explore the vast corpus of retellings of  Hindu mythology. It will primarily focus on the aspect of re-narrating/re-making of the traditional narrative in a way to retain the imagination of the present, increasingly rational and tech-savvy generation. This unit will enable students to identify and understand the recent motifs in the select texts which make this genre of retelling a success.

Unit-3
Teaching Hours:10
Feminist Lens
 

 

This unit will focus on the gynocentric retelling of the mythical stories. It will study the dynamic shift of the story telling to a female perspective and will enable students to understand the politics of gender involved in the plot. This unit will critically examine select texts with female protagonists narrating the tales of men.

Unit-4
Teaching Hours:5
Antihero
 

 

This unit will examine select texts which retell the stories of mythology from the perspective of the antihero. It will also help students to understand the theme of postmodernism in the retellings where the characters from the periphery voices out their side of the story.

Unit-5
Teaching Hours:5
Audio-Visual
 

The final will explore the vast tapestry of audio-visual elements of mythical retelling like graphic novels, movies, games and digital art. Moreover, this unit will make an attempt to identify the evolution of mythology through diverse mediums.

Text Books And Reference Books:

Beer, Gillian. “Representing Women: Re- London: Macmillan. 1989. 63-80. Print.

Frye, Northrop. “Myth, Fiction, and Displacement.” The MIT Press on behalf of American Presenting the Past.” The Feminist Reader: Essays in Gender and the Politics of Literary Criticism. Ed. Catherine Belsey and Jane Moore.

Academy of Arts and Sciences 90.3(1961): JSTOR. Web.8 Dec.2017. Girard, Rene. “Violence and Representation in the Mythical Text.” MLN 92.5 (1977): 922-944.JSTOR. Web. 15 Mar. 2011.

Karve, Irawati.Yuganta: The End of an Epoch. Mumbai: Orient Blackswan, 2008. Print.

Miller, J.Hillis. “Narrative.” Critical Terms for Literary Study. Ed. Frank Lentricchia and Thomas McLaughlin. Chicago: U of Chicago P, 1995. 66-79. Print. Mukherjee, Meenakshi. “Epic and Novel in India.” The Novel: Volume 1 History, Geography and Culture. Ed. Franco Moretti. Princeton: Princeton UP, 2006. 596-631. Print.

Essential Reading / Recommended Reading

Pattanaik,Devdutt. Myth=Mithya:A handbook of Hindu Mythology. New Delhi: Penguin India ,2006 .Print

Dowson,Jhon. A Classical Dictionary of Hindu Mythology and Religion, Geography, History and literature, London: Turner & Co 1888.Print

Jacqueline SutherenHirst. Myth and History, in “Themes and Issues in Hinduism” Edi Paul Bowen ,Cassell, New York. 1998.

Mehrotra. Arvin Krishna. Concise History of Indian literature in English. Delhi: permanent black 2010.Print

Iyengar, K.R.S., Indian Writing in English, New Delhi: Sterling Publishers,1985.

Evaluation Pattern

CIA I- 10 marks (Submission)

CIA II- 10 marks (Submission)

CIA III- 25 marks (Presentation and Submission)

Attendance- 5 marks

MED142 - DIGITAL STORYTELLING TECHNIQUES (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

Course Description

This hands-on course introduces students to the fundamentals of digital media production, providing them with the skills and knowledge needed to create compelling content in various digital formats. Through practical exercises and projects, students will learn the essentials of pre-production, production, and post-production processes in the digital media landscape. They will explore techniques for capturing and editing audio and video, designing graphics, and creating engaging multimedia content. The course will also examine the influence of digital media on society, including its impact on culture, communication, and storytelling. By the end of the course, students will be proficient in producing professional-quality digital media projects and will have a critical understanding of the broader implications of digital media production.

 

Course Objectives:
1. Design impactful stories using effective structures, engaging visuals, and multimedia elements, tailored to specific platforms and audiences.
2. Get hands-on experience with audio/video recording and editing software, graphic design principles, and popular digital media platforms to produce effective storytelling projects.
3. Evaluate digital storytelling projects, identify effective techniques, and analyze the broader impact of digital media on communication and society.
4. Utilize various storytelling methods, collaborate effectively in teams, and communicate creative vision through presentations and project critiques.
5. Apply digital media skills to various platforms and emerging technologies, adapting your approach to diverse audiences and storytelling goals.

Learning Outcome

1: Provide students with a comprehensive understanding of industry-standard digital media production tools, software, and techniques to create high-quality digital media projects.

2: Understand specific requirements and considerations for producing media content across different platforms, including web, mobile, social media, and emerging technologies.

3: Foster students' creativity and artistic abilities, so that they will be competent to conceptualize and execute visually compelling and engaging digital media content through various assignments and projects.

4: Develop critical thinking skills to analyse and evaluate digital storytelling projects and assess the effectiveness of storytelling techniques and narrative structures.

5: Develop students' collaborative and communication skills for digital media production and enable them to effectively communicate their creative choices and project outcomes to a wider audience.

Unit-1
Teaching Hours:5
Role of Digital Media in Contemporary Society
 

Exploring the evolving landscape of digital media: a catalyst for social change, a platform for self-expression, and a driver of new economic models.

Unit-1
Teaching Hours:5
Digital Storytelling: Meaning, Features, and Types (Image, Audio and Video enabled)
 

Exploring the art of digital storytelling and its diverse forms.

Unit-1
Teaching Hours:5
Impact of Digital Media on Culture, Communication, and Storytelling
 

How digital media sparks social change, ignites global movements, and amplifies the power of collective action and cultural transformation.

Unit-1
Teaching Hours:5
Overview of Digital Media Production Process
 

This topic delves into the key stages of this journey, equipping students with the knowledge and skills to navigate the dynamic world of digital content creation.

Unit-1
Teaching Hours:5
Ethical and Legal Considerations in Digital Media Production
 

This crucial topic delves into the complexities of responsible content creation, addressing issues such as:

 

  • Copyright and intellectual property: Understanding ownership rights and respecting creative boundaries in the digital realm.
  • Privacy and data protection: Balancing transparency with safeguarding personal information in a data-driven world.
  • Representation and bias: Critically examining how digital media portrays diverse identities and challenging harmful stereotypes.
  • Misinformation and manipulation: Recognizing the ethics of information sharing and navigating the challenges of fake news and online manipulation.
  • Accessibility and inclusivity: Creating content that is accessible to all and promoting fair representation in the digital sphere.
Unit-2
Teaching Hours:8
Stages of Digital Media Production
 

The topic elaborates on the different stages of production for digital media, i.e., pre production, production and post production.

Unit-2
Teaching Hours:8
Concept Development and Storytelling in Digital Media
 

The students will learn how to ideate, develop it into a concept for the visual media and inculcate the art of storytelling within it.

Unit-2
Teaching Hours:8
Scriptwriting and Storyboarding
 

Students will learn about the art and science of scriptwrtiting and storyboarding. Words for scripts and Visual frames for storyboards. This will help them develop a visual aptitude and evolve them into budding media artists.

Unit-2
Teaching Hours:8
Planning and Organizing a Digital Media Project
 

Managing a production is an integral part of any media project. This topic will entail the hows and whys of the project and will train them in the art of multitasking; and balancing the creative and commercial pursuits of the production.

Unit-3
Teaching Hours:20
Audio Production - Recording techniques for voiceovers, interviews, and ambient sound; Audio editing and mixing; Sound design for digital media projects
 

In this topic, students will get acquainted with audio recording, editing and related skills.

Unit-3
Teaching Hours:20
Video Production - Camera operation and composition techniques; Lighting principles and techniques; Video editing and post-production
 

This topic will acquaint the students on the basics of camera, its operations, lightting, video shotting and editing techniques. This will enable thier inner creative to manifest their vision on screen.

Unit-4
Teaching Hours:6
Graphic Design Principles for Digital Media
 

The topic is about graphic designing and its basics. Students will give form and shape to their creative thinking and complete assignments relevant to the industry.

Unit-4
Teaching Hours:6
Creating and Integrating Graphics in Digital Media Projects
 

Graphics are integral as well as supportive in all kinds of media content. This will teach the students on how to create and place graphics in their media projects.

Unit-4
Teaching Hours:6
Introduction to Animation Techniques
 

This topic will enable students to delve into the basics of animation and will give them tools to tell their stories, narratives and ideas.

Unit-5
Teaching Hours:6
Planning, Scheduling, and Budgeting for Digital Media Projects
 

Digital media has primarily been commercialized. This has brought up the need for measuing costs, profits and budgets. This topic will teach them how to plan and budget their projects, leading better outcomes.

Unit-5
Teaching Hours:6
Final Project and Presentation (Students will complete a final digital media project and present their work)
 

Students will learn how to finalise content and present it. They will also learn relevance of time, channel and audience for their produced content.

Unit-5
Teaching Hours:6
Collaboration and Teamwork in Digital Media Production
 

Collaboration is integral to any project. The topic will help students learn how to divide roles, maintain synchronicity and optimize the skills of the team.

Text Books And Reference Books:

Dariano, A. (2018). The Storyteller's Ultimate Guide to Film and Digital Media Production. Routledge.

Datta, R. (2018). The Art of Digital Storytelling: Crafting Personal Narratives in the Digital Age. HarperCollins India.

Joshi, A. (2019). Digital Storytelling: A Comprehensive Guide for Beginners. Notion Press.

Manovich, L. (2013). The language of new media. MIT Press.

Rao, S. (2020). Visual Storytelling in the Digital Era: Techniques and Strategies for Engaging Audiences. Sage Publications India.

Essential Reading / Recommended Reading

Clark, J., & Lyons, A. (2016). Visual Storytelling: The Digital Video Documentary. Cengage Learning.

Lambert, J. (2013). Digital Storytelling: Capturing Lives, Creating Community (4th ed.). Routledge.

Gitner, S. (2016). Multimedia Storytelling: For Digital Communicators in a Multiplatform World. Routledge.

Mehta, N. (2015). Journalism and the Public Sphere in the Digital Age. SAGE Publications India.

Mukherjee, R., & Chakravarty, T. (2017). Digital Discontents: Civil Society and the Media in Contemporary India. Oxford University Press.

Rabiger, M. (2015). Directing the documentary. Routledge.

Evaluation Pattern

Component of Evaluation - Mode of Examination - Weightage (%)

CIA 1 - Assignment - 10%

CIA 2 - Mid-Semester Examination (Submission) - 25%

CIA 3 - Assignment - 10%

Attendance - 05%

ESE - End Semester Examination (Submission) - 50%

Total - 100%

PSY156N - PSYCHOLOGY OF RELATIONSHIPS (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:50
Credits:3

Course Objectives/Course Description

 

Understanding close relationships is among the central goals of social psychology. Close relationships range from family ties to friendships to romantic and sexual relationships. Our main purpose will be on learning about the life cycle of adult intimate (i.e., romantic) relationships, ranging from stages of initial attraction and relationship initiation to growth and maintenance of the relationship, and in some cases, dissolution. Although other close relationships such as close friendships, family, and work relationships will also be addressed and integrated into the course, they will be of secondary importance. Class meetings will consist mainly of facilitated discussions and student-led presentations on topics such as the biological bases of attraction and love, commitment and interdependence, relationship cognition, attachment, communication, sexuality, relational interaction patterns, relationship satisfaction, and the social context of relationships (e.g., the influence of others) conflict, relationship dissolution, and relationship maintenance.

CO1: Understand the major concepts and models of interpersonal relationships.

CO2: Evaluate the different types of relationships and their impact on one's life.

CO3: Use strategies to enhance everyday life challenges and sustain effective relationships

 

 

 

Learning Outcome

CO1: Understand the major concepts and models of interpersonal relationships

CO2: Evaluate the different types of relationships and their impact on one's life.

CO3: Use strategies to enhance everyday life challenges and sustain effective relationships

Unit-1
Teaching Hours:15
Introduction to key theories and concepts in relationship psychology
 

(attachment theory, social exchange theory, equity theory, interdependence theory, etc.), theories of attraction (evolutionary, social, and cognitive perspectives), historical perspectives on the study of relationships, Ethical considerations in relationships. 

Unit-2
Teaching Hours:15
Different types of relationship
 

childhood relationship (parent, teacher, caregiver), adult relationship, friendship and workplace relationships, emerging trends in relationships such as virtual relationship, long distance relationship, cohabitation, post- divorce relationship, friendships and social networks – benefits, types and maintenance. Social media and its influence on relationship formation and maintenance.

Unit-3
Teaching Hours:15
Effective communication strategies
 

Active listening skills and empathetic communication,

Conflict resolution techniques and managing relationship disagreements, developing self-awareness, empathy, emotional intelligence, and applying psychological principles to real-life relationship scenarios.

Text Books And Reference Books:

Baron, R.A., Byrne, D. & Bhardwaj, G. (2010). Social Psychology (12th Ed.). New Delhi: Pearson.

Reis, H. T. (2012). A history of relationship research in social psychology. In A.W. Kruglanski & W Stroebe (Eds.), Handbook of the history of social psychology (pp. 213-232). New York: Psychology Press.

Graziano, W. G., & Bruce, J. W. (2008). Attraction and the initiation of relationships: A review of the empirical literature. In S. Sprecher, A. Wenzel, & J. Harvey (Eds), Handbook of relationship initiation, pp. 269-295. New York: Psychology Press

Essential Reading / Recommended Reading

Cameron, J. J., Stinson, D. A., & Wood, J. V. (2013). The bold and the bashful: Selfesteem, gender, and relationship initiation. Social Psychological and Personality Science, 4, 685-692. https://doi.org/10.10 02/9780470939338

Miller, Chapter 1: The Building Blocks of Relationships

Finkel, E.J., Eastwick, P.W., Karney, B.R., Reis, H. T., & Sprecher, S. (2012). Online dating: A critical analysis from the perspective of psychological science. Psychological Science in the Public Interest, 13, 3–66.

Sbarra, D. A., & Beck, C. J. A. (2013). Divorce and close relationships: Findings, themes, and future directions. In J. A. Simpson & L. Campbell (Eds.), The Oxford handbook of close relationships (pp. 795-822). Oxford, UK: Oxford University Press.

Lewandowski, G. W., Aron, A., Bassis, S. & Kunak, J. (2006). Losing a self-expanding relationship: Implications for the self-concept. Personal Relationships, 13, 317-331.

Vanden Abeele, M., Schouten, A. P., & Antheunis, M. L. (2017). Personal, editable, and always accessible: An affordance approach to the relationship between adolescents’ mobile messaging behavior and their friendship quality. Journal of Social and Personal Relationships.

Emery, L. F., Muise, A., Dix, E. L., & Le, B. (2014). Can you tell that I’m in a relationship? Attachment and relationship visibility on Facebook. Personality and Social Psychology Bulletin, 40, 1466–1479.

Evaluation Pattern

Course outcomes

CIA1

(Total 20 marks)

CIA2

(Total 20 marks)

CIA3

(Total 50 marks)

Attendance + CP

(10 marks)

CO1:

20

  10

15

 

CO2:

 

10

  15

 

CO3:

 

 

20

 

Note (if any):

CIA 1 will be individual assignments (video presentations)

 CIA 2 will be group presentations

PSY159N - PSYCHOLOGY OF LEADERSHIP (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

This multidisciplinary course examines the concept of leadership and the psychological and social processes that characterize leadership. We will explore the qualities of effective leadership and the role of situational factors that make some forms of leadership more effective than others. We will explore paradox and complexity in discussions of leadership and will explore the dynamics of identity and power in the unfolding of leadership. In this course, students will not only learn about leadership in traditional ways, such as readings and discussion, but will explore their personal leadership style and plan their goals for personal leadership growth.

Learning Outcome

1: Understand and differentiate leadership models, styles, and functions.

2: Enhance learners? knowledge about leading and sustaining diverse teams under diverse circumstances.

3: Develop a personal leadership plan using leadership models.

Unit-1
Teaching Hours:15
Understand and differentiate leadership models, styles, and functions.
 

Introduction, Functions of a leader, Models, and theories of leadership, Styles in leadership, and Qualities of effective leadership.

Unit-2
Teaching Hours:15
Enhance learners? knowledge about leading and sustaining diverse teams in diverse circumstances.
 

Leadership and Power, Leadership and Gender, Leadership and Personality, Leadership and EQ, Leadership and Morals.Leadership and Decision making.

Unit-3
Teaching Hours:15
Develop a personal leadership plan using leadership models.
 

Personal leadership development models, self analysis and strength mapping, goal setting models.

Text Books And Reference Books:
  • Haslam, S. A.,Reicher, S. D. & Platow, M. J. (2020): The New Psychology of Leadership: Identity, Influence and Power. Routledge 
  • Northouse, P.G. (2022). Leadership. Written tests, Class quizzes, reflective reports. Theory and Practice. ISE Sage. 
  • Barling, J. (2014). Science of leadership. Oxford: Oxford University Press.

 

Essential Reading / Recommended Reading

Rowe, W. G., & Guerrero, L. (2016). Cases in leadership (4th ed.). Sage.

Kotter, J.P. (2012). Leading Change. Harvard Business Review

Evaluation Pattern

ASSESSMENT OUTLINE

CIA 1       CIA 2       CIA 3         Attendance + Class Participation 

20           20            50                      10

STA142N - DATA ANALYSIS USING EXCEL (2023 Batch)

Total Teaching Hours for Semester:45
No of Lecture Hours/Week:3
Max Marks:100
Credits:3

Course Objectives/Course Description

 

This course is designed to build the logical thinking ability and to provide hands-on experience in solving statistical models using MS Excel with Problem based learning. To explore and visualize data using excel formulas and data analysis tool pack.

Learning Outcome

CO1: Demonstrate the logics of using excel features.

CO2: Demonstrate the building blocks of excel, excel shortcuts, sample data creation and analyzing data.

CO3: Analyze the data sets using Data Analysis Pack.

Unit-1
Teaching Hours:15
Basics
 

Introduction: File types - Spreadsheet structure - Menu bar - Quick access toolbar - Mini toolbar - Excel options - Formatting: Format painter - Font - Alignment - Number - Styles - Cells, Clear - Page layout - Symbols - Equation - Editing - Link - Filter - Charts - Formula Auditing - Overview of Excel tables and properties - Collecting sample data and arranging in definite format in Excel tables.

Unit-2
Teaching Hours:15
File exchange and Data cleaning
 

Importing data from different sources - text file - web page and XML file - Exporting data in different formats - text - csv - image -pdf etc - Creating database with the imported data - Data tools: text to column - identifying and removing duplicates - using format cell options - Application of functions - Concatenate - Upper - Lower - Trim - Repeat - Proper - Clean - Substitute - Convert - Left - Right - Mid - Len - Find - Exact - Replace - Text join - Value - Fixed etc.

Unit-3
Teaching Hours:15
Data analysis
 

Data analysis tool pack: measures of central tendency - dispersion - skewness - kurtosis - partition values - graphical and diagrammatic representation of data: histogram - bar diagram - charts - line graphs - Ogive - covariance - correlation - linear regression.

Text Books And Reference Books:

1. Alexander R, Kuselika R and Walkenbach J, Microsoft Excel 2019 Bible, Wiley India Pvt Ltd, New Delhi, 2018.

Essential Reading / Recommended Reading

1. Paul M, Microsoft Excel 2019 formulas and functions, Pearson Eduction, 2019.

Evaluation Pattern

CIA: 100%