Department of Business and Management, is a premier wing of Christ (Deemed to be

University), since 1991 with a clearly defined approach for creating quality managers and

entrepreneurs required to face the challenges of the corporate sector. The department offers

undergraduate courses in Business and Administration and Masters Programme in Management

and Finance which are challenging and specifically designed to develop and enhance career

opportunities and to contribute in the dissemination of academic and applied knowledge in

business management.

Vision statement

Our vision is to be an institution of excellence developing leaders serving enterprises and society globally.

 Mission statement

Our mission is to develop socially responsible business leaders with the spirit of inquiry through academic and industry engagement

The Course offers the students opportunity to learn the various aspects of finance and marketing analytics which has a definite edge related to specialization in analytics which provides a meaningful insight for decision making. The program makes the students analyse finance and marketing data and take effective decisions on the challenges of the global economy. Students will acquire the skills and knowledge to meet the challenges of the changing business environment embedded with courses like Business analytics, Python, Data mining etc.

Programme Outcome/Programme Learning Goals/Programme Learning Outcome:

PO2: Functional Knowledge and Application

PO3: Communication

PO4: Problem Solving

Programme Specific Outcome:

The assessment is done through Continuous Internal Assessment, Mid-Semester Examination and End-Semester Examination.

Course Description: The course focus on developing an understanding about managing human behaviour at the workplace for achieving organizational effectiveness. The course has been designed to provide valuable insights into the functions of modern-day managers. It involves tracing the historical evolution of management thoughts, exploring the concepts, principles and behavioural processes of management. The course provides an overview of human behaviours at individual, group and organization level.

Course Objectives: 

•To explain the basic concepts, principles and theories of management

•To examine the broad essential functions of a manager

•To identify the challenges posed by of globalization, diversity and ethics on today’s manager

•To analyse the individual’s personality, learning, attitudes and perceptions and its impact on their work behaviour

•To compare and contrast motivation and leadership styles of managers

•To assess the dynamics of group behaviours and its influence on group effectiveness

Definition – nature, process and significance of management – Role of managers – Managerial Skills and Roles - Evolution of Management Thought: Classical Management Approaches, Behavioural Management Approaches, Quantitative Management Approach, Modern Management Approaches - Management as a Science or Art - Management as a profession- Administration and Management- Functions of Management – Functional Areas of Management. Challenges for 21st Century Business Managers.

Planning - Nature and Importance of Planning- Types of Plans - Levels of Planning - Steps in planning - Making Effective Plans- Objectives and Management By Objective (MBO) –Management By Exception (MBE) - Policy and Strategy-.Organizing - Nature and purpose -Principles of Organization - Types of Organization - Organizational Structure and Design – Line, Staff and functional authority – responsibility and Accountability - Principles of Delegation - Steps - Centralization Vs Decentralization – Factors determining the degree of Decentralization of authority.

Controlling - Concept, Nature and Importance - Essentials of Control - Requirements of an Effective Control System – Behavioural Implications of Control – Techniques of Managerial control.

Definition of Organizational Behaviour, OB as systematic study, Contribution from other disciplines, OB Model/Framework- Individual, Group and Organisational Level.

Personality - Defining and Measuring Personality, Determinants of Personality, The Big Five Personality Model, Learning: Meaning of Learning; Theories of Learning- Classical Conditioning, Operant Conditioning, Cognitive Theory, Social Learning Theory, Principles of Learning; Attitude-Components of Attitude- ABC model, Work Attitudes- Job Satisfaction and Organisational Commitment. Perception: Meaning, Perceptual Process; Common Shortcuts in Judging Others.

Motivation- Basic Motivational Process, Content Model of Motivation- Maslow’s Need Hierarchy, Dual Factor Theory, Achievement Motivation Model, Process Model - Victor Vroom’s Expectancy Model. Leadership and Management, Trait Perspective of Leadership, behavioural Perspective- Ohio State Studies, Managerial Grid; Contemporary Perspective- Transformational, Transactional, Charismatic Leadership, Ethical Leadership, Shared Leadership.

Define Group, Types Groups, Functions of Group, Tuckman’s Model of Group Development, Group Cohesiveness, Sources of Group Cohesiveness, Common Threat to Group Effectiveness- Groupthink, Group Shift, Social Loafing.

● Stoner, Freeman, Gilbert Jr. (2014). Management (6th edition), New Delhi: Prentice Hall India.

● Fred Luthans (2017). Organizational Behaviour: An Evidence - Based Approach, 12th Ed. McGraw Hill Education.

● Gupta, C. B. (2014). A textbook of organizational behaviour: With text and cases. NewDelhi: S Chand & Company.

● Daft, R. L. (2009). Principles of Management (1st edition), Cengage Learning.

CIA2          25 Marks

CIA3          20 Marks

ESE           30 Marks

Attendance  5 Marks

Course Description: This course intends to introduce basic accounting principles and practices. It also deals with subsidiary books maintained in business organizations. The students will have knowledge about the fundamental accounting processes such as journalizing, ledger posting, preparation of trial balance and final accounts in sole trading business. It also deals with providing an overview of accounting standards and IFRS. This course will be useful for all those who are desirous of having an understanding and application of financial dynamics of the business and become successful financial managers/entrepreneurs.

Course Objective:

●      To provide an understanding of application of various principles and practice of Accounting.

●      To demonstrate the knowledge on the process of accounting cycle and basic steps involved in Accounting.

●      To extend the knowledge of systematic maintenance of books of accounts to real life business.

●      To interpret Annual Financial statements of Sole proprietorship form of business.

• To outline the need for Accounting standards and IFRS.

Level of Knowledge: Conceptual

Meaning, Need for accounting, Internal and External users of accounting information, limitations of accounting, accounting Concepts and Conventions, Accounting Practices, Generally Accepted Accounting Principles.

Level of Knowledge: Analytical

Nature of Accounting, Accounting equation - Systems of Accounting, Process of Accounting transactions- types of Accounts, Rules of Accounting. Journal - Meaning, features, simple and compound entries, Including recording of GST transactions, Capital and revenue expenditures, Capital and revenue receipts, Contingent assets and contingent liabilities, Preparation of ledgers and Trial balance.

Level of Knowledge: Analytical

Conceptual introduction to subsidiary books - Sales book, Sales return book, Purchases book, Purchase returns book, receivable book, payable book. Practical problems in Cash Book- Single column, double column, and three columnar cash book.

Level of Knowledge:  Analytical

Need for reconciliation and preparation of bank reconciliation statements.

Level of Knowledge:  Analytical

Need for rectification of errors, types of errors, process of rectification and accounting entries of rectification.

Level of Knowledge: Analytical

Preparation of Trading and Profit and Loss account and Balance Sheet of sole trading concerns.

Level of Knowledge: Conceptual

Types of Accounting standards Need for IFRS, Ind AS and IFRS.

CIA 2: 25 Marks

CIA 3: 20 Marks

Attendance: 5 Marks

ESE: 30 Marks

Total: 100 marks

This course provides the knowledge base for understanding the principles, concepts, tools and techniques of business analytics for effective decision making by creating insights from data. The objectives of the course are to equip learners in understanding data attributes, data visualization and deriving insights through both descriptive and predictive analytical tools/frameworks. The course also investigates the functional applications of analytics. 

Data – information – intelligence – knowledge approach, What is analytics, types of analytics, organization and source of data, importance of data quality, popular tools used for analytics, Role of Data Scientist in Business & Society, Analytics Methodology

Data types – data collection – structured/unstructured data sources – government & private data resources/repositories - data scraping – data scrubbing- removing duplicates, treating missing values, identification & treatment of outliers – data cleaning – identification of primary key & foreign key - file formats for various analytical tools.   

Descriptive statistics, Measures of Central Tendency, Measures of Dispersion, Skewness, Kurtosis, Pivot tables, Cross tabulation. 

Visualization tools, Tables, Charts, Advanced Data Visualization, Data Dashboards

Simple linear regression model, assumptions, testing for normality, multicollinearity, Time Series Pattern, forecast, accuracy, moving averages, seasonality 

Marketing Analytics, Finance Analytics, HR Analytics, Operation Analytics, tools and case studies.

Problem formulation - payoff tables, decision trees; Decision analysis without probabilities : optimistic approach, conservative approach and mini-max regret approach; Decision analysis with probabilities : expected value approach, risk analysis and sensitivity analysis; Decision analysis with sample information - expected value of sample information and expected value of perfect information.

James R. Evans, Business Analytics: Methods, Models & Decisions, 1st edi. Prentice Hall

CIA 2 Mid Semester Exam  25 Marks

CIA 3 20 Marks

End Semester Exam

Course Description: Business Statistics helps us to make business decisions under uncertainties. Such decisions must be objective and unbiased and based on quantitative data. This necessitates an analysis of data as well as understanding of statistical tools and models. With the business entities keen on making data-driven decisions it is essential for individuals working in this environment to possess skills to use appropriate statistical tools and techniques in order to make decisions backed by data.

Course Objectives: 

• To demonstrate data handling skills and summarize data with clarity.

• To extend an understanding of application of relevant concepts of Statistics to a given context/business scenario.

• To demonstrate the knowledge on the process of organizing a problem/data and conduct statistical tests/treatment.

• To solve real world business problems by evaluating data with appropriate statistical techniques

• To explain trends exhibited by data.

Importance and limitations of statistics. Meaning and difference between primary and secondary data, data collection methods. Methods of classifying data - quantitative, qualitative, geographical, chronological, Discrete and continuous frequency distribution.

Meaning, measures of Central Tendency- Arithmetic Mean, Weighted Arithmetic Mean, median, mode, geometric mean and harmonic mean (only theory) and partition values- quartiles, deciles, percentiles.

Properties of dispersion - Range, Quartile Deviation, Mean Deviation from Mean and Median, Standard Deviation and coefficient of variation. Skewness-meaning, difference between dispersion and skewness, Karl Pearson’s  measures of skewness (Calculations in Excel/SPSS). 

Meaning, Definition and Use of Correlation, Scatter diagram, Types of correlation, Karl Pearson’s correlation coefficient, Spearman’s Rank correlation, Probable Error. Regression- Meaning and utility of Regression analysis, Comparison between Correlation and Regression, regression lines –X on Y, Yon X, Regression Equations and Regression Coefficients (Calculations in Excel/SPSS).

Introduction to testing of Hypothesis: Procedure for testing hypothesis - Setting of Hypothesis -Null and alternative hypotheses, Estimation, Computation of Test statistics, - Types of errors in hypothesis testing - Level of significance - Critical region and value - Decision making.   Test of significance for Large and small sample tests, Z and t tests for mean and proportion, one-way ANOVA, Chi-square test for goodness of fit  (Calculations in Excel/SPSS).

SC Gupta (2018). Fundamentals of Statistics, Himalaya Publishing House

Mid Semester Examination

End Semester Examination

This course covers the programming paradigms associated with Python. It provides a comprehensive understanding of Python data types, functions and modules with a focus on modular programming.

INTRODUCING PYTHON

Introduction, Python Fundamentals, Features of Python, Components of a Python Program, Understanding the interpreter.

Python basics:

Identifiers, Basic Types, Operators, Precedence and Associativity, Decision Control Structures, Looping Structures, Console input, output.

Practical Exercises:

1.Implement Basic data types, Control structures and operators.

2.Exercise on console input and output.

PYTHON DATA TYPES

Strings,Lists:Accessingelements,Basic List operations, Built-in methods

Tuples: working with elements, Basic Tuple operation, Tuple methods and Type of Tuples 

Sets: Definition, Set Elements, Built-in methods, basic set operations, Mathematical Set operation, Variety of Sets.

Dictionaries: Defining a dictionary, accessing elements, basic operations, methods.

COMPREHENSIONS and FUNCTIONS

 Comprehensions:ListComprehensions, Set Comprehension, Dictionary Comprehension.

Functions: Defining a function, Types of arguments, unpacking arguments.

Recursive functions.Main module, built-in, custommodules, importing a module.

Practical Exercises:

    1. Implement Tuples

    2. Implement Dictionary

    3. Implement Set

    4.ImplementList, Set and Dictionary Comprehensions

    5.Implement Recursive function

NUMPY 

Introduction to NumPy, Aggregations Computation on Arrays, Comparisons, Sorting Arrays.

PANDAS

Introduction to Pandas: Data indexing and Selection, Operating on Data, Handling Missing Data.

[1]Martin Brown, Python:The Complete Reference,     McGraw Hill Publications,4th Edition March 2018.

[2]Yashavant Kanetkar,Aditya Kanetkar, Let Us Python, BPB Publications ,4th Edition 2022.

[2]Zhang.Y      ,An      Introduction     to         Pythonand      Computer            Programming,Springer Publications,2015

The course –Market and Economy – covers the pertinent themes in both Microeconomics and Macroeconomics. It aims at providing a systematic introduction to mainstream approaches to the study of economics and enable students to understand the basic concepts of economic development.

Ten Principles of Economics, Market, People and Economy: How people make decisions, how people interact and how the economy as a whole works State and Economy, Models and Theories in Economics: Role of Assumptions and Economic Models, Wants and Resources, Problem of Choice, Production Possibility Frontier, Opportunity Costs

Law of demand, Reasons for the downward slope of the demand curve, Exceptions to the law; Changes in demand; Elasticity of Demand; Degrees of price elasticity with diagrams; Factors determining price elasticity, methods of measurement. Income elasticity demand; Cross elasticity demand, Laws of supply, Changes in supply- Consumers, Producers, and the Efficiency of the Markets: Consumer’s surplus (Marshall), Producer surplus and Market efficiency- Externalities and Market inefficiency; Market Equilibrium; Public goods and common resources.

The consumption decision - budget constraint, consumption and income/price changes, demand for all other goods and price changes; description of preferences (representing preferences with indifference curves); properties of indifference curves; consumer‘s optimum choice; income and substitution effects; labour supply and savings decision - choice between leisure and consumption.

2.     Mankiw, N. G.  (2017). Principles of Microeconomics (8^th ed.). MA: Cengage Learning.

3.     Ahuja, H.L. (2016). Principles of Microeconomics. New Delhi: S. Chand

2.     Mankiw, N. G. (2011). Economics: Principles and Applications (10th ed.). MA: Cengage Learning.

• To expose learners to a variety of texts to interact with
• To help learners classify ideologies and be able to express the same
• To expose learners to visual texts and its reading formulas
• To help learners develop a taste to appreciate works of literature through the organization of language
• To help develop critical thinking
• To help learners appreciate literature and the language nuances that enhances its literary values

• To help learners understand the relationship between the world around them and the text/literature
• To help learners negotiate with content and infer meaning contextually
• To help learners understand logical sequencing of content and process information

·         To help improve their communication skills for larger academic purposes and vocational purposes

·         To enable learners to learn the contextual use of words and the generic meaning

·         To enable learners to listen to audio content and infer contextual meaning

·         To enable learners to be able to speak for various purposes and occasions using context specific language and expressions

·         To enable learners to develop the ability to write for various purposes using suitable and precise language.

• 1. The Happy Prince- Oscar Wilde
• 2. Sonnet 18- William Shakespeare

Common errors- subject-verb agreement, punctuation, tense errors  Just a minute talk, cubing

 Why We Travel-Pico Iyer 

Sentence fragments, dangling modifiers, faulty parallelism,

Thinking Like a Mountain  By Aldo Leopold

Note taking

Aarushi-Hemraj Murder Article 

Newspaper report

 My Story- Nicole DeFreece

Essay writing

Paraphrasing and interpretation skills

• Casey at the Bat-  Ernest Lawrence Thayer

CIA 2=50 

CIA 3= 20 

ESE= 50 marks

This is an introductory course to understanding the emergence and development of crime fiction as a literary genre. Once considered as popular literature insignificant to the canon, crime fiction exists as a genre that is relevant to the current times, especially to understand the society in which we live in today. This course will engage discussions on the concepts of crime and justice, and enable students to identify how crime impacts individuals and communities. Certain discourses will include socio-cultural understanding of crime and punishment, role of detectives and police officers and their interactions with civilians, and how gender, race, class, religion play a role in these narratives. Through this course, students will critically analyse textual works in the form of short stories, chapters, essays, novels, along with visual sources such as documentaries, films, television and web series and animated works.

Course Objectives

The objective of this course is to:

●      Sensitise students to the real-world scenario of conflict and violence and its consequence thereof.

●      Introduce crime fiction and its sub-genres

●      Study the impact of crime on literature and society.

●      Explore different forms of crime fiction from across the globe.

●      Identify works of crime fiction that are yet unexplored such as regional works with linguistic variabilities.

This unit will focus on understanding how we define crime. It will look into various instances of crimes such as homicide, war crimes, white collar crime, physical assault, terrorism and so on, across societies in history. The unit will include how punishment and torture were used as tools to persuade the masses to follow law and order. Prison systems based on the panopticon will also be considered. This unit aims at understanding the society around us and how incidences of crime shapes our lives today.

Topics for Discussion:

●      Crime

○      War Crimes (Jews genocide, Russia Ukraine War, Kashmiri Pundit genocide)

○      Homicide (Jack the Ripper murder case)

○      Rape and assault (December 16th; Partition narratives)

○      White Collar crimes (Frank Abagnale Jr, Harshad Mehta)

○      Terrorism (9/11, 26/11)

●      Punishment

○      Torture Instruments

○      Prisons (Panopticon: Cellular Jail)

Readings:

●      Beccaria, C. (1764). An essay on crime and punishments. The Portable Enlightenment Reader, 525-532. Ed. Isaac Kramnick. USA: Penguin Books, 1995. Print.

●      Bentham, J. (1789). Cases unmeet for punishment. The Portable Enlightenment Reader, 541-546. Ed. Isaac Kramnick. USA: Penguin Books, 1995. Print.

Suggested Reading

●      Althusser, Louis. "Ideology and ideological state apparatuses (notes towards an investigation) (1970)." Cultural theory: an Anthology (2010): 204-222.

●      Foucault, Michel. “Discipline and Punish”.  Readings in the Theory of Religion. Routledge, 2016. 549-566.

●      Dostoevsky.  Crime and Punishment.

This unit will focus on the emergence of crime fiction from mystery stories, riddles and puzzles. It will explore how crime fiction has developed over a period of time into different sub-genres.

Topics for Discussion:

●      Definition of crime fiction

●      Sub-genres of crime fiction

●      Rules of writing crime fiction

Readings:

●      Todorov, Tzvetan. “The Typology of Detective Fiction”. Poetics of Prose. 1966.

●      Edgar Allan Poe. “The Murders in the Rue Morgue”. 1841.

●      Arthur Conan Doyle. “A Scandal in Bohemia”. 1891.

Suggested Readings:

●      SS Van Dine’s “Twenty Rules of Writing Detective Stories” (1928)

●      Sophocles’ Oedipus Rex

●      Select folk tales of Charles Perrault and Grimm Brothers.

●      Arthur Conan Doyle “The Red Headed League”. 1891. ​The Adventures of Sherlock Holmes​. Project Gutenberg, EBook, 2002. 18-33

●      Scaggs, John. Crime Fiction: A New Critical Idiom. Oxon: Routledge, 2005

●      Wilder, Ursula M. “Odysseus, the Archetypal Spy”. International Journal of Intelligence and CounterIntelligence, 2021, pp. 1–17. DOI: 10.1080/08850607.2020.1847517.

●      Auden, W. H. “The Guilty Vicarage: Notes on the Detective Story, by an Addict”. Harper’s Magazine. May 1948 issue. Web. https://harpers.org/archive/1948/05/the-guiltyvicarage/

●      Kayman, Martin A. “The Short Story from Poe to Chesterton”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 41–58.

●      Seed, David. “Spy Fiction”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 115–134.

From short stories to the novel form, crime fiction has become more elaborate in terms of how it reflects the society and culture of its setting. This unit delves into the emergence of the police officers in crime fiction narrative as a public figure as opposed to the private detective. Concepts of policing system and jurisprudence will be discussed here along with social issues related to race, gender, class as reflected in the texts.

Reading:

●      Keigo Higashino. Malice. 1996.

Suggested Readings

●      Rendell, Ruth. Simisola. New York: Kingsmarkham Enterprises Ltd, Dell Publishing, 1995.

●      Dove, George N. The Police Procedural. Ohio: Bowling Green University Popular Press, 1982.

●      James, P.D. “The Art of the Detective Novel”. Journal of the Royal Society of Arts, vol. 133, no. 5349, 1985, pp. 637–649. Web. https://www.jstor.org/stable/41374015

●      ---, Talking About Detective Fiction. New York: Vintage Books, 2009.

●      ---, “P.D. James: ‘Some People Find Conventions Liberating’”. Interview by Sarah Crown. YouTube, uploaded by The Guardian, 6 August 2010. Web. https://www.youtube.com/watch?v=EAECcqmDTaM

●      Knight, Stephen. Crime Fiction, 1800-2000: Detection, Death, Diversity. New York: Palgrave Macmillan, 2004.

●      Effron, Malcah. “Fictional Murders in Real “Mean Streets”: Detective Narratives and Authentic Urban Geographies”. Journal of Narrative Theory, vol. 39, no. 3, 2009, pp. 330–346. JSTOR: http://www.jstor.org/stable/41427212.

●      Porter, Dennis. “The Private Eye”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 95–114.

●      Kadonaga, Lisa. “Strange Countries and Secret Worlds in Ruth Rendell’s Crime Novels”. Geographical Review, vol. 88, no. 3, 1998, pp. 413–428. Web. http://www.jstor.org/stable/216017.

●      Erdmann, Eva. “Nationality International: Detective Fiction in the Late Twentieth Century”. Investigating Identities: Questions of Identity in Contemporary International Crime Fiction. Eds. Marieke Krajenbrink and Kate M. Quinn. Amsterdam: Rodopi, 2009, pp. 11–26.

●      Mills, Rebecca. “Victims”. The Routledge Companion to Crime Fiction. Eds. Janice Allan, Jesper Gulddal, Stewart King and Andrew Pepper. London and New York: Routledge, 2020, pp. 149–158

●      Close, Glen S. Female Corpses in Crime Fiction: A Transatlantic Perspective. USA: Palgrave Macmillan, 2018. DOI: 10.1007/978-3-319-99013-2.

●      Lloyd, Joanne Reardon. “Talking to the Dead – The Voice of the Victim in Crime Fiction”. New Writing: The International Journal for the Practice and Theory of Creative Writing, vol. 11, no. 1, 2014, pp. 100–108. DOI: 10.1080/14790726.2013.871295.

Crime Fiction has transcended space in terms of geographies and become a global literature, but has also grown beyond the textual space to the digital. Many of them include adaptations of novels. The genre is gaining popularity in the form of films, television and web series and is widely watched on OTT platforms today.

Content:

●      Alfred Hitchcock’s Rear Window

●      Animated Series: Tantei Gauken Kyu (select episodes)

●      Web series: Paatal Lok (select episodes)

Suggested Content

●      Jonathan Demme’s Silence of the Lambs (1991)

●      Steven Spielberg’s Catch me if you can (2002)

●      The Pink Panther series

●      David Fincher’s The Girl with a Dragon Tattoo (2011) (Adaptation of Steig Larsson)

●      Abrid Shine’s Action Hero Biju (2016)

●      Byomkesh Bakshi series

●      The Godfather Trilogy

●      Scorsese’s Goodfellas (1990)

Suggested Reading

●      Unur, Ayşegül Kesirli. “Representing Female Detectives in Turkish Police Procedurals”. Television in Turkey: Local Production, Transnational Expansion and Political Aspirations. Eds. Yeşim Kaptan and Ece Algan. Switzerland: Palgrave Macmillan, 2020, pp. 125–148. DOI: 10.1007/978-3-030-4601-8_7

●      Berglund, Karl. “With a Global Market in Mind: Agents, Authors, and the Dissemination of Contemporary Swedish Crime Fiction.” In Crime Fiction as World Literature, edited by Louise Nilsson, David Damrosch, and Theo D’haen. New York: Bloomsbury, 2017.

●      Boltanski, Luc. Mysteries and Conspiracies: Detective Stories, Spy Novels and the Making of Modern Societies. Translated by Catherine Porter. Cambridge: Polity, 2014.

●      Charlotte Beyer. ““Death of the Author”: Maj Sjöwall and Per Wahlöö’s Police Procedurals”. Cross-Cultural Connections in Crime Fictions. Ed. Vivien Miller and Helen Oakley. UK: Palgrave Macmillan, 2012, pp. 141–159. DOI: 10.1057/978117016768.

●      Farish, Matthew. “Cities in Shade: Urban Geography and the Uses of Noir”. Environment and Planning D: Society and Space, vol 23, 2005, pp. 95–118. DOI: 10.1068/d185

●      Schmid, David. “From the Locked Room to the Globe: Space in Crime Fiction”. Cross Cultural Connections in Crime Fiction. Eds. Miller V and Oakley H. London: Palgrave Macmillan, 2012, pp. 7–23. DOI: https://doi.org/10.1057/9781137016768_2

●      Beccaria, C. (1764). An essay on crime and punishments. The Portable Enlightenment Reader, 525-532. Ed. Isaac Kramnick. USA: Penguin Books, 1995. Print.

●      Bentham, J. (1789). Cases unmeet for punishment. The Portable Enlightenment Reader, 541-546. Ed. Isaac Kramnick. USA: Penguin Books, 1995. Print.

●      Todorov, Tzvetan. “The Typology of Detective Fiction”. Poetics of Prose. 1966.

●      Edgar Allan Poe. “The Murders in the Rue Morgue”. 1841.

●      Arthur Conan Doyle. “A Scandal in Bohemia”. 1891.

●      Keigo Higashino. Malice. 1996.

●      Alfred Hitchcock’s Rear Window

●      Animated Series: Tantei Gauken Kyu (select episodes)

●      Web series: Paatal Lok (select episodes)

●      Althusser, Louis. "Ideology and ideological state apparatuses (notes towards an investigation) (1970)." Cultural theory: an Anthology (2010): 204-222.

●      Foucault, Michel. “Discipline and Punish”.  Readings in the Theory of Religion. Routledge, 2016. 549-566.

●      Dostoevsky.  Crime and Punishment.

●      SS Van Dine’s “Twenty Rules of Writing Detective Stories” (1928)

●      Sophocles’ Oedipus Rex

●      Select folk tales of Charles Perrault and Grimm Brothers.

●      Arthur Conan Doyle “The Red Headed League”. 1891. ​The Adventures of Sherlock Holmes​. Project Gutenberg, EBook, 2002. 18-33

●      Scaggs, John. Crime Fiction: A New Critical Idiom. Oxon: Routledge, 2005

●      Wilder, Ursula M. “Odysseus, the Archetypal Spy”. International Journal of Intelligence and CounterIntelligence, 2021, pp. 1–17. DOI: 10.1080/08850607.2020.1847517.

●      Auden, W. H. “The Guilty Vicarage: Notes on the Detective Story, by an Addict”. Harper’s Magazine. May 1948 issue. Web. https://harpers.org/archive/1948/05/the-guiltyvicarage/

●      Kayman, Martin A. “The Short Story from Poe to Chesterton”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 41–58.

●      Seed, David. “Spy Fiction”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 115–134.

●      Rendell, Ruth. Simisola. New York: Kingsmarkham Enterprises Ltd, Dell Publishing, 1995.

●      Dove, George N. The Police Procedural. Ohio: Bowling Green University Popular Press, 1982.

●      James, P.D. “The Art of the Detective Novel”. Journal of the Royal Society of Arts, vol. 133, no. 5349, 1985, pp. 637–649. Web. https://www.jstor.org/stable/41374015

●      ---, Talking About Detective Fiction. New York: Vintage Books, 2009.

●      ---, “P.D. James: ‘Some People Find Conventions Liberating’”. Interview by Sarah Crown. YouTube, uploaded by The Guardian, 6 August 2010. Web. https://www.youtube.com/watch?v=EAECcqmDTaM

●      Knight, Stephen. Crime Fiction, 1800-2000: Detection, Death, Diversity. New York: Palgrave Macmillan, 2004.

●      Effron, Malcah. “Fictional Murders in Real “Mean Streets”: Detective Narratives and Authentic Urban Geographies”. Journal of Narrative Theory, vol. 39, no. 3, 2009, pp. 330–346. JSTOR: http://www.jstor.org/stable/41427212.

●      Porter, Dennis. “The Private Eye”. The Cambridge Companion to Crime Fiction. Ed. Martin Priestman. New York: Cambridge University Press, 2003, pp. 95–114.

●      Kadonaga, Lisa. “Strange Countries and Secret Worlds in Ruth Rendell’s Crime Novels”. Geographical Review, vol. 88, no. 3, 1998, pp. 413–428. Web. http://www.jstor.org/stable/216017.

●      Erdmann, Eva. “Nationality International: Detective Fiction in the Late Twentieth Century”. Investigating Identities: Questions of Identity in Contemporary International Crime Fiction. Eds. Marieke Krajenbrink and Kate M. Quinn. Amsterdam: Rodopi, 2009, pp. 11–26.

●      Mills, Rebecca. “Victims”. The Routledge Companion to Crime Fiction. Eds. Janice Allan, Jesper Gulddal, Stewart King and Andrew Pepper. London and New York: Routledge, 2020, pp. 149–158

●      Close, Glen S. Female Corpses in Crime Fiction: A Transatlantic Perspective. USA: Palgrave Macmillan, 2018. DOI: 10.1007/978-3-319-99013-2.

●      Lloyd, Joanne Reardon. “Talking to the Dead – The Voice of the Victim in Crime Fiction”. New Writing: The International Journal for the Practice and Theory of Creative Writing, vol. 11, no. 1, 2014, pp. 100–108. DOI: 10.1080/14790726.2013.871295.

●      Unur, Ayşegül Kesirli. “Representing Female Detectives in Turkish Police Procedurals”. Television in Turkey: Local Production, Transnational Expansion and Political Aspirations. Eds. Yeşim Kaptan and Ece Algan. Switzerland: Palgrave Macmillan, 2020, pp. 125–148. DOI: 10.1007/978-3-030-4601-8_7

●      Berglund, Karl. “With a Global Market in Mind: Agents, Authors, and the Dissemination of Contemporary Swedish Crime Fiction.” In Crime Fiction as World Literature, edited by Louise Nilsson, David Damrosch, and Theo D’haen. New York: Bloomsbury, 2017.

●      Boltanski, Luc. Mysteries and Conspiracies: Detective Stories, Spy Novels and the Making of Modern Societies. Translated by Catherine Porter. Cambridge: Polity, 2014.

●      Charlotte Beyer. ““Death of the Author”: Maj Sjöwall and Per Wahlöö’s Police Procedurals”. Cross-Cultural Connections in Crime Fictions. Ed. Vivien Miller and Helen Oakley. UK: Palgrave Macmillan, 2012, pp. 141–159. DOI: 10.1057/978117016768.

●      Farish, Matthew. “Cities in Shade: Urban Geography and the Uses of Noir”. Environment and Planning D: Society and Space, vol 23, 2005, pp. 95–118. DOI: 10.1068/d185

●      Schmid, David. “From the Locked Room to the Globe: Space in Crime Fiction”. Cross Cultural Connections in Crime Fiction. Eds. Miller V and Oakley H. London: Palgrave Macmillan, 2012, pp. 7–23. DOI: https://doi.org/10.1057/9781137016768_2

CIA 1: Assignment (20 marks)

CIA 2: Presentation (20 marks)

CIA 3: Term Paper Submission (50 marks)

Course Description

Functional Hindi course under the Multidisciplinary courses is offered to the students of the undergraduate programmes to introduce the students to the basics and the functional forms of the Hindi language. The course will focus on improving the oral and writing skills of the students.

Course Objectives:

• To develop linguistic competencies and sharpen oral and written communicative skills
• To enable the students to learn the language for day-to-day communication.
• To enrich the learner’s vocabulary
• To enable learners to engage in and discuss simple topics with ease

• Alphabets,
• Parts of speech,
• Numbers,
• Gender,
• Tense,
• Cases,
• Vocabulary

Oral Traditions of Hindi, History of Hindi Language, Devanagari Script, Hindi as National and Official Language, Link Language, Dialects of Hindi

Translation - Concept and processes, Types of translation Qualities required for a Translator, Issues, and challenges in Translation, and translation practice.

Communicative Hindi- Public speaking in Hindi, day-to-day communication, voice-over, Micro presentation.

Hindi typing software and tools, E-Learning, Wikipedia writing in Hindi, Hindi and social Media, Hindi on cyber space, Employability

Business Correspondence in Hindi - Bank, Insurance, Multimedia, Advertisement, Technical terminology used in Business,

Entertainment Industry- Cinema, Web Series, Documentary making in Hindi

The evaluation will be based on continuous internal assessments, which include written and oral

tests.

CIA 1: Written test to assess the writing skills- 10 marks (conducted out of 20)

CIA 2: Micro presentation in Hindi - 10 marks (conducted out of 20)

CIA 3: Translation and viva-voce - 25 marks (conducted out of 50 ) 

Attendance 5 marks (system calculate out of 10)

Total 50 Marks

The present decline in environmental quality calls for a stricter enforcement of laws relating to protection of environment. The objective of this course is to give an insight into various legislations that has been enacted in our country for protection of environment and also to create awareness among the citizens of the country about the duties cast on them under various legislations in relation to protection of environment.

Course Objectives:

• To impart an in-depth knowledge of environmental legislations to students from diverse backgrounds.
• To interpret, analyse and make a critique of the legislations and Case laws relating to environment
• To provide a brief understanding of various developments that has taken place at international level to check various environmental harms.

INTRODUCTION

INDIAN CONSTITUTION AND ENVIRONMENT

JUDICIAL REMEDIES AND PROCEDURES AVAILABLE FOR ABATEMENT OF ENVIRONMENTAL POLLUTION

ENVIRONMENT (PROTECTION) ACT, 1986

ENVIRONMENT (PROTECTION) ACT, 1986

WATER (PREVENTION AND CONTROL OF POLLUTION) ACT 1974

FORESTS AND CONSERVATION LAWS

 WILD LIFE PROTECTION AND THE LAW

INTERNATIONAL DEVELOPMENTS FOR PROTECTION OF ENVIRONMENT

MCQ exam: 50 Marks

This course, thus, has been specifically designed for the non-law people. It aims to address the linkages between the corporate and the human rights in the form of CSR. It critically analyses one significant question – whether the issues of human rights should be addressed by the corporate sector mandatorily or voluntarily, in different social contexts? The strengths and weaknesses of the CSR initiatives in India and other countries are analysed. Also, the international commitments, with special reference to the role of United Nations are seen.

Course Objectives: Corporate Social Responsibility or CSR, as it is popularly referred to, is a combination of ethical, philanthropic, legal and economic responsibilities of a corporate organization towards the social transformation by addressing the social issues in collaboration with Government and NGOs. The corporate entities are more into profit making business and in this race, they often forget that their activities are causing harm to and not protecting the environment as well as human rights of the people.

Meaning and origin of CSR; Meaning of human rights; Linkage between human rights and CSR

CSR by companies in India affecting human rights; CSR and the provisions of the Companies Bill, 2012; CSR by companies in other countries affecting human rights

United Nations commitments on CSR relating to human rights; other international commitments on CSR affecting human rights

Strengths and weakness of CSR in terms of promotion of human rights in India as well as globally

Suggestions to improve upon the weaknesses of the CSR for the protection of human rights

"Business and Human Rights: From Principles to Practice"-  Dorothée Baumann-Pauly and Justine Nolan, 1st edition, Routledge publication

"Corporate Social Responsibility: An Ethical Approach"- Mark S. Schwartz, 1st edition, Broadview Press

"The Responsibility to Protect: Human Rights and the New Global Moral Compact" by Ramesh Thakur and William Maley.

CIA 1 - 25 marks. 

CIA 2   - 25 Marks 

CIA 3 -  50 marks.

Students must bring their own sheets, stapler and necessary stationery with them on the date of the exam.

This course explores the intricate relationship between media and social movements, examining how media platforms and technologies have shaped the formation, mobilization, and impact of contemporary social movements. Through an interdisciplinary lens, students will analyze the role of media in fostering collective action, amplifying marginalized voices, and challenging power structures. They will critically examine various forms of media, including traditional news outlets, social media platforms, and alternative media, and investigate their influence on activism, protest, and social change. Drawing on case studies from around the world, students will gain insights into the complexities of media representation, framing, and manipulation, as well as strategies employed by social movements to harness media for their causes. By the end of the course, students will develop a nuanced understanding of the dynamic interplay between media and social movements in the contemporary global context.

This chapter defines the symbiotic relationship between media and society. Though the relevance of contemporary media activism has its roots back over a half-century or more, they each have a unique essence in today’s emerging ‘global’ era. The initial restrictions on media activism have not altogether diminished but these restrictions have been transformed by the ever-expanding possibilities of connection and coordination. Media activism today emerges as a global phenomenon in a newer form that involves synchronized protests worldwide for global inclusive justice involving diverse lengths of movements. In this increasingly globalization of mass media be it television, press or digital media, the information flow of ideas is gigantic marked by the proliferation of the internet offering newer means of opportunities and modes of direct communication to the social and political actors.

• Media and the Global Public Sphere
• Representation of Gender, Public Sphere, Ethnicity and Subaltern groups
• Ideology and Hegemony in Media
• Media and Globalization: Trends and Challenges.

In the first decade of the twenty-first century, global politics seem to be provoked due to the aggressive encounter between authoritative states and armed groups.The veil behind these conflicts consists of several kinds of actors at work in society all over the world. Forms of peaceful protests marked by social and political changes have permeated all spaces and spheres of social life across regions. Activism involves both local and international power structures and attempts to offer recourse to the politics of oppression.

Activist politics are spread across various forms of movements, networks, organizations and websites. They persuade ‘mainstream’ politics over significant global issues like trade, gender relations and the environment.  It is this relationship among actors, agency and structure that has been the focus of study of this chapter.

• Media as an Advocacy and Campaign Tool
• Global Activism and Activist Media 
• Use of Traditional/Folk Media for Advocacy/Campaigns
• Activism in the Print and Electronic Platforms 
• Activism in the Digital Space

We live in a period where politics is communication, be it politicians’ manifestos, pressure groups propaganda or peaceful protests - all make their attempts to gear their communication in reaching people as a mass. All political conflicts occur majorly within and through organized media of communication, but these are much more diverse than the term ‘mass media’ implies. Direct communication takes place from political actors to audiences in media that actors themselves define. It is indirect, when it travels through formal media institutions. In the twenty-first century, transformations of communications technology offer many radical new possibilities of communication between these varied forms of actors and the masses. The chapter undertakes all the diverse case studies in media activism in relation to democracy, corruption, gender equality, race, economic justice, and environmental issues.

• Arab Spring
• India Against Corruption
• #MeToo
• #BlackLivesMatter
• Occupy Wall Street
• Greta Thunberg
• Malala Yousafzai

• Planning, Scheduling, and Budgeting for Digital/Social Media Campaigns
• Networking for Social Media Campaigns
• Final Project and Presentation (Students will undertake a social media campaign on a local/regional social/development issue and present their work)

Popularly known as ‘Father of the Nation,’ Mahatma Gandhi was the leading figure of

India’s freedom movement. It was his mass-based mobilization and campaign marked by the

method of non-violence and Satyagraha which changed the course of the movement. His

guiding method and principles continue to fascinate and inspire many both in India and

around the world. Gandhi elevated pacifism to an empowering political force, which inspired

world leaders like Martin Luther King, Nelson Mandela, Walesa, etc. His views – although

developed in the context of a struggle in South Africa and India many years ago – Gandhi's

ideology has influenced myriad spheres of human experience: politics, economics, education,

nation-building etc. The course seeks to introduce to the students the ideas and thought of

Gandhi and why the interest on him has only increased.

Course Objectives

 The course is designed to acquaint the students with the life and works of Mahatma

Gandhi and also to make them understand how M.K. Gandhi transformed from a

lawyer to a Mahatma?

 To introduce the political thought of Mahatma Gandhi and his non-violent protest.

 The significance and Relevance of Gandhian values in the contemporary world.

Introducing Gandhi

Formative Years

Indian Influences: Epics, Narratives, Gita, Raichand Bhai, Folklore

Western Influences: Ruskin, Thoreau, Tolstoy, Quakers

Gandhi in South Africa

Return of Gandhi

Khilafat and Non-Cooperation Movement

Civil Disobedience Movement of 1930.

Communal Award and Poona Pact

Constructive Programme

Gandhi and the Quit India Movement

Partition of India

Moderates, Extremists and Revolutionaries

Religious Nationalists

Tagore, Nehru and Ambedkar

Gandhi and the Left

Publications, 2017. (Chapter X- What do the Untouchables say? Beware of Gandhi!).

Bhattacharya, Sabyasachi, ed. "The mahatma and the poet: Letters and debates between

Gandhi and Tagore, 1915-1941." National Book Trust.

Gandhi, M.K, Hind Swaraj (Ahmedabad: Navajivan Publishing House), 1999.

Gandhi, M.K. An Autobiography or The Story of My Experiments with Truth (Ahmedabad:

Navajivan Publishing House), 2001.

Gandhi, M.K. Hind Swaraj and other Writings, edited by Anthony J. Parel. Cambridge

University Press, 1997.

Gandhi, M.K. Satyagraha in South Africa (Ahmedabad: Navajivan Publishing House), 1992.

Gandhi. M.K. ‘Letter to Adolf Hitler’, December 24,

1940.https://www.mkgandhi.org/letters/hitler_ltr1.htm.

to Gandhi, edited by Judith M. Brown and Anthony Parel. Cambridge University Press, 2011.

Pp. 51-70.

Dalton, Denis. “Satyagraha Meets Swaraj: The Development of Gandhi’s Ideas, 1896-1917,”

in Mahatma Gandhi: Non-Violent Power in Action. Columbia University Press, 2012. pp. 12-

29.

Guha, Ramachandra. Gandhi before India. Penguin UK, 2013.

Guha, Ramachandra. Gandhi: The years that changed the world, 1914-1948. Vintage, 2018.

Guha, Ramachandra. Patriots and partisans. Penguin UK, 2016.

Mukherjee, Bipan Chandra Mridula and Others, India’s Struggle for Independence 1859-

1947 (New Delhi: Viking), 1998.

Parekh, Bhikhu. Gandhi: A Very Short Introduction. Oxford University Press, 1997. (Chapter

1- Life and Work, pp. 1-24).

This course has been conceptualized in order to introduce the students to the study of international relations. It introduces students to major theoretical approaches to understand international politics and diplomacy.

 To introduce the students to:

●       The nature, scope and importance of International Relations/Politics

●       The basic concepts of International Relations such as Sovereignty, Security, balance of Power etc.

●       The contemporary global issues

International Relations: Meaning, nature and scope of international relations;

Key Concepts of International Relations: Sovereignty (territorial sovereignty), Balance of Power, National Power, Security and Globalization.

Theories of International Relations: Realism (Classical Realism and Neo-Realism), Liberalism (Neoliberalism), Constructivism.

First World War, Second World War: Causes and Consequences, dynamics of strategic interaction between the great powers including the alliances, Inter war period (multipolarity), the Cold War (bipolarity) and the post-Cold War period (unipolarity).

Power shifts in the post-Cold War international system, Great Powers: traditional and non-traditional security threats, Emergence of new powers (rise of China and India as a challenge to the west).

Environmental Issues, Terrorism, Human Security, Migration.

Goldstein, Joshua S, and Jon C. Pevehouse. (2012) International Relations. Boston: Pearson Longman.

Basu, Rumki. (2010) International Politics: Concepts, Theories and Issues. New Delhi: SAGE Publications.

H. Andrew, Ben Whitham (2011) Global Politics, Bloomsbury.

Ghai, K.K. (2005). International Relations: Theory and Practice of International Politics. New Delhi: Kalyani.

Carter, N. (2007) The Politics of Environment: Ideas, Activism, Policy. Cambridge: Cambridge University Press, pp. 13-81.

Waltz, K. (1979). Theory of International Politics. Illinois: Waveland Press (reissued 2010).

Morgenthau, Hans J. (1948) Politics Among Nations: The Struggle for Power and Peace. New York: A.A. Knopf.

This course will develop an understanding of how advertising affects the human mind by giving unique and valuable insight from the industry. The course will help in studying the relationship between advertising and human mind and also apply this learning to advertising strategy, positioning, brand, and marketing communications that prepare students for the competitive world of advertising and marketing.

Course objectives

This course aims to

• Introduce psychological perspectives of advertisements in real life situations. 
• Orient students towards the various functions and roles of cognitive, affective and behavioral responses in the field of advertisement.
• Help students to identify and apply the various theories and principles of advertisement psychology in the field of marketing.

Introduction to advertisements; Its objectives and importance; Types and forms of advertising; Effects of advertisements a psychological perspective; Classic and contemporary approaches of classifying advertisement effectiveness.

Influence of advertisements on buying behaviors; Dynamics of Attention,Comprehension,Reasoning for advertisements; Attitudes and attitude changes with the influence of advertisements;Principles of persuasion and attitude change; Achieving advertisement compliance without changing attitude.

Emergence of International Advertising; Advertising in Multicultural Environment; Ethics in Advertising; Integrated marketing communication and marketing mix.

Andrew,A.Mitchell.(1993).AdvertisingExposure,MemoryandChoice.LawrenceErlbaumAssociates.Hillsdale,NJ.

Linda,F.Alwitt & Andrew,A.Mitchell (1985).PsychologicalProcessesandAdvertising Effects:Theory,Research,andApplications. Lawrence Erlbaum Associates. Hillsdale, NJ. London.

Rolloph,M.E.&Miller,G.R.(Eds)(1980).Persuasion:NewDirectionsinTheoryandResearch.Sage.N.Y.

Eddie.M.Clark,Timothy.C.Brock,&DavidW.Stewart.(1994).Attention,AttitudeandAffectinResponsetoAdvertising.LawrenceErlbaumAssociates.Hillsdale,NJ.

This course is designed to address the changing ideas of the conceptualisation of youth in contemporary times in relation to popular culture. It explores the question of the formation of youth identity in popular culture and the debates challenging the dominant idea of youth identity in popular culture through the lens of gender, caste, class and minorities. The course takes up the case study of social media as the particular site mediating popular culture to explore these questions of youth identity formation as usage of social media by young people is increasing, especially in countries like India which has one of the highest populations of youth in the world. Popular culture and media are intertwined and social media has emerged as a phenomenon of popular culture which shapes youth identity either by mobilising youth in a powerful way in favour of dominant socio-political norms or social movements which challenge the dominant socio-political trends. In recent times, the participation of youth in electoral politics through social media has multiplied phenomenally in India shaping the nature of engagement of youth with popular culture. The conceptualisation of youth as a democratic dividend has implications for defining the relationship between youth and social media in relation to popular culture. Similarly, conceptualisation of youth as a subculture is constitutive of the relationship between youth and media. Thus, the case study of social media will be linking the theoretical conceptualisations with the empirical phenomena.

 1.1 Youth as a Cultural Category

1.2 Youth as Demographic Dividend

1.3 Youth as Democratic Dividend

1.4 Youth as Subculture

2.1 Caste: Dalit Youth and Popular Culture

2.2 Class: Rethinking the Youth from Class Perspective

2.3 Gender: Addressing the Gendered Idea of Youth and Popular Culture

3.1 Social Media, Youth and and Dominant Socio-Political Norms

3.2 Social Media, Youth and Social Movements

·         Mead, M. (1928). Coming of Age in Samoa: A Psychological Study of Primitive Youth for West.

·         Chandrasekhar, C. P., J. Ghosh, & A. Roychowdhury. (2006). The 'Demographic Dividend' and Young India's Economic Future’, Economic and Political Weekly, 41 (49), 5055-5064.

·         James, K. S. (2008). Glorifying Malthus: Current Debate on 'Demographic Dividend' in India. Economic and Political Weekly, 43(25). 63-69.

·         National Population Policy of India 2000.

·         Hall, Stuart and Tony Jefferson (1976), (Ed.), Resistance through Rituals: Youth Subcultures in Post-War Britain. Routledge: London & New York. pp. 9-79.

·         Hebdige D. (1979). Subculture: the Meaning of Style. London: Methuen. pp.1-22. McRobbie, Angela (1991). Settling Accounts with Subculture: A Feminist Critique. Feminism and Youth Culture, 16-34.

·         Wyn, Johanna and White, Rob. (1997). Rethinking Youth, Allen & Unwin Pty Ltd.

·         Stephen, Cynthia. (2022). ‘Popular Culture and Caste: The Three Indias’, Economic and Political Weekly. Volume 57, Issue 9.

·         Kumar, Vijay. (2020). ‘5 Dalit Artists Challenging Casteism Through Music, Films and Literature’, Feminism in India.com (https://feminisminindia.com/2020/04/15/dalit-artists-challenging-casteism-music-films-literatur e/)

·         Kumar, Nitish. (2021). Social Media, Dalits and Politics of Presence: An Anlalysis of the Presence of Dalit Voices in the Indian Media. Social and Political Research Foundation. (https://sprf.in/wp-content/uploads/2021/12/SPRF-2021_Dalit-Media_Final.pdf)

·         Mukhopadhyay, S and Mazumdar, S. (2020). ‘Echoing Global Marginalised Voices: A Study of Rap Music in India’, Heritage Times. (https://www.heritagetimes.in/echoing-global-marginalised-voices-a-study-of-rap-music-in-india )

·         Samos, Sumeet. (2021). ‘Dalit Rap is India’s New Musical Vanguard’, Music Opinion. (https://www.frieze.com/article/dalit-rap-indias-new-musical-vanguard)

·          Ingole, Prashant. (2019). ‘Ambedkarite Protest Music and the Making of a “Counter Public”: An Overview’, Indian Cultural Forum. (https://indianculturalforum.in/2019/10/11/ambedkarite-protest-music-and-the-making-of-a-coun ter-public/)

·         Banaji, Shakuntala. (2014). ‘A Tale of Three Worlds: Young People, Media and Class in India’, LSE Research Online, http://eprints.lse.ac.uk/57563/1/__lse.ac.uk_storage_LIBRARY_Secondary_libfile_shared_repository_Content_Banaji%2C%20S_Tale%20of%20three%20worlds_Banaji%20_Tale%20of%203 %20worlds_2014.pdf

·         Cohen, P. (1972). Rethinking the Youth Question: Education, Labour and Cultural Studies. Capital & Class, 23(3), 171-173.

·         Gooptu, Nandini (ed.). 2013. Enterprise Culture in Neoliberal India: Studies in Youth, Class, Work and Media. Routledge.

·         Lukose, Ritty (2005). Consuming Globalization: Youth and Gender in Kerala, India. Journal of Social History. 38 (4), 915-935.

·         O’Connor, Laura. (2020). ‘Digital Activism and The Increased Role of Dalit Activism in Intersectional Feminism in India’, The Undergraduate Journal of Politics, Policy and Society (UJPPS), Vol. 3, No.1. (https://www.ujpps.com/index.php/ujpps/article/view/99)

·          Kujat, Christopher Norman. (2016). ‘Can the Subaltern Tweet?: A Netnography of India’s Subaltern Voices Entering the Public via Social Media’, http://www.diva-portal.org/smash/get/diva2:1483945/FULLTEXT01.pdf

·         Udupa, Sahana. (2017). ‘Gaali Cultures: The politics of abusive exchange on social media’, New Media & Society 20(4): 1506-1522.

·         Jamil, Ghazala. (2022). ‘Tech-mediated Misogyny and Communal Vitriol’, Economic and Political Weekly, Volume 57, Issue 3.

·         Kumar, Rajesh and Thapa, Devam. (2014). ‘Social media as a catalyst for civil society movements in India: A study in Dehradun city’, New Media & Society. Volume: 17 issue: 8, page(s): 1299-1316.

·         Sonkar, Madhulika; Soorma, Ishita and Akanksha, Sreshtha. (2020). ‘Social Media and the Mobilization of Collective Action on Sexual Violence against Women: A Case Study of the ‘#MeToo’ Movement in India’, Vantage: Journal of Thematic Analysis, Volume 1, Issue 1. (http://maitreyi.ac.in/Datafiles/cms/2021/vantage%202021%20new/7.%20MeToo%20paper.pdf)

·         Mead, M. (1928). Coming of Age in Samoa: A Psychological Study of Primitive Youth for West.

·         Chandrasekhar, C. P., J. Ghosh, & A. Roychowdhury. (2006). The 'Demographic Dividend' and Young India's Economic Future’, Economic and Political Weekly, 41 (49), 5055-5064.

·         James, K. S. (2008). Glorifying Malthus: Current Debate on 'Demographic Dividend' in India. Economic and Political Weekly, 43(25). 63-69.

·         National Population Policy of India 2000.

·         Hall, Stuart and Tony Jefferson (1976), (Ed.), Resistance through Rituals: Youth Subcultures in Post-War Britain. Routledge: London & New York. pp. 9-79.

·         Hebdige D. (1979). Subculture: the Meaning of Style. London: Methuen. pp.1-22. McRobbie, Angela (1991). Settling Accounts with Subculture: A Feminist Critique. Feminism and Youth Culture, 16-34.

·         Wyn, Johanna and White, Rob. (1997). Rethinking Youth, Allen & Unwin Pty Ltd.

·         Stephen, Cynthia. (2022). ‘Popular Culture and Caste: The Three Indias’, Economic and Political Weekly. Volume 57, Issue 9.

·         Kumar, Vijay. (2020). ‘5 Dalit Artists Challenging Casteism Through Music, Films and Literature’, Feminism in India.com (https://feminisminindia.com/2020/04/15/dalit-artists-challenging-casteism-music-films-literatur e/)

·         Kumar, Nitish. (2021). Social Media, Dalits and Politics of Presence: An Anlalysis of the Presence of Dalit Voices in the Indian Media. Social and Political Research Foundation. (https://sprf.in/wp-content/uploads/2021/12/SPRF-2021_Dalit-Media_Final.pdf)

·         Mukhopadhyay, S and Mazumdar, S. (2020). ‘Echoing Global Marginalised Voices: A Study of Rap Music in India’, Heritage Times. (https://www.heritagetimes.in/echoing-global-marginalised-voices-a-study-of-rap-music-in-india )

·         Samos, Sumeet. (2021). ‘Dalit Rap is India’s New Musical Vanguard’, Music Opinion. (https://www.frieze.com/article/dalit-rap-indias-new-musical-vanguard)

·          Ingole, Prashant. (2019). ‘Ambedkarite Protest Music and the Making of a “Counter Public”: An Overview’, Indian Cultural Forum. (https://indianculturalforum.in/2019/10/11/ambedkarite-protest-music-and-the-making-of-a-coun ter-public/)

·         Banaji, Shakuntala. (2014). ‘A Tale of Three Worlds: Young People, Media and Class in India’, LSE Research Online, http://eprints.lse.ac.uk/57563/1/__lse.ac.uk_storage_LIBRARY_Secondary_libfile_shared_repository_Content_Banaji%2C%20S_Tale%20of%20three%20worlds_Banaji%20_Tale%20of%203 %20worlds_2014.pdf

·         Cohen, P. (1972). Rethinking the Youth Question: Education, Labour and Cultural Studies. Capital & Class, 23(3), 171-173.

·         Gooptu, Nandini (ed.). 2013. Enterprise Culture in Neoliberal India: Studies in Youth, Class, Work and Media. Routledge.

·         Lukose, Ritty (2005). Consuming Globalization: Youth and Gender in Kerala, India. Journal of Social History. 38 (4), 915-935.

·         O’Connor, Laura. (2020). ‘Digital Activism and The Increased Role of Dalit Activism in Intersectional Feminism in India’, The Undergraduate Journal of Politics, Policy and Society (UJPPS), Vol. 3, No.1. (https://www.ujpps.com/index.php/ujpps/article/view/99)

·          Kujat, Christopher Norman. (2016). ‘Can the Subaltern Tweet?: A Netnography of India’s Subaltern Voices Entering the Public via Social Media’, http://www.diva-portal.org/smash/get/diva2:1483945/FULLTEXT01.pdf

·         Udupa, Sahana. (2017). ‘Gaali Cultures: The politics of abusive exchange on social media’, New Media & Society 20(4): 1506-1522.

·         Jamil, Ghazala. (2022). ‘Tech-mediated Misogyny and Communal Vitriol’, Economic and Political Weekly, Volume 57, Issue 3.

·         Kumar, Rajesh and Thapa, Devam. (2014). ‘Social media as a catalyst for civil society movements in India: A study in Dehradun city’, New Media & Society. Volume: 17 issue: 8, page(s): 1299-1316.

·         Sonkar, Madhulika; Soorma, Ishita and Akanksha, Sreshtha. (2020). ‘Social Media and the Mobilization of Collective Action on Sexual Violence against Women: A Case Study of the ‘#MeToo’ Movement in India’, Vantage: Journal of Thematic Analysis, Volume 1, Issue 1. (http://maitreyi.ac.in/Datafiles/cms/2021/vantage%202021%20new/7.%20MeToo%20paper.pdf)

This course is designed to introduce students to urban transformations mediated through digital technology. The paper specifically explores the urban transformations in the economic and cultural sphere. In the economic sphere, the paper addresses the changing forms of work and labour, thereby the political economy of the digital technology mediated urban transformations will be explored. In the cultural sphere, the paper will introduce students to the changing nature of social relations induced by the technological advancements in cities. 

- Relationship between Labour and Capital  

- Changing Forms for Work and Labour 

- Changing Forms of Unionisation in Gig Economy 

- Consumption Patterns and Lifestyles 

- Changing patterns of Mobility 

- Changing patterns of Identity 

- App based Transportation

- Labour Code 

1. Athique, Adrian & Parthsarathi, Vidbodh (Eds.). (2020). Platform  Capitalism  in India. Palgrave Macmillan

2. Fuchs, Christian. (2014). Digital Labour and Karl Marx. Routledge. 

3. Harvey, David. (1985). The Urbanization of Capital. Johns Hopkins University Press.

4. Mosco, Vincent. (2019). The Smart City in a Digital World. Emerald Publishing Limited.

5. Mukherjee, Rahul and Nizaruddin, Fathima. (2022). ‘Digital Platforms in Contemporary India: The Transformation of Quotidian Life Worlds’, Asiascape: Digital Asia, 9, page 5-18. 

6. Standing. Guy. (2011). The Precariat. Bloomsbury Academic. 

7. Woodcock, Jamie. (2021). The Fight Against Platform Capitalism: An Inquiry into the Global Struggles of the Gig Economy. University of Westminster Press. 

8. Zuboff, Shoshana (2019). The  Age  of  Surveillance  Capitalism:  The  Fight  for  a  Human  Future at the New Frontier of Power. Public Affairs.

2. Ganapathy, Venkatesh. (2017). Urban Mobility in the Era of Sharing Economy: An Empirical Study of Smartphone App Based Ridesourcing Services. Journal of Global Economy, Vol.13, No.4. 

3. Hodson, Mike et. al. (Eds.). (2020). Urban Platforms and the Future City: Transformations in Infrastructure, Governance, Knowledge and Everyday Life. Routledge

4. Ilavarasan, Vigneswara et.al. ‘Sharing economy platforms as enablers of urban transport in the global south: Case of digital taxi aggregators in New Delhi, India’, In Urban Transport in the Sharing Economy Era Collaborative Cities. CIPPEC. 

5. M.G, Deepika and M. Madhusoodhan. (2022). ‘Labour Laws for Gig Workers in the Context of Labour Law Reforms’, Economic and Political Weekly, Vol.57, No.30. 

6. ‘Protecting Workers in the Digital Platform Economy: Investigating Ola and Uber Drivers' Occupational Health and Safety.’ (2020). Report prepared by Indian Federation of App-based Transport workers (IFAT) in collaboration with the International Transport Workers' Federation (ITF), New Delhi Office. 

7. Punathambekar, Aswin & Mohan, Sriram (Eds.). (2019). Global  Digital  Cultures: Perspectives from South Asia.  University of Michigan Press. 

8. Rao, Ursula & Nair, Vijayanka (2019), ‘Aadhaar: Governing with Biometrics’. Journal of South Asian Studies, , 42(3), 469–481.

9. Sundaram, Ravi (2020), ‘Hindu Nationalism’s Crisis Machine’. HAU: Journal of Ethnographic Theory, 10(3), 734–741.

10. Tarnoff, Ben. (2022). Internet for the People; The Fight for our Digital Future. New York: Verso.

11. Zuboff, Shoshana (2019). The  Age  of  Surveillance  Capitalism:  The  Fight  for  a  Human  Future at the New Frontier of Power. Public Affairs.

CIA 2 - 20 Marks (converted out of 10)

CIA 3 - 50 Marks (converted out of 25)

Attendance  - 10 (converted out of 5) 

This course is designed to build the logical thinking ability and to provide hands-on experience in solving statistical models using MS Excel with Problem based learning. To explore and visualize data using excel formulas and data analysis tool pack.

Introduction: File types - Spreadsheet structure - Menu bar - Quick access toolbar - Mini toolbar - Excel options - Formatting: Format painter - Font - Alignment - Number - Styles - Cells, Clear - Page layout - Symbols - Equation - Editing - Link - Filter - Charts - Formula Auditing - Overview of Excel tables and properties - Collecting sample data and arranging in definite format in Excel tables.

Importing data from different sources - text file - web page and XML file - Exporting data in different formats - text - csv - image -pdf etc - Creating database with the imported data - Data tools: text to column - identifying and removing duplicates - using format cell options - Application of functions - Concatenate - Upper - Lower - Trim - Repeat - Proper - Clean - Substitute - Convert - Left - Right - Mid - Len - Find - Exact - Replace - Text join - Value - Fixed etc.

Data analysis tool pack: measures of central tendency - dispersion - skewness - kurtosis - partition values - graphical and diagrammatic representation of data: histogram - bar diagram - charts - line graphs - Ogive - covariance - correlation - linear regression.

 2. Greg Harvey, Excel 2019 All-in-One For Dummies,for Dummies,US, 2018. 

Financial Management is an introductory core course that is offered with intent to equip the students with the basic knowledge of finance theory and its application to develop relevant financial strategies pertinent to profit-seeking organizations. The theme of financial management is structured around three decision making financial areas: Investment- long term as well as working capital, Financing and Dividend policy. This imbibes students with analytical and decision-making skills in managing finance through application of theoretical questions and practical problems.

Course Objectives: 

●      To understand the basics of finance function and the concepts of financial management

●      To apply the knowledge in taking finance decisions

●      To develop analytical skills to identify financial management problems and solve them.

●      To analyse the relationship among capital structure, cost of capital, dividend decisions, and value of the business.

To assess a firm’s requirement for long-term assets by applying capital budgeting techniques

Meaning of finance and financial management, Types of finance, Scope of financial management, Approaches to finance function relationship of finance with other business functions, Objectives of financial management – profit maximization and wealth maximization - merits and criticisms Financial decisions, Internal relation of financial decisions, Factors influencing financial decisions, Functional areas of financial management, Functions of a finance manager, Agency Cost, Definition of ethics and the importance of ethics in Finance.

Ownership securities – Equity shares, Preference shares, Deferred shares, No par stock/shares, Shares with differential rights, Sweat Equity Creditorship securities – Debentures – Zero coupon bonds, Zero interest bonds, Callable bonds, Deep discount bonds Internal financing or ploughing back of profit – factors affecting ploughing back of profits – merits and demerits Loan financing – short term and long term sources. Startup finance-Bootstrapping, Series Funding

Meaning of capitalization – Theories of capitalization – cost theory and earnings theory. Over capitalization and under capitalization (Theory) – causes – effects and remedies, Watered stock, Over trading and under trading. Meaning of capital structure and financial structure, principles of capital structure, Optimum Capital Structure, Determinants of capital structure, capital gearing-Theories of Capital structure, Effect of capital structure on EPS, EBIT-EPS Analysis, Point of indifference-Practical Problems

Meaning of cost of capital, significance of cost of capital, components of cost of capital – Computation of Cost of capital and Weighted Average Cost of Capital, CAPM-Practical Problems. Meaning of Leverage, Types of Leverages – operating, financial and combined leverage, risk and leverage – practical problems

Meaning of Capital Budgeting, Importance, Need, Time value of money-Present and Future Value (Simple Problems), Capital budgeting process, project appraisal by using traditional methods and modern methods, Practical problems on Payback Period, Net Present Value, Profitability Index, IRR and MIRR methods

Meaning, Kinds, Bonus shares – Merits and Demerits, Theories of dividend decisions, determinants of dividend policy decisions, Companies Act, 2013 and SEBI Guidelines on Dividend Distribution (Theory only)

Meaning of working capital, types of working capital, working capital cycle, adequate working capital, determinants of working capital, estimation of working capital-Practice problems. Management of cash. Management of inventory and debtors – Theory only

Brigham and Houston (2021), Fundamentals of Financial Management, Cengage Learning, 14 edition

CIA II- 50 Marks

CIA II- 20 Marks

ESE- 50 Marks

Attendance : 5 Marks

Marketing a particularly stimulating subject for learners, since its practical application is visible every day. Old rules of marketing are no longer useful to those who want to influence these new consumer’s choices. This course will lead the exploration of the leading edge of this paradigm shift that is now underway. This course introduces students to the concepts and processes of marketing and takes them deeper into the world of marketing.

Course Objectives: This course intends

• To explain fundamental concepts of marketing and their application to different markets.
• To give an understanding about marketing mix elements and strategies.
• To explain about consumers buying behavior.
• To critically examine and evaluate existing marketing strategies and tactics.
• To study the social responsibility and ethics of marketing.

Meaning and Definition of Marketing; Scope of marketing - What Is Marketing? What Is Marketed? Who Markets, Evolution of marketing - The Production Concept, The Product Concept, The Selling Concept, The Marketing Concept, The Holistic Marketing Concept; Core marketing concepts - Needs, Wants, and Demands, Target Markets, Positioning, and Segmentation, Offerings and Brands, Value and Satisfaction, Marketing Channels, Supply Chain, Competition Marketing Environment

Consumer behavior model (Black box) Factors affecting consumer Behavior, Types of Buying Decision Behavior, The Buyer Decision Process, The Business Buyer Decision Process, Institutional and Government Market. Segmentation, targeting and positioning for competitive advantage.

Setting Product Strategy: Product Classification, Product Levels, Product and Services Differentiation, New product development stages, categories of new product, reasons for launching new products and its failure. Product life cycle strategies and its extension, Ansoff’s Matrix, meaning of services, unique characteristics of services, 7Ps of service marketing, Service delivery process.

Competitive Dynamics: Competitive Strategies for Market, Other Competitive Strategies – Market Challenger Strategies Market Follower Strategies, Market Nicher Strategies.

Types of pricing, Pricing strategies: New product pricing strategies, Product mix pricing strategies, Price adjustment strategies, Price changes, Public policy and pricing.

Marketing channels, structure, types and criteria of selecting a channel, wholesaling, retailing, and physical distribution, Channel Management (Channel design and Channel Conflict)

Significance of Integrated Marketing communication, Advertising, sales promotion, personal selling and sales management.  Public and customer relations, direct and online marketing, multi-level marketing-the new marketing model. Other promotional strategies (Buzz Marketing, Stealth Marketing and Guerilla Marketing)

Sustainable Marketing, Social Criticisms of Marketing, Marketing’s Impact on Individual, Marketing’s Impact on Society as a Whole, Marketing’s Impact on Other Businesses, Actions to Promote Sustainable Marketing, Business Actions Toward Sustainable Marketing, Principles and Marketing Ethics.

CIA 2 - For 25 marks- Written exam for 50 marks, converted to 25 marks.

CIA 3 - For 20 Marks- Report Submission either individual of in group.

ESE- For 30 Marks- Written Exam conducted for 2 hours for 50 Marks converted to 30

Attendance percentage - carry a maximum of 5 Marks.

This project is an opportunity to students understand social issues and challenges around their society. A short term association of students with NGO’s help them to learn other side reality of society which enable them to consider social issues in their future corporate decision makings. This project facilitate the students to effectively  utilizing their skills and competences to contribute the people, community and society

Social Responsibility Project

•       A mail confirming the details-Name of the external guide, designation, email id, phone number, address to be sent to teacher.

•       A mail from the external guide must be sent to the teacher accepting your proposal to work with them and clearly mention your work, roles and responsibilities.

•       Team leaders to coordinate which teams go when and complete what task and inform the teacher about the same

•       A flow chart must be prepared by cluster coordinator showing each teams work to be completed and time line.

•       A log book must be maintained by each group mentioning the individual contribution and work completion on a daily basis

•       No more than 1 group from each cluster can go for project on any given day

•       Each student is expected to put in a 25 hrs work towards project they undertake. The burden of proof lies with each student.

•       Failure to report the day to day activities and update log book will lead to cancellation of project.

•       Sufficient documents shall be made available both to the faculty guide and mentor at the NGO, for the work completed.

•       It may consider  working with corporate foundations and in house CSA

•       It is the group’s responsibility to ensure that the mentor at the NGO is aware about these guidelines. 

•       Attendance shall be granted subject to confirmed participation by each student on a daily basis. NO attendance shall be given during class hours.

•        At the end of each day's work it is the responsibility of the team leader to coordinate with the faculty mentor and get attendance sorted for their team.  No white forms or note is issued by anybody for this purpose.

VIVA-VOCE (50 Marks): -Implementation

• Demonstrate awareness of social issues -20 marks

• Propose initiatives for future commitment -20 marks

• Summarise key facts with clarity- 10 marks

REPORT VALUATION (25 Marks) & RELECTIVE/FEEDBACK SESSIONS (25

Marks)

• Analyze stakeholder impact on social issues 10 marks

• Demonstrate clarity and coherence in writing – 10 marks

• Develop documents with appropriate structure and style- 5 marks

Course Description: Python is a high-level, general-purpose programming language; its programming skills enhance the implementation of various concepts. The course will cover various programming concepts and techniques for real-world business, finance, healthcare, and more applications.In addition to theoretical concepts, the course will provide hands-on experience with various tools like IDEs and their usage in creating projects and assignments.

This course is designed for students interested in understanding programming and its applications. Upon completing this course, students will have a strong foundation in Python programming concepts and programming techniques and be well-equipped to pursue further study or career opportunities in this rapidly growing field. 

Course Objectives:

To identify various data types in Python.

To apply various string operations for data processing.

To develop algorithms and programs to serve real-world problems.

            To create and utilize functions for efficient Python programming. 

Introduction to Python and installation, data types: Int, float, Boolean, string, and list; variables, expressions, statements, precedence of operators, comments; Introduction to different environments and IDEs like IDLE, PyCharm, VS Code etc.

Modules, functions --- function and its use, flow of execution, parameters and arguments. Control flow and loops steps; if-else statements – one-way, multiway (elif), logical operators and Boolean expressions; while loops – break

Strings and text files: string concatenation, subscript operator, indexing, slicing a string; string methods, manipulating files and directories; text files: reading/writing text and numbers from/to a file

Lists: basic list operators, list methods, mutators, aliasing, object identity and structural equivalence; tuples; dictionaries: dictionary literals, adding and removing keys, accessing and replacing values, traversing dictionaries

Overview of Object-oriented programming, pickling, exception handling – the try-except statement. Overview of Functions, Functions as abstraction mechanisms, removing redundancy, hiding complexity; recursive functions; Managing a program’s namespace – module variables, parameters, and temporary variables; scope, lifetime, named arguments

Overview of File handling using Python programming. Overview of Read, Write, Append, Execute Functions, Functions to deal with file status and manage the data entry. Overview of databases, relational databases, normalization, normal forms used in DB creation. Overview of MySQL and introduction to MySQL workbench and its various operations.

Overview of DB handling using Python programming, the conceptualization of application, and creating CRUD framework. Introduction to webapps, cloud computing etc. Creating standalone WebApps using Streamlit and MySQL

1.     Manaranjan Pradhan, U Dinesh Kumar. (2019) Machine Learning using Python, Wiley

2.     Lambert KA., Juneja BL. (2015). Fundamentals of Python. Cengage Learning

1.     McKinney W (2018). Python for Data Analysis. 2nd Edition. O’Reilly Media.

2.     Martin C. Brown (2018). Python The Complete Reference, 4th Edition, Tata McGraw-Hill Education India

3.     Reema Thareja (2019), Python Programming: Using Problem-Solving Approach, OUP, India

Course Description 

This course is intended to provide a cohort experience and to help students acquire a range of useful

strategies and skills for enhancing their managerial effectiveness, as well as for engaging productively

with the undergraduate course concepts throughout their program. The theme addressed in this course

is enhancement of intrapersonal and interpersonal managerial skills including professionalism, ethics,self-awareness, communication, collaboration and time management.

Course Objectives

● To explain and illustrate different barriers of professionalism and ethics as an attribute.

● To develop understanding between individuals within a team or in a group setting.

● To enhance communication skills required to be a competent manager

● To discover the importance of Team Building & Networking, including in the multicultural context.

● To analyze and interpret the techniques and tools that will promote efficient utilization of time.

Level of Knowledge: Conceptual

Professionalism in workplace, positioning yourself at the workplace to become more marketable through the right attitude, grooming and etiquettes. Ethics at the workplace.

Level of Knowledge: Conceptual

Introduction, importance, benefits, types and how to create a self-awareness, understand yourself,

Realize your strengths and weakness, Applicability of self-awareness in our lives JOHARI WINDOW- The four quadrants of JW, Advantages and disadvantages, Applications

Level of Knowledge: Conceptual

TRANSACTIONAL ANALYSIS - Ego states, Type of transactions, Implications of TA,Communicating in meetings; PRESENTATIONS – Making effective oral and written presentations,concept of multicultural communication, challenges in cross cultural communication and tips to improve cross cultural communication skills.

Level of Knowledge: Conceptual

TEAMS - Introduction to meaning and concept of Teams, importance of being a Team Member and Team Leader. Meaning, importance and Challenges of Team Building; Cross-Cultural collaboration.

NETWORKING – Importance of professional network, building your professional network within and outside the organisation

Level of Knowledge: Conceptual

Introduction to Time management, Benefits of time management, Prioritization of events, preparing schedules, Procrastination, Problems in time management and strategies for effective time management.

2. Horstman, M. (2016). Effective Manager. Wiley.

3. Reddin, W. J., & Reddin, W. J. (1970). Managerial Effectiveness. McGraw-Hill.

1. https://www.merriam-webster.com/dictionary/professionalism

2. https://www.linkedin.com/pulse/20140831053426-77080879-10-golden-rules-to-professional-

ethics-in-the-workplace

3. https://www.youtube.com/watch?v=vj4hvpLYZ6M

CIA1 - 30 marks

CIA2 - 30 marks

CIA3 - 30 marks

Class participation - 10 marks

This course focuses on the importance of data visualization for business intelligence and decision making. The course provides a practical approach to assess and enhance the impact of visuals for the database/dataset and use  data visuals to convey distributions and relationships.To make students understand, how to compare and contrast performance measurement data using effective data visuals and also use construct effective data visuals to solve workplace problems.

Dashboard Basics: Introduction - What is Dashboard? - Uses of Dashboard - User Requirements - Assembling the Data - Worksheet Functions: Vloopup - Xlookup - Index and Match - Sum product Function - Tables. Pivot Table - Building the Table - Dashboard case studies.

Separating Data Layers - Working with External Data - Power Query vs Power Pivot - Text Files - Excel Files - Access Databases - SQL Server Database - Transforming Power in Query - Managing Columns and Rows - Transforming Columns.

Creating effective visualization - Driving Meaning with color - Focusing attention with Text - Non-Chart Visualization - Format - Date and Time Format - Icons - Sparklings.

Creating Infographics using shapes - Working with shapes - Framing with Data Shapes - Creating Charts with Shapes. Visualizing Performance Comparisons - Single Measurement.

Column Charts - Bullet Charts - XY charts - Bubble Charts - Dot Plot Charts - Pie Charts - Line Charts - Animated Charts - Chart Automation - Manipulating Chart Objects.

[2] Data Visualization in Excel: All Excel Charts and Graphs. United States: Packt Publishing, 2020 Academy, Start-Tech.

This course helps to understand the fundamental concepts, terminology and application of databases. This course gives knowledge of ER diagrams, Database normalization, relational databases and SQL commands.

Data- Database- Database management system- Characteristics of the  database  approach-  Role of Database administrators- Role of Database Designers- End Users- Advantages  of Using a DBMS and When not to use a DBMS-Database System Concepts and Architecture- Data Models- Categories of data models- Schemas- Instances- and  Database  states-  The  Three schema architecture- Data independence- DBMS Languages and Interfaces- Classification of Database Management Systems.

SQL data definition and data types- specifying constraints in SQL- SQL functions- Basic queries-Filtering data using where- Group by statements- DDL- DML- Retrieving data from multiple tables- Sub queries- Concept of a view in SQL.

Relational Algebra: Unary relational operations; Binary relational operations ; Examples of queries in relational algebra, Relational calculus: The Tuple relational calculus; The Domain relational calculus

Using  High   Level   Conceptual   Data   Models   for   Database   Design-    Example  Database applications-Entity types- Entity Sets-Attributes and Keys- Relationships- Relationship types- Roles and Structural constraints- Weak Entity Types- Drawing E- R Diagrams.

Functional dependencies and Normalization for Relational Databases-  Normalization  concepts- Normal forms-1NF- 2NF- 3NF- BCNF- 4NF-5NF.

Liberalisation policies being pursued by most national economies in the world today, including India creates the need to acquire knowledge and comprehension of Globalisation as ideology along with its practical dynamics.

1.     To help students to develop the conceptual foundations.

2.     To familiarise the students with the basics of various dimensions of the globalisation and its impact.

3.    Understand the impact and consequences of the neo-liberal policies pursued across the globe.

Brief History – The Marrakesh Meet – Globalisation as a contested concept – Debate of Globalisation as a
new phenomenon

The Ideological Dimension of Globalisation – Challenges to Globalism – Assessing the Future of
Globalisation.